Last updated: August 2026
Global rank: Worldwide · 2026-08
#211,500
AI visibility: Grade A+
92
SEO health: Latest audit
63
Visits
1.3M
per month, estimated
Keywords
26.7K
ranking in Google
Organic share
100%
1.3M organic visits
LLMS.txt
Published
140 lines AI engines can read
You're seeing the free preview of glasses.com
glasses.com Web Traffic Statistics
Key findings
- Glasses.com (E-commerce) is ranked #211,500 worldwide in our August 2026 domain ranking, down 3,689 places from #207,811 in July 2026.
- It is estimated to receive about 1.3 million visits a month from search, 100% of it organic, across 26,700 ranking keywords.
- Its AI visibility score is 92 out of 100 (grade A+), with a published llms.txt of 140 lines.
- Its last technical audit scored 63/100, with "Optimize Images" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #211,500 | ▼ 3,689 |
| July 2026 | #207,811 | ▲ 15,909 |
| June 2026 | #223,720 | — |
| May 2026 | #223,720 | ▼ 62,059 |
| April 2026 | #161,661 | ▼ 113,373 |
| March 2026 | #48,288 | ▲ 38,402 |
| February 2026 | #86,690 | — |
What this company does
Glasses.com runs an online retail site focused on selling eyeglasses and sunglasses that accept prescriptions. Visitors can select frames from established brands including Ray-Ban and Oakley, then have lenses fitted according to their individual vision needs. The process covers everything from browsing available styles to completing an order, with support for uploading or entering prescription details directly on the…
Our read on the site
Significant improvements needed.
glasses.com Traffic and Visitor Engagement
Search engines send glasses.com an estimated 1.3 million visits a month. Effectively all of it is organic — about 1.3 million visits from unpaid results. Paid search contributes only about 16 visits a month. Spread across 26,700 ranking keywords, that averages roughly 47 organic visits per keyword.
Monthly visits
1.3M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
1.3M
100% of all traffic
Paid visits
16
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
glasses.com AI Visibility
glasses.com scores 92 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is SEO health, at 15 of 20 points (77/100), worth 5 points if closed. It also loses points on Company profile (22/25).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
77/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
glasses.com LLMS.txt
The llms.txt on glasses.com runs to 140 lines (6,002 characters) across 12 sections, last generated in March 2026. It introduces the site as "Glasses.com - Online Eyewear Retailer". It tells AI engines the business works in E-commerce, Eyewear Retail and Online Shopping. It describes 3 products, with prices such as Prescription Glasses at Starting at $50, Sunglasses at Starting at $60 and Contact Lenses at Starting at $20 per box. Services it lists include Virtual Try-On and Vision Insurance Support. The audience it names is Professionals, Students, Fashion Enthusiasts, aged 18-54 (North America, Europe). Technologies it mentions include HTML5, CSS3, JavaScript, React and Node.js. The keywords it claims start with "prescription glasses", "sunglasses online", "buy glasses online" and "Ray-Ban glasses".
Status
Published
AI engines can read it
Lines
140
In the file
Size
6.0K
Characters
Sections
12
Updated Mar 6, 2026
What the file says
# Glasses.com - Online Eyewear Retailer ## About Glasses.com is a leading online retailer of prescription glasses and sunglasses, offering a wide selection of stylish frames from top brands like Ray-Ban and Oakley. The company provides competitive pricing with discounts of up to 50% on prescription lenses, making eyewear more accessible to customers. Their user-friendly platform ensures a seamless shopping experience, allowing users to browse, select, and purchase eyewear from the comfort of their homes. Founded in 2010, Glasses.com is committed to revolutionizing the online eyewear shopping experience. **Areas of Work:** E-commerce, Eyewear Retail, Online Shopping ## Things to Remember - **Website:** https://glasses.com - **Address:** New York, United States - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/New_York - **Currency:** USD - **Company Type:** Private - **Employees:** 100 employees - **Revenue:** $15M - **Hiring Status:** Yes, actively hiring ## Products - **Prescription Glasses** (Starting at $50): A wide range of prescription glasses with customizable lenses and frames from top brands. - **Sunglasses** (Starting at $60): Stylish sunglasses with or without prescription lenses, featuring brands like Ray-Ban and Oakley. - **Contact Lenses** (Starting at $20 per box): Daily, weekly, and monthly contac
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Prescription GlassesStarting at $50
- SunglassesStarting at $60
- Contact LensesStarting at $20 per box
Services it tells AI about
- Virtual Try-OnFree
- Vision Insurance SupportFree
Competitors it names
Audience it targets
Professionals, Students, Fashion Enthusiasts · 18-54 · North America, Europe
Company type
Private · actively hiring
glasses.com Organic Keywords
Google lists glasses.com for about 26,700 keywords, which together bring an estimated 1.3 million organic visits a month.
Ranking keywords
26.7K
Found in Google for this domain
Visits they bring
1.3M
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
glasses.com SEO Audit
The latest technical audit of glasses.com scored 63 out of 100 overall. Performance is its weakest area at 52, while accessibility scores highest at 87. The audit makes 15 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- HighOptimize Images
- HighMinimize HTTP Requests
- MediumImplement Lazy Loading
- HighImprove Mobile Responsiveness
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
glasses.com Competitors and Alternatives
Glasses.com's company profile names warbyparker.com, zennioptical.com and eyebuydirect.com as competitors. Its own llms.txt adds eyeconic.com, framesdirect.com and sunglasshut.com. Outside its market, the domains ranked closest to it in our worldwide ranking are ramanasalice.shop, socialive.us, enzazaden.com and welotec.com.
glasses.com Company Profile
Glasses.com runs an online retail site focused on selling eyeglasses and sunglasses that accept prescriptions. Visitors can select frames from established brands including Ray-Ban and Oakley, then have lenses fitted according to their individual vision needs. The process covers everything from browsing available styles to completing an order, with support for uploading or entering prescription details directly on the…
Founded in 2010 (about 16 years ago), Glasses.com is based in New York, United States. Its workforce is listed as between 51 and 200 employees. It was founded by Michael Johnson. Its profile files it under E-commerce, with further tags for Eyewear Retail, Online Shopping and B2C. Products on record for it: Prescription Glasses, Sunglasses and Contact Lenses. Reported revenue is $15M (2023), and total funding is listed at $20M. Its tagline reads: "Shop Prescription Glasses and Sunglasses Online".
- Sector
- E-commerce
- Headquarters
- New York, United States
- Founded
- 2010
- Employees
- 51-200
- Revenue
- $15M (2023)
- Funding
- $20M
- Founders
- Michael Johnson
- Products
- Prescription Glasses, Sunglasses, Contact Lenses
glasses.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
glasses.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for glasses.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to glasses.com
Neighbours of #211,500 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. glasses.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.