Last updated: August 2026
Global rank: Worldwide · 2026-08
#15,757
AI visibility: Grade A
87
SEO health: Latest audit
85
Visits
3.5M
per month, estimated
Keywords
79.2K
ranking in Google
Organic share
100%
3.5M organic visits
LLMS.txt
Published
161 lines AI engines can read
You're seeing the free preview of dairyqueen.com
dairyqueen.com Web Traffic Statistics
Key findings
- Dairy Queen (Fast Food) is ranked #15,757 worldwide in our August 2026 domain ranking, inside the top 100,000, down 586 places from #15,171 in July 2026.
- It is estimated to receive about 3.5 million visits a month from search, 100% of it organic, across 79,200 ranking keywords.
- Its AI visibility score is 87 out of 100 (grade A), with a published llms.txt of 161 lines.
- Its last technical audit scored 85/100, with "Improve Page Load Speed" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #15,757 | ▼ 586 |
| July 2026 | #15,171 | ▲ 553 |
| June 2026 | #15,724 | — |
| May 2026 | #15,724 | ▲ 2,342 |
| April 2026 | #18,066 | ▲ 8,557 |
| March 2026 | #26,623 | ▲ 1,057 |
| February 2026 | #27,680 | — |
What this company does
Dairy Queen runs a chain of quick service restaurants that focus on a mix of burgers, chicken sandwiches, fries, and other savory sides paired with a wide selection of frozen treats. Their menu highlights the Blizzard, a thick soft serve dessert blended with candies, cookies, or fruit, along with sundaes, cones, and full sheet cakes that can be ordered for birthdays or other events. Seasonal flavors rotate throughout…
Our read on the site
Significant improvements needed.
dairyqueen.com Traffic and Visitor Engagement
dairyqueen.com draws an estimated 3.5 million visits a month from search engines. Effectively all of it is organic — about 3.5 million visits from unpaid results. Paid search contributes only about 3,288 visits a month. Spread across 79,200 ranking keywords, that averages roughly 44 organic visits per keyword.
Monthly visits
3.5M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
3.5M
100% of all traffic
Paid visits
3.3K
0.09% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
dairyqueen.com AI Visibility
On our AI visibility scale dairyqueen.com earns 87 of 100 points, a grade A. It takes full marks for LLMS.txt, SEO health and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
100/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
dairyqueen.com LLMS.txt
The llms.txt on dairyqueen.com runs to 161 lines (7,071 characters) across 12 sections, last generated in March 2026. It introduces the site as "Dairy Queen Official Website". It tells AI engines the business works in Fast Food, Restaurant and Food and Beverage. It describes 5 products, with prices such as Blizzard® Treats at $3.99 - $5.99, Soft Serve Ice Cream at $1.99 - $3.99 and Burgers at $4.99 - $6.99. Services it lists include Catering Services, Franchise Opportunities and Mobile App Ordering. The audience it names is Families, Teenagers, Young Adults, Ice Cream Lovers, aged All ages (Global). Technologies it mentions include React, Node.js, AWS and MongoDB. The keywords it claims start with "Dairy Queen", "soft serve ice cream", "Blizzard treats" and "fast food".
Status
Published
AI engines can read it
Lines
161
In the file
Size
7.1K
Characters
Sections
12
Updated Mar 21, 2026
What the file says
# Dairy Queen Official Website ## About Dairy Queen is a globally recognized fast-food chain, famous for its soft-serve ice cream and signature Blizzard® treats since its founding in 1940. The company offers a diverse menu including burgers, fries, chicken strips, and a variety of desserts, catering to families and dessert enthusiasts. With thousands of locations worldwide, Dairy Queen focuses on quality, customer satisfaction, and seasonal promotions to enhance the dining experience. **Areas of Work:** Fast Food, Restaurant, Food and Beverage ## Things to Remember - **Website:** https://dairyqueen.com - **Address:** 7505 Metro Blvd, Suite 100, Minneapolis, MN, United States - **Contact:** [email protected] - **Phone:** +1-952-830-0200 - **Hours:** Varies by location - **Timezone:** America/Chicago - **Currency:** USD - **Company Type:** Private - **Employees:** 5000 employees - **Revenue:** $4.5B - **Hiring Status:** Yes, actively hiring ## Products - **Blizzard® Treats** ($3.99 - $5.99): A signature Dairy Queen dessert made with soft-serve ice cream blended with various mix-ins like cookies, candies, and brownies. - **Soft Serve Ice Cream** ($1.99 - $3.99): Classic creamy soft-serve ice cream available in cones, sundaes, or cups, a staple of the Dairy Queen brand. - **Burgers** ($4.99 - $6.99): Juicy grilled burgers made with quality beef, served with various topping
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Blizzard® Treats$3.99 - $5.99
- Soft Serve Ice Cream$1.99 - $3.99
- Burgers$4.99 - $6.99
- Chicken Strips$5.49 - $7.49
- Fries$2.49 - $3.49
Services it tells AI about
- Catering ServicesContact for quote
- Franchise OpportunitiesContact for quote
- Mobile App OrderingFree to use
Competitors it names
Audience it targets
Families, Teenagers, Young Adults, Ice Cream Lovers · All ages · Global
Company type
Private · actively hiring
dairyqueen.com Organic Keywords
Google lists dairyqueen.com for about 79,200 keywords, which together bring an estimated 3.5 million organic visits a month.
Ranking keywords
79.2K
Found in Google for this domain
Visits they bring
3.5M
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
dairyqueen.com SEO Audit
The latest technical audit of dairyqueen.com scored 85 out of 100 overall. Performance is its weakest area at 54, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImprove Page Load Speed
- HighImplement a Sitemap
- HighCreate a Robots.txt File
- HighOptimize Mobile Responsiveness
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
dairyqueen.com Competitors and Alternatives
Dairy Queen's company profile names wendys.com, mcdonalds.com and burgerking.com as competitors. Its own llms.txt adds sonicdrivein.com and carlsjr.com. Outside its market, the domains ranked closest to it in our worldwide ranking are doruk.net.tr, uoa.gr, iperceptions.com and qrco.de.
dairyqueen.com Company Profile
Dairy Queen runs a chain of quick service restaurants that focus on a mix of burgers, chicken sandwiches, fries, and other savory sides paired with a wide selection of frozen treats. Their menu highlights the Blizzard, a thick soft serve dessert blended with candies, cookies, or fruit, along with sundaes, cones, and full sheet cakes that can be ordered for birthdays or other events. Seasonal flavors rotate throughout…
Dairy Queen was founded in 1940, about 86 years ago, and is headquartered in Minneapolis, United States. Its workforce is listed as more than 5,001 employees. It was founded by John Fremont McCullough. Its profile files it under Fast Food, with further tags for Restaurant, Food and Beverage and Franchise. Products on record for it: Blizzard® Treats, Burgers, Soft Serve Ice Cream and Chicken Strips. Reported revenue is $4.5B (2022). Its tagline reads: "Happy Tastes Good®".
- Sector
- Fast Food
- Headquarters
- Minneapolis, United States
- Founded
- 1940
- Employees
- 5001+
- Revenue
- $4.5B (2022)
- Funding
- Not Disclosed
- Founders
- John Fremont McCullough
- Products
- Blizzard® Treats, Burgers, Soft Serve Ice Cream, Chicken Strips
dairyqueen.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
dairyqueen.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for dairyqueen.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to dairyqueen.com
Neighbours of #15,757 in our worldwide ranking — each with its own report.
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