Last updated: September 2026
Global rank: Worldwide · 2026-09
#7,779
AI visibility: Grade A+
90
SEO health: Latest audit
65
Visits
6.2K
per month, estimated
Keywords
5.6K
ranking in Google
Organic share
100%
6.2K organic visits
LLMS.txt
Published
151 lines AI engines can read
You're seeing the free preview of ilmattino.it
ilmattino.it Company Profile
Il Mattino è uno dei giornali più storici d'Italia, nato a Napoli nel 1892 per dare voce alla città e alla sua vivace regione. Copre cronaca locale, politica, sport, cultura e molto altro, con un focus particolare su Napoli e l'area metropolitana. I lettori trovano aggiornamenti in tempo reale su eventi, inchieste e storie che contano per la comunità campana. Negli anni, si è evoluto mantenendo la sua identità radica…
Il Mattino was founded in 1892, about 134 years ago, and is headquartered in Naples, Italy. Its workforce is listed as between 201 and 500 employees. Its profile files it under News Media, with further tags for Publishing, Digital Journalism and Local News. Products on record for it: Print Newspaper, Digital Subscription, Mobile App and Newsletter Services. Its tagline reads: "Il quotidiano di Napoli e della Campania".
- Sector
- News Media
- Headquarters
- Naples, Italy
- Founded
- 1892
- Employees
- 201-500
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- Print Newspaper, Digital Subscription, Mobile App, Newsletter Services
ilmattino.it Web Traffic Statistics
Key findings
- Il Mattino (News Media) is ranked #7,779 worldwide in our September 2026 domain ranking, inside the top 10,000, up 8,019 places from #15,798 in August 2026.
- It is estimated to receive about 6,232 visits a month from search, 100% of it organic, across 5,593 ranking keywords.
- Its AI visibility score is 90 out of 100 (grade A+), with a published llms.txt of 151 lines.
- Its last technical audit scored 65/100, with "Implement H1 Tags" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #7,779 | ▲ 8,019 |
| August 2026 | #15,798 | ▼ 514 |
| July 2026 | #15,284 | ▼ 7,953 |
| June 2026 | #7,331 | — |
| May 2026 | #7,331 | ▲ 20 |
| April 2026 | #7,351 | ▼ 6 |
| March 2026 | #7,345 | ▲ 111 |
| February 2026 | #7,456 | — |
What this company does
Il Mattino è uno dei giornali più storici d'Italia, nato a Napoli nel 1892 per dare voce alla città e alla sua vivace regione. Copre cronaca locale, politica, sport, cultura e molto altro, con un focus particolare su Napoli e l'area metropolitana. I lettori trovano aggiornamenti in tempo reale su eventi, inchieste e storie che contano per la comunità campana. Negli anni, si è evoluto mantenendo la sua identità radica…
Our read on the site
The overall SEO health of ilmattino.it is concerning, with significant issues in on-page optimization and performance. The site has a good SEO score but suffers from critical content gaps, missing alt attributes, and broken links that need immediate attention to enhance user experience and search visibility.
ilmattino.it Traffic and Visitor Engagement
ilmattino.it draws an estimated 6,232 visits a month from search engines. Effectively all of it is organic — about 6,232 visits from unpaid results. Spread across 5,593 ranking keywords, that averages roughly 1.1 organic visits per keyword.
Monthly visits
6.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
6.2K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
ilmattino.it AI Visibility
On our AI visibility scale ilmattino.it earns 90 of 100 points, a grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
ilmattino.it LLMS.txt
The llms.txt on ilmattino.it runs to 151 lines (7,944 characters) across 12 sections, last generated in April 2026. It introduces the site as "Il Mattino". It tells AI engines the business works in News Media, Digital Publishing and Journalism. It describes 4 products, with prices such as Print Edition at €1.50 per issue, Digital Subscription at €9.99/month and Mobile App at Free with in-app purchases. Services it lists include Advertising, Event Coverage, Press Releases and Custom Content. The audience it names is Local Italians, news enthusiasts, aged 25-65 (Campania, Italy). Technologies it mentions include HTTPS, Robots.txt, Viewport Meta and Core Web Vitals (partial). The keywords it claims start with "ilmattino", "news", "local news" and "Napoli news".
Status
Published
AI engines can read it
Lines
151
In the file
Size
7.9K
Characters
Sections
12
Updated Apr 27, 2026
What the file says
# Il Mattino ## About Il Mattino stands as a cornerstone of Italian journalism, delivering daily news from the heart of Naples since 1892. It covers everything from breaking local stories in Napoli's streets to national politics, sports triumphs of SSC Napoli, cultural events, and economic insights for Campania. The publication serves a dedicated audience of locals, expatriates, and news enthusiasts who value in-depth reporting over sensationalism. With sections on cronaca, politica, cultura, and area metropolitana, it captures the pulse of southern Italy. Digitally, it offers real-time updates, videos, and interactive features via its website and apps. Part of the Caltagirone Group, it blends tradition with modern multimedia. Readers get newsletters, podcasts, and social feeds tailored to their interests. Its journalists dig into issues like organized crime, urban development, and regional festivals. Over decades, Il Mattino has shaped public discourse, earning trust through accuracy and proximity to events. Today, it competes in a crowded media landscape by focusing on hyper-local content that national outlets overlook. Subscriptions provide ad-free access and exclusive stories. The team pushes boundaries with investigative pieces that influence policy and community action. From morning coffee reads to evening recaps, it's woven into daily life. Expansion into TikTok and You
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Print Edition€1.50 per issue
- Digital Subscription€9.99/month
- Mobile AppFree with in-app purchases
- NewsletterFree
Services it tells AI about
- AdvertisingContact for pricing
- Event CoverageContact for pricing
- Press ReleasesContact for pricing
- Custom ContentContact for pricing
Competitors it names
Audience it targets
Local Italians, news enthusiasts · 25-65 · Campania, Italy
Company type
Private
ilmattino.it Organic Keywords
Google lists ilmattino.it for about 5,593 keywords, which together bring an estimated 6,232 organic visits a month.
Ranking keywords
5.6K
Found in Google for this domain
Visits they bring
6.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
ilmattino.it SEO Audit
The latest technical audit of ilmattino.it scored 65 out of 100 overall. Performance is its weakest area at 37, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement H1 Tags
- HighEnhance Meta Descriptions
- HighAdd Alt Text to Images
- CriticalCreate a Sitemap
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
ilmattino.it Competitors and Alternatives
Il Mattino's company profile names https://www.repubblica.it, https://www.corriere.it, https://www.ilmessaggero.it and https://www.gazzetta.it as competitors. Its own llms.txt adds https://www.ansa.it and https://www.kansascity.com. Outside its market, the domains ranked closest to it in our worldwide ranking are sport.cz, digitalaudience.io, record.pt and fantia.jp.
ilmattino.it Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
ilmattino.it Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for ilmattino.it yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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Neighbours of #7,779 in our worldwide ranking — each with its own report.
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