Last updated: September 2026
Global rank: Worldwide · 2026-09
#2,487
AI visibility: Grade A+
94
SEO health: Latest audit
89
Visits
303.9K
per month, estimated
Keywords
56.2K
ranking in Google
Organic share
100%
303.9K organic visits
LLMS.txt
Published
164 lines AI engines can read
You're seeing the free preview of home-assistant.io
home-assistant.io Company Profile
Home Assistant is open source home automation software designed to run on a user's own hardware. It brings together different brands of smart devices so they can work together through one central system. Everything stays on the local network, which means no need to send information to external services for basic functions like turning on lights or checking temperatures. The software supports a broad selection of prot…
Home Assistant was founded in 2013, about 13 years ago. Its workforce is listed as between 51 and 200 employees. Its profile files it under Home Automation, with further tags for IoT, Open Source Software and Subscription-Based. Products on record for it: Home Assistant Core, Home Assistant Cloud and Home Assistant Companion Apps. Total funding on record is Bootstrapped. Its tagline reads: "Open source home automation that puts local control and privacy first.".
- Sector
- Home Automation
- Headquarters
- Not Available, Not Available
- Founded
- 2013
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Home Assistant Core, Home Assistant Cloud, Home Assistant Companion Apps
home-assistant.io Web Traffic Statistics
Key findings
- Home Assistant (Home Automation) is ranked #2,487 worldwide in our September 2026 domain ranking, inside the top 10,000, the same position it held in August 2026.
- It is estimated to receive about 303,900 visits a month from search, 100% of it organic, across 56,200 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 164 lines.
- Its last technical audit scored 89/100, with "Improve Alt Text for Images" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #2,487 | — |
| August 2026 | #2,487 | ▲ 23 |
| July 2026 | #2,510 | ▲ 14 |
| June 2026 | #2,524 | — |
| May 2026 | #2,524 | ▼ 60 |
| April 2026 | #2,464 | ▼ 46 |
| March 2026 | #2,418 | ▲ 37 |
| February 2026 | #2,455 | — |
What this company does
Home Assistant is open source home automation software designed to run on a user's own hardware. It brings together different brands of smart devices so they can work together through one central system. Everything stays on the local network, which means no need to send information to external services for basic functions like turning on lights or checking temperatures. The software supports a broad selection of prot…
Our read on the site
Good foundation with room for improvement. 1 high-priority issue.
home-assistant.io Traffic and Visitor Engagement
home-assistant.io draws an estimated 303,900 visits a month from search engines. Effectively all of it is organic — about 303,900 visits from unpaid results. Spread across 56,200 ranking keywords, that averages roughly 5.4 organic visits per keyword.
Monthly visits
303.9K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
303.9K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
home-assistant.io AI Visibility
On our AI visibility scale home-assistant.io earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
home-assistant.io LLMS.txt
The llms.txt on home-assistant.io runs to 164 lines (8,807 characters) across 12 sections, last generated in May 2026. It introduces the site as "Home Assistant". It tells AI engines the business works in Home Automation, IoT Platforms and Open Source Software. It describes 5 products, with prices such as Home Assistant Core at Free / Open Source, Home Assistant OS at Free / Open Source and Home Assistant Supervised at Free / Open Source. Services it lists include Nabu Casa Remote Access, Cloud Voice Assistants, Automatic Backups and Community Support. The audience it names is Tech enthusiasts, homeowners, developers, privacy advocates, aged 25-55 (Global). Technologies it mentions include Python 3, Docker, JavaScript/ES6, YAML and SQLite. The keywords it claims start with "home assistant", "smart home", "home automation" and "open source".
Status
Published
AI engines can read it
Lines
164
In the file
Size
8.8K
Characters
Sections
12
Updated May 7, 2026
What the file says
# Home Assistant ## About Home Assistant stands out as the premier open-source home automation platform, designed from the ground up to prioritize user privacy and local control. It transforms affordable hardware like Raspberry Pi or old PCs into sophisticated smart home hubs capable of managing thousands of devices without phoning home to corporate servers. With support for over 2,500 integrations spanning lights, sensors, cameras, and appliances from hundreds of brands, it creates seamless automations triggered by time, location, or events. The community-driven ecosystem thrives on GitHub contributions, Discord discussions, and annual conferences, ensuring rapid evolution. Users craft personalized dashboards via the intuitive Lovelace interface, script complex logic in YAML, or extend functionality with custom components. Nabu Casa offers premium cloud relay for remote access, voice assistants, and backups without compromising core privacy principles. Installation options cater to all skill levels, from simple Docker containers to full supervised OS deployments. Reliability shines during power blips or internet failures, as everything processes locally. Energy dashboards track consumption patterns, security modes arm perimeters intelligently, and entertainment scenes sync lights with music. Mobile companion apps deliver notifications and controls on the go. For families seek
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Home Assistant CoreFree / Open Source
- Home Assistant OSFree / Open Source
- Home Assistant SupervisedFree / Open Source
- Nabu Casa Cloud$6.50/month
- Home Assistant Mobile AppFree
Services it tells AI about
- Nabu Casa Remote Access$6.50/month
- Cloud Voice Assistants$6.50/month
- Automatic Backups$6.50/month
- Community SupportFree
- Add-on StoreFree/Paid
Competitors it names
Audience it targets
Tech enthusiasts, homeowners, developers, privacy advocates · 25-55 · Global
Company type
Private
home-assistant.io Organic Keywords
Google lists home-assistant.io for about 56,200 keywords, which together bring an estimated 303,900 organic visits a month.
Ranking keywords
56.2K
Found in Google for this domain
Visits they bring
303.9K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
home-assistant.io SEO Audit
The latest technical audit of home-assistant.io scored 89 out of 100 overall. Accessibility is its weakest area at 75, while performance scores highest at 95. The audit makes 13 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Excellent
Accessibility
Fix these first
- HighImprove Alt Text for Images
- HighImplement ARIA Roles
- MediumOptimize Page Load Speed
- HighEnhance Mobile Responsiveness
9 more recommendations, with the exact changes and the pages they apply to, are in the full report.
home-assistant.io Competitors and Alternatives
Home Assistant's company profile names smartthings.com, hubitat.com and apple.com/homekit as competitors. Its own llms.txt adds openhab.org, homey.pro, domoticz.com, homeseer.com and jeedom.com. Outside its market, the domains ranked closest to it in our worldwide ranking are rollingstone.com, sparteo.com, here.com and paramountplus.com.
home-assistant.io Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
home-assistant.io Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for home-assistant.io yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to home-assistant.io
Neighbours of #2,487 in our worldwide ranking — each with its own report.
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