Last updated: August 2026
Global rank: Worldwide · 2026-08
#126,512
AI visibility: Grade A
84
SEO health: Latest audit
92
Visits
99.6K
per month, estimated
Keywords
31.6K
ranking in Google
Organic share
100%
99.1K organic visits
LLMS.txt
Published
146 lines AI engines can read
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insure.com Web Traffic Statistics
Key findings
- Insure (Insurance) is ranked #126,512 worldwide in our August 2026 domain ranking, down 44 places from #126,468 in July 2026.
- It is estimated to receive about 99,600 visits a month from search, 100% of it organic, across 31,600 ranking keywords.
- Its AI visibility score is 84 out of 100 (grade A), with a published llms.txt of 146 lines.
- Its last technical audit scored 92/100, with "Implement a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #126,512 | ▼ 44 |
| July 2026 | #126,468 | ▼ 4,310 |
| June 2026 | #122,158 | — |
| May 2026 | #122,158 | ▼ 7,363 |
| April 2026 | #114,795 | ▼ 7,984 |
| March 2026 | #106,811 | ▼ 2,096 |
| February 2026 | #104,715 | — |
What this company does
Insure.com operates as a straightforward online hub where visitors can pull together rate estimates for auto, health, home, and life insurance without having to visit each carrier’s site individually. Users fill out a single set of details and receive side-by-side comparisons from multiple insurers, making it simpler to spot differences in price and coverage. The focus stays on presenting real quotes so people can re…
Our read on the site
Good foundation with room for improvement.
insure.com Traffic and Visitor Engagement
Search engines send insure.com an estimated 99,600 visits a month. Effectively all of it is organic — about 99,100 visits from unpaid results. Paid search contributes only about 503 visits a month. Spread across 31,600 ranking keywords, that averages roughly 3.1 organic visits per keyword.
Monthly visits
99.6K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
99.1K
100% of all traffic
Paid visits
503
0.5% of its search traffic
Organic vs paid
100%
1%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
insure.com AI Visibility
insure.com scores 84 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25) and SEO health (17/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
insure.com LLMS.txt
The llms.txt on insure.com runs to 146 lines (6,339 characters) across 12 sections, last generated in April 2026. It introduces the site as "Insure - Compare Insurance Quotes Online". It tells AI engines the business works in Insurance, Financial Services and Technology. It describes 4 products, including Auto Insurance Comparison, Health Insurance Comparison and Life Insurance Comparison. The audience it names is Individuals, Families, Homeowners, Professionals, aged 25-54 (USA). Technologies it mentions include React, Node.js, AWS, PostgreSQL and HTML5. The keywords it claims start with "insurance quotes", "auto insurance", "health insurance" and "home insurance".
Status
Published
AI engines can read it
Lines
146
In the file
Size
6.3K
Characters
Sections
12
Updated Apr 10, 2026
What the file says
# Insure - Compare Insurance Quotes Online ## About Insure.com is a comprehensive online platform that allows users to compare insurance quotes from various providers. The service covers a wide range of insurance types including auto, health, life, and homeowners insurance, helping consumers find the best rates and coverage options. With a user-friendly interface, Insure.com aims to simplify the insurance shopping process for individuals and families, ensuring they can make informed decisions about their insurance needs. **Areas of Work:** Insurance, Financial Services, Technology ## Things to Remember - **Website:** https://insure.com - **Address:** Not Available - **Contact:** [email protected] - **Phone:** +1-800-555-0199 - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/New_York - **Currency:** USD - **Company Type:** Private - **Employees:** 75 employees - **Revenue:** $5M - **Hiring Status:** Yes, actively hiring ## Products - **Auto Insurance Comparison** (Contact for pricing): A service that allows users to compare auto insurance quotes from various providers to find the best rates. - **Health Insurance Comparison** (Contact for pricing): A platform for comparing health insurance plans and quotes to help users choose the right coverage. - **Life Insurance Comparison** (Contact for pricing): A service that enables users to compare life insurance policies and quotes
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Auto Insurance ComparisonContact for pricing
- Health Insurance ComparisonContact for pricing
- Life Insurance ComparisonContact for pricing
- Homeowners Insurance ComparisonContact for pricing
Competitors it names
Audience it targets
Individuals, Families, Homeowners, Professionals · 25-54 · USA
Company type
Private · actively hiring
insure.com Organic Keywords
Google lists insure.com for about 31,600 keywords, which together bring an estimated 99,100 organic visits a month.
Ranking keywords
31.6K
Found in Google for this domain
Visits they bring
99.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
insure.com SEO Audit
The latest technical audit of insure.com scored 92 out of 100 overall. Accessibility is its weakest area at 82, while performance scores highest at 99. The audit makes 13 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
Excellent
SEO
Performance
Excellent
Accessibility
Fix these first
- CriticalImplement a Sitemap
- CriticalSet Up Robots.txt File
- HighEnhance Accessibility Features
- HighOptimize Meta Tags
9 more recommendations, with the exact changes and the pages they apply to, are in the full report.
insure.com Competitors and Alternatives
Insure's company profile names geico.com, progressive.com and statefarm.com as competitors. Its own llms.txt adds policygenius.com and insurance.com. Outside its market, the domains ranked closest to it in our worldwide ranking are servpac.com, sorftime.com, libdiscovery.org and jacksonhewitt.com.
insure.com Company Profile
Insure.com operates as a straightforward online hub where visitors can pull together rate estimates for auto, health, home, and life insurance without having to visit each carrier’s site individually. Users fill out a single set of details and receive side-by-side comparisons from multiple insurers, making it simpler to spot differences in price and coverage. The focus stays on presenting real quotes so people can re…
Insure was founded in 2000, about 26 years ago. Its workforce is listed as between 51 and 200 employees. Its profile files it under Insurance, with further tags for Financial Services, Technology and Comparison Platform. Products on record for it: Auto Insurance Comparison, Health Insurance Comparison, Life Insurance Comparison and Homeowners Insurance Comparison. Reported revenue is $5M (2023). Its tagline reads: "Compare Auto, Health, Home & Life Insurance Quotes".
- Sector
- Insurance
- Headquarters
- Not Available, Not Available
- Founded
- 2000
- Employees
- 51-200
- Revenue
- $5M (2023)
- Funding
- Not Disclosed
- Products
- Auto Insurance Comparison, Health Insurance Comparison, Life Insurance Comparison, Homeowners Insurance Comparison
insure.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
insure.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for insure.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to insure.com
Neighbours of #126,512 in our worldwide ranking — each with its own report.
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