ed.gov — September 2026 traffic, keywords & AI visibility

Search engines send ed.gov an estimated 8.5 million visits a month. Effectively all of it is organic — about 8.5 million visits from unpaid results. Spread across 416,500 ranking keywords, that averages roughly 21 organic visits per keyword.

ed.gov scores 64 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (19/25).

The llms.txt on ed.gov runs to 138 lines (6,186 characters) across 12 sections, last generated in March 2026. It introduces the site as "U.S. Department of Education". It tells AI engines the business works in Education, Government and Public Services. It describes 3 products, with prices such as Federal Student Aid at Free to apply, terms vary and Education Resources at Free. Services it lists include Student Loan Support, Educator Training Programs and Special Education Support. The audience it names is Students, Educators, Families, Administrators, aged All ages (United States). Technologies it mentions include HTML5, CSS3, JavaScript, Drupal and AWS. The keywords it claims start with "education", "federal student aid", "student loans" and "grants". It gives the company type as Public and says it is hiring.

# U.S. Department of Education

## About
The U.S. Department of Education is a federal agency dedicated to establishing policies, administering, and coordinating federal assistance to education. It strives to ensure equal access to education and promote educational excellence across the nation. The department provides resources and support to students, educators, and families to improve educational outcomes. Its mission is to foster a well-educated citizenry through innovative programs and policy development.

**Areas of Work:** Education, Government, Public Services

## Things to Remember
- **Website:** https://ed.gov
- **Address:** 400 Maryland Avenue SW, Washington, DC, United States
- **Contact:** [email protected]
- **Phone:** +1-800-872-5327
- **Hours:** Mon-Fri: 8AM-5PM
- **Timezone:** America/New_York
- **Currency:** USD
- **Company Type:** Public
- **Employees:** 4000 employees
- **Revenue:** Not Disclosed
- **Hiring Status:** Yes, actively hiring

## Products
- **Federal Student Aid** (Free to apply, terms vary): Provides financial assistance to students for higher education through grants, loans, and work-study programs.
- **Education Resources** (Free): Offers tools, data, and information for educators, students, and families to support learning and development.
- **Policy Development** (Not Applicable): Develops and implements national education policies to improve ed

Google lists ed.gov for about 416,500 keywords, which together bring an estimated 8.5 million organic visits a month.

U.S. Department of Education's company profile names stateeducationagency.gov and education.gov as competitors. Its own llms.txt adds edweek.org, nea.org and aft.org. Outside its market, the domains ranked closest to it in our worldwide ranking are freebsd.org, loopme.me, dnse4.com and connatix.com.

stateeducationagency.gov

education.gov

edweek.org

nea.org

aft.org