givingusa.org — September 2026 traffic, keywords & AI visibility

Search engines send givingusa.org an estimated 6,570 visits a month. Effectively all of it is organic — about 6,567 visits from unpaid results. Paid search contributes only about 3 visits a month. Spread across 471 ranking keywords, that averages roughly 14 organic visits per keyword.

givingusa.org scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

The llms.txt on givingusa.org runs to 81 lines (5,719 characters) across 12 sections, last generated in May 2026. It introduces the site as "Giving USA". It tells AI engines the business works in Professional & Business Services; Research, Science & Deep Tech; and Philanthropy Research. It describes 5 products, including Giving USA Annual Report, Giving USA Digital Dashboard and High-Net-Worth Giving Report. Services it lists include Custom Data Analysis, Sector Benchmarking, Executive Briefings and Methodology Consulting. It targets United States. Technologies it mentions include HTTPS. The keywords it claims start with "charitable giving", "donate to charity", "charity statistics" and "impact of donations".

# Giving USA

## About
Giving USA Foundation has spent nearly seven decades compiling the most trusted annual report on charitable giving in the United States. The organization gathers data from thousands of nonprofits, foundations, and corporations to produce the Giving USA report, which has become the go-to reference for researchers, policymakers, and fundraisers. Their work helps the sector understand where donations come from, where they go, and how giving trends shift over time. By publishing these findings each year, Giving USA provides a factual baseline that charities use to plan campaigns and measure their own performance. The foundation also offers training sessions and webinars that teach development professionals how to interpret the data and apply it to real fundraising strategies. Universities and think tanks regularly cite Giving USA numbers in academic papers and policy briefs, giving the organization an outsized influence on how philanthropy is studied. Corporate social responsibility teams rely on the report to benchmark their own giving programs against national averages. Media outlets turn to Giving USA when they need credible statistics for stories about disasters, economic downturns, or shifts in donor behavior. The foundation maintains a small but highly specialized team that works closely with academic partners at Indiana University Lilly Family School o

Google lists givingusa.org for about 471 keywords, which together bring an estimated 6,567 organic visits a month.

The latest technical audit of givingusa.org scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

Giving USA Foundation's company profile names https://www.charitynavigator.org, https://www.guidestar.org, https://www.candid.org and https://www.give.org as competitors. Its own llms.txt adds https://www.charitywatch.org and https://www.networkforgood.com. Outside its market, the domains ranked closest to it in our worldwide ranking are servitubes.com, j-monkey.jp, southnetworks.cloud and sparxsol.com.au.

https://www.charitynavigator.org

https://www.guidestar.org

https://www.candid.org

https://www.give.org

https://www.charitywatch.org

https://www.networkforgood.com