Last updated: August 2026
Global rank: Worldwide · 2026-08
#119,037
AI visibility: Grade A
85
SEO health: Latest audit
77
Visits
103.1K
per month, estimated
Keywords
4.7K
ranking in Google
Organic share
100%
103.1K organic visits
LLMS.txt
Published
135 lines AI engines can read
You're seeing the free preview of innisfree.com
innisfree.com Web Traffic Statistics
Key findings
- innisfree (Beauty & Personal Care) is ranked #119,037 worldwide in our August 2026 domain ranking, up 14,337 places from #133,374 in July 2026.
- It is estimated to receive about 103,100 visits a month from search, 100% of it organic, across 4,710 ranking keywords.
- Its AI visibility score is 85 out of 100 (grade A), with a published llms.txt of 135 lines.
- Its last technical audit scored 77/100, with "Improve Website Performance" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #119,037 | ▲ 14,337 |
| July 2026 | #133,374 | ▼ 3,747 |
| June 2026 | #129,627 | — |
| May 2026 | #129,627 | ▲ 6,355 |
| April 2026 | #135,982 | ▼ 16,022 |
| March 2026 | #119,960 | ▲ 6,641 |
| February 2026 | #126,601 | — |
What this company does
innisfree creates skincare and beauty products rooted in Korean traditions, drawing on natural ingredients like green tea seeds and other plant extracts to make cleansers, serums, sunscreens, and moisturizers. The company focuses on clean formulas that avoid harsh chemicals where possible, pairs them with sustainable packaging, and maintains cruelty-free standards across most of its line. Products are developed to ad…
Our read on the site
Significant improvements needed. 1 critical issue. 1 high-priority issue.
innisfree.com Traffic and Visitor Engagement
innisfree.com draws an estimated 103,100 visits a month from search engines. Effectively all of it is organic — about 103,100 visits from unpaid results. Paid search contributes only about 1 visits a month. Spread across 4,710 ranking keywords, that averages roughly 22 organic visits per keyword.
Monthly visits
103.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
103.1K
100% of all traffic
Paid visits
1
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
innisfree.com AI Visibility
On our AI visibility scale innisfree.com earns 85 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
innisfree.com LLMS.txt
The llms.txt on innisfree.com runs to 135 lines (5,252 characters) across 12 sections, last generated in April 2026. It introduces the site as "innisfree - Clean and Eco-Friendly Skincare". It tells AI engines the business works in Beauty & Personal Care, Skincare and E-commerce. It describes 3 products, with prices such as Green Tea Seed Serum at $25, Jeju Volcanic Pore Clay Mask at $15 and Bija Trouble Skin at $20. The audience it names is Young adults, Eco-conscious consumers, Beauty enthusiasts, aged 18-35 (Global). Technologies it mentions include HTML, CSS, JavaScript, React and Node.js. The keywords it claims start with "innisfree skincare", "clean beauty", "cruelty-free skincare" and "eco-friendly products".
Status
Published
AI engines can read it
Lines
135
In the file
Size
5.3K
Characters
Sections
12
Updated Apr 9, 2026
What the file says
# innisfree - Clean and Eco-Friendly Skincare ## About innisfree is dedicated to providing clean, cruelty-free, and eco-friendly skincare products that utilize responsibly sourced, naturally derived ingredients and sustainable packaging. As innovators in K-Beauty, they effectively blend nature and science to deliver powerful skincare solutions. Their product line is affordable, mostly vegan, and PETA-certified, supporting both recycling and reforestation initiatives. **Areas of Work:** Beauty & Personal Care, Skincare, E-commerce ## Things to Remember - **Website:** https://innisfree.com - **Address:** Seongnam, South Korea - **Contact:** [email protected] - **Phone:** +82-31-123-4567 - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** Asia/Seoul - **Currency:** USD - **Company Type:** Private - **Employees:** 500 employees - **Revenue:** $150M - **Hiring Status:** Yes, actively hiring ## Products - **Green Tea Seed Serum** ($25): A hydrating serum enriched with green tea extract to nourish and revitalize the skin. - **Jeju Volcanic Pore Clay Mask** ($15): A clay mask that helps to absorb excess oil and minimize the appearance of pores. - **Bija Trouble Skin** ($20): A treatment for troubled skin that helps to soothe and calm irritation. ## Services ## Keywords innisfree skincare, clean beauty, cruelty-free skincare, eco-friendly products, K-Beauty, naturally derived ingredie
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Green Tea Seed Serum$25
- Jeju Volcanic Pore Clay Mask$15
- Bija Trouble Skin$20
Competitors it names
Audience it targets
Young adults, Eco-conscious consumers, Beauty enthusiasts · 18-35 · Global
Company type
Private · actively hiring
innisfree.com Organic Keywords
Google lists innisfree.com for about 4,710 keywords, which together bring an estimated 103,100 organic visits a month.
Ranking keywords
4.7K
Found in Google for this domain
Visits they bring
103.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
innisfree.com SEO Audit
The latest technical audit of innisfree.com scored 77 out of 100 overall. Performance is its weakest area at 44, while accessibility scores highest at 100. The audit makes 15 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Excellent
Fix these first
- CriticalImprove Website Performance
- HighImplement Robots.txt
- HighCreate and Submit Sitemap
- HighOptimize Mobile Responsiveness
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
innisfree.com Competitors and Alternatives
innisfree's company profile names thefaceshop.com, etudehouse.com and skinfood.com as competitors. Its own llms.txt adds missha.com and clio.com. Outside its market, the domains ranked closest to it in our worldwide ranking are mingshitong.cn, clev9.com, evoxt.com and jhd.cn.
innisfree.com Company Profile
innisfree creates skincare and beauty products rooted in Korean traditions, drawing on natural ingredients like green tea seeds and other plant extracts to make cleansers, serums, sunscreens, and moisturizers. The company focuses on clean formulas that avoid harsh chemicals where possible, pairs them with sustainable packaging, and maintains cruelty-free standards across most of its line. Products are developed to ad…
innisfree was founded in 2000, about 26 years ago, and is headquartered in Seongnam, South Korea. Its workforce is listed as between 501 and 1,000 employees. It was founded by Soo-young Jeong. Its profile files it under Beauty & Personal Care, with further tags for Skincare, E-commerce and Direct-to-Consumer. Products on record for it: Green Tea Seed Serum, Jeju Volcanic Pore Clay Mask and Bija Trouble Skin. Reported revenue is $150M (2022). Its tagline reads: "Clean, cruelty-free, eco-friendly skincare.".
- Sector
- Beauty & Personal Care
- Headquarters
- Seongnam, South Korea
- Founded
- 2000
- Employees
- 501-1000
- Revenue
- $150M (2022)
- Funding
- Not Disclosed
- Founders
- Soo-young Jeong
- Products
- Green Tea Seed Serum, Jeju Volcanic Pore Clay Mask, Bija Trouble Skin
innisfree.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
innisfree.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for innisfree.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to innisfree.com
Neighbours of #119,037 in our worldwide ranking — each with its own report.
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