Last updated: August 2026

Aug 2026

dell.com — August 2026 traffic, keywords & AI visibility

Dell Technologies Inc.Technology

Global rank: Worldwide · 2026-08

#332

AI visibility: Grade A+

90

SEO health: Latest audit

85

Visits

7.6M

per month, estimated

Keywords

248.0K

ranking in Google

Organic share

100%

7.5M organic visits

LLMS.txt

Published

164 lines AI engines can read

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dell.com Web Traffic Statistics

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Key findings

  • Dell Technologies Inc. (Technology) is ranked #332 worldwide in our August 2026 domain ranking, inside the top 1,000, up 96 places from #428 in July 2026.
  • It is estimated to receive about 7.6 million visits a month from search, 100% of it organic, across 248,000 ranking keywords.
  • Its AI visibility score is 90 out of 100 (grade A+), with a published llms.txt of 164 lines.
  • Its last technical audit scored 85/100, with "Implement Sitemap" the highest-priority fix.
dell.com global rank history
MonthRankMove
August 2026#332▲ 96
July 2026#428▼ 79
June 2026#349—
May 2026#349▲ 12
April 2026#361▲ 2
March 2026#363▲ 1
February 2026#364—

What this company does

Dell manufactures and distributes a wide selection of computing hardware along with the necessary support services that customers might need over the life of their devices. Their offerings cover laptops and desktops in various forms, including touch screen versions for easier interaction, as well as servers for data management, storage solutions to keep files secure, monitors for display purposes, gaming equipment ai…

Our read on the site

Significant improvements needed.

TechnologyComputersConsumer ElectronicsDirect SalesLaptopsDesktops

dell.com Traffic and Visitor Engagement

See traffic details

dell.com draws an estimated 7.6 million visits a month from search engines. Effectively all of it is organic — about 7.5 million visits from unpaid results. Paid search contributes only about 3,447 visits a month. Spread across 248,000 ranking keywords, that averages roughly 30 organic visits per keyword.

Monthly visits

7.6M

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

7.5M

100% of all traffic

Paid visits

3.4K

0.05% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

dell.com AI Visibility

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On our AI visibility scale dell.com earns 90 of 100 points, a grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).

90out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health18/20

92/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add sitemap.xml so AI crawlers can read you.

dell.com LLMS.txt

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The llms.txt on dell.com runs to 164 lines (7,546 characters) across 12 sections, last generated in March 2026. It introduces the site as "Dell Technologies - Innovative Technology Solutions". It tells AI engines the business works in Technology, Consumer Electronics and IT Infrastructure. It describes 5 products, with prices such as Dell XPS Laptops at Starting at $999, Dell UltraSharp Monitors at Starting at $299 and Alienware Gaming Accessories at Starting at $49. Services it lists include Dell ProSupport, Dell Consulting Services and Dell Financial Services. The audience it names is Professionals, Students, Businesses, Gamers, aged 18-54 (Global). Technologies it mentions include JavaScript, HTML5, CSS3, AWS and Microsoft Azure. The keywords it claims start with "Dell laptops", "Dell servers", "Dell storage" and "Dell monitors". It gives the company type as Public and says it is hiring.

Status

Published

AI engines can read it

Lines

164

In the file

Size

7.5K

Characters

Sections

12

Updated Mar 5, 2026

What the file says

# Dell Technologies - Innovative Technology Solutions

## About
Dell Technologies Inc. is a global leader in technology solutions, offering a wide range of products and services including laptops, desktops, servers, and storage solutions. Founded in 1984, Dell is committed to empowering customers through innovative technology that enhances productivity and connectivity. The company serves both individual consumers and businesses across 180 countries with a focus on customer satisfaction and cutting-edge solutions.

