Last updated: September 2026
Global rank: Worldwide · 2026-09
#12,874
AI visibility: Grade A
81
SEO health: Latest audit
76
Visits
610.5K
per month, estimated
Keywords
224.0K
ranking in Google
Organic share
100%
610.2K organic visits
LLMS.txt
Published
137 lines AI engines can read
You're seeing the free preview of faire.com
faire.com Company Profile
Faire operates an online marketplace that brings together brands producing consumer goods and independent retailers who need to stock their stores. Through the platform, retailers can browse collections from hundreds of makers, compare options, and submit orders directly without the back-and-forth that usually comes with wholesale purchases. Brands list their products once and gain access to a broad audience of shop…
Faire was founded in 2017, about 9 years ago, and is headquartered in San Francisco, United States. Its workforce is listed as between 201 and 500 employees. Its founders are Max Rhodes and Jared Wiesel. Its profile files it under E-commerce, with further tags for Retail, Marketplace Technology and B2B. Products on record for it: Wholesale Marketplace, Retailer Support Services and Product Discovery Tools. Reported revenue is $120M (2022), and total funding is listed at $1B. Its tagline reads: "Empowering local retailers with unique products".
- Sector
- E-commerce
- Headquarters
- San Francisco, United States
- Founded
- 2017
- Employees
- 201-500
- Revenue
- $120M (2022)
- Funding
- $1B
- Founders
- Max Rhodes, Jared Wiesel
- Products
- Wholesale Marketplace, Retailer Support Services, Product Discovery Tools
faire.com Web Traffic Statistics
Key findings
- Faire (E-commerce) is ranked #12,874 worldwide in our September 2026 domain ranking, inside the top 100,000, down 2,180 places from #10,694 in August 2026.
- It is estimated to receive about 610,500 visits a month from search, 100% of it organic, across 224,000 ranking keywords.
- Its AI visibility score is 81 out of 100 (grade A), with a published llms.txt of 137 lines.
- Its last technical audit scored 76/100, with "Implement Title Tags and Meta Descriptions" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #12,874 | ▼ 2,180 |
| August 2026 | #10,694 | ▲ 446 |
| July 2026 | #11,140 | ▲ 670 |
| June 2026 | #11,810 | — |
| May 2026 | #11,810 | ▲ 278 |
| April 2026 | #12,088 | ▲ 569 |
| March 2026 | #12,657 | ▼ 728 |
| February 2026 | #11,929 | — |
What this company does
Faire operates an online marketplace that brings together brands producing consumer goods and independent retailers who need to stock their stores. Through the platform, retailers can browse collections from hundreds of makers, compare options, and submit orders directly without the back-and-forth that usually comes with wholesale purchases. Brands list their products once and gain access to a broad audience of shop…
Our read on the site
The overall SEO health of faire.com is concerning, with critical issues such as missing title tags and meta descriptions, which can significantly impact search visibility. The site also has performance challenges, as indicated by a low Lighthouse score of 42, necessitating immediate attention to enhance user experience…
faire.com Traffic and Visitor Engagement
faire.com draws an estimated 610,500 visits a month from search engines. Effectively all of it is organic — about 610,200 visits from unpaid results. Paid search contributes only about 328 visits a month. Spread across 224,000 ranking keywords, that averages roughly 2.7 organic visits per keyword.
Monthly visits
610.5K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
610.2K
100% of all traffic
Paid visits
328
0.05% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
faire.com AI Visibility
On our AI visibility scale faire.com earns 81 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (19/25) and SEO health (17/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
83/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
faire.com LLMS.txt
The llms.txt on faire.com runs to 137 lines (5,750 characters) across 12 sections, last generated in March 2026. It introduces the site as "Faire - Online Wholesale Marketplace". It tells AI engines the business works in E-commerce, Wholesale Marketplace and B2B Technology. It describes 3 products, including Online Wholesale Marketplace, Retailer Support Services and Brand Discovery Platform. Services it lists include Inventory Management Support and Brand Onboarding Assistance. The audience it names is Independent Retailers, Small Business Owners, Brands, aged 25-54 (Global). Technologies it mentions include React, Node.js, AWS and MongoDB. The keywords it claims start with "wholesale marketplace", "online wholesale", "e-commerce platform" and "retail suppliers".
Status
Published
AI engines can read it
Lines
137
In the file
Size
5.8K
Characters
Sections
12
Updated Mar 10, 2026
What the file says
# Faire - Online Wholesale Marketplace ## About Faire is an innovative online wholesale marketplace that connects independent retailers with unique brands and products. The platform streamlines the purchasing process for retailers while providing brands access to a wider audience. Founded in 2017, Faire is dedicated to supporting local businesses and fostering community engagement through curated product offerings. Its mission is to empower small businesses with tools and opportunities for growth. **Areas of Work:** E-commerce, Wholesale Marketplace, B2B Technology ## Things to Remember - **Website:** https://faire.com - **Address:** San Francisco, United States - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/Los_Angeles - **Currency:** USD - **Company Type:** Private - **Employees:** 300 employees - **Revenue:** $100M - **Hiring Status:** Yes, actively hiring ## Products - **Online Wholesale Marketplace** (Contact for pricing): A platform connecting independent retailers with unique brands for bulk purchasing. - **Retailer Support Services** (Contact for pricing): Tools and resources to help retailers manage inventory and grow their business. - **Brand Discovery Platform** (Contact for pricing): A service for brands to showcase products and reach new retail partners. ## Services - **Inventory Management Suppor
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Online Wholesale MarketplaceContact for pricing
- Retailer Support ServicesContact for pricing
- Brand Discovery PlatformContact for pricing
Services it tells AI about
- Inventory Management SupportContact for quote
- Brand Onboarding AssistanceContact for quote
Competitors it names
Audience it targets
Independent Retailers, Small Business Owners, Brands · 25-54 · Global
Company type
Private · actively hiring
faire.com Organic Keywords
Google lists faire.com for about 224,000 keywords, which together bring an estimated 610,200 organic visits a month.
Ranking keywords
224.0K
Found in Google for this domain
Visits they bring
610.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
faire.com SEO Audit
The latest technical audit of faire.com scored 76 out of 100 overall. Performance is its weakest area at 42, while SEO scores highest at 83. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title Tags and Meta Descriptions
- CriticalAdd H1 Tags to Pages
- HighCreate a Robots.txt File
- HighDevelop a Sitemap.xml
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
faire.com Competitors and Alternatives
Faire's company profile names abound.com, handshake.com and modalyst.co as competitors. Its own llms.txt adds wholesalehub.com, alibaba.com, wholesalecentral.com and dhgate.com. Outside its market, the domains ranked closest to it in our worldwide ranking are plx.im, poki.io, backend-hypertube-app.com and igg.com.
faire.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
faire.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for faire.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to faire.com
Neighbours of #12,874 in our worldwide ranking — each with its own report.
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