**Areas of Work:** Technology, Consumer Electronics, IT Infrastructure

## Things to Remember
- **Website:** https://dell.com
- **Address:** One Dell Way, Round Rock, TX 78664, United States
- **Contact:** [email protected]
- **Phone:** +1-800-624-9896
- **Hours:** Mon-Fri: 8AM-8PM
- **Timezone:** America/Chicago
- **Currency:** USD
- **Company Type:** Public
- **Employees:** 165000 employees
- **Revenue:** $94.2B
- **Hiring Status:** Yes, actively hiring

## Products
- **Dell XPS Laptops** (Starting at $999): Premium laptops designed for performance and portability with cutting-edge features for professionals and creators.
- **Dell PowerEdge Servers** (Contact for pricing): High-performance servers for enterprise needs, supporting cloud, AI, and data-intensive workloads.
- **Dell EMC Storage Solutions** (Contact for pricing): Scalable storage systems for data managem

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

TechnologyConsumer ElectronicsIT Infrastructure

Keywords it claims

Dell laptopsDell serversDell storageDell monitorsgaming laptopsenterprise IT solutionscloud storagebusiness computerstechnology solutionsDell support

Technologies

JavaScriptHTML5CSS3AWSMicrosoft AzureSAPOracle

Products it tells AI about

  • Dell XPS LaptopsStarting at $999
  • Dell PowerEdge ServersContact for pricing
  • Dell EMC Storage SolutionsContact for pricing
  • Dell UltraSharp MonitorsStarting at $299
  • Alienware Gaming AccessoriesStarting at $49

Services it tells AI about

  • Dell ProSupportContact for quote
  • Dell Consulting ServicesContact for quote
  • Dell Financial ServicesContact for quote

Competitors it names

hp.comlenovo.comapple.comibm.comcisco.com

Audience it targets

Professionals, Students, Businesses, Gamers · 18-54 · Global

Company type

Public · actively hiring

dell.com Organic Keywords

See all keywords

Google lists dell.com for about 248,000 keywords, which together bring an estimated 7.5 million organic visits a month.

Ranking keywords

248.0K

Found in Google for this domain

Visits they bring

7.5M

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

TechnologyComputersConsumer ElectronicsDirect SalesLaptopsDesktopsServersStorage Solutions

dell.com SEO Audit

Open full SEO report

The latest technical audit of dell.com scored 85 out of 100 overall. Performance is its weakest area at 69, while accessibility scores highest at 100. The audit makes 15 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

85

Overall

92

SEO

Excellent

69

Performance

100

Accessibility

Excellent

Fix these first

  • HighImplement Sitemap
  • HighOptimize Images
  • HighMinimize JavaScript and CSS Blocking
  • MediumUse Browser Caching

11 more recommendations, with the exact changes and the pages they apply to, are in the full report.

dell.com Competitors and Alternatives

Compare competitors

Dell Technologies Inc.'s company profile names hp.com, lenovo.com and apple.com as competitors. Its own llms.txt adds ibm.com and cisco.com. Outside its market, the domains ranked closest to it in our worldwide ranking are myshopify.com, name.com, namecheap.com and akamaihd.net.

hp.com
lenovo.com
apple.com
ibm.com
cisco.com

dell.com Company Profile

View full profile

Dell manufactures and distributes a wide selection of computing hardware along with the necessary support services that customers might need over the life of their devices. Their offerings cover laptops and desktops in various forms, including touch screen versions for easier interaction, as well as servers for data management, storage solutions to keep files secure, monitors for display purposes, gaming equipment ai…

Dell Technologies Inc. was founded in 1984, about 42 years ago, and is headquartered in Round Rock, United States. Its workforce is listed as between 100,001 and 500,000 employees. It was founded by Michael Dell. Its profile files it under Technology, with further tags for Computers, Consumer Electronics and Direct Sales. Products on record for it: Laptops, Desktops, Servers and Storage Solutions. Reported revenue is $94.2B (2023). Its tagline reads: "Computers, Monitors & Technology Solutions".

TechnologyComputersConsumer ElectronicsDirect Sales
Sector
Technology
Headquarters
Round Rock, United States
Founded
1984
Employees
100001-500000
Revenue
$94.2B (2023)
Funding
Not Disclosed
Founders
Michael Dell
Products
Laptops, Desktops, Servers, Storage Solutions

dell.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to dell.com

Neighbours of #332 in our worldwide ranking — each with its own report.

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