Last updated: August 2026
The Criterion Collection is a home entertainment company that licenses, restores, and publishes important classic and contemporary films from around the world. It serves cinephiles, film scholars, collectors, and libraries with Blu-ray, DVD, and 4K releases, plus a related streaming service and editorial content.
Global rank: Worldwide · 2026-08
#27,573
AI visibility: Grade F
25
SEO health: Latest audit
78
Visits
2.9M
per month, estimated
Keywords
87.0K
ranking in Google
Organic share
100%
2.9M organic visits
LLMS.txt
Missing
AI engines have to guess
You're seeing the free preview of criterion.com
criterion.com Web Traffic Statistics
Key findings
- The Criterion Collection, Inc. (Home entertainment / film distribution) is ranked #27,573 worldwide in our August 2026 domain ranking, inside the top 100,000, down 1,526 places from #26,047 in July 2026.
- It is estimated to receive about 2.9 million visits a month from search, 100% of it organic, across 87,000 ranking keywords.
- Its AI visibility score is 25 out of 100 (grade F), with no llms.txt, which is the single biggest gap.
- Its last technical audit scored 78/100, with "Optimize Page Load Speed" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #27,573 | ▼ 1,526 |
| July 2026 | #26,047 | ▲ 1,583 |
| June 2026 | #27,630 | — |
| May 2026 | #27,630 | ▼ 1,478 |
| April 2026 | #26,152 | ▲ 523 |
| March 2026 | #26,675 | ▼ 217 |
| February 2026 | #26,458 | — |
Our read on the site
The overall SEO health of criterion.com is moderate, with notable strengths in accessibility and best practices, but significant opportunities for improvement in performance and on-page SEO elements. Addressing identified content gaps and technical issues will enhance visibility and user experience.
criterion.com Traffic and Visitor Engagement
criterion.com draws an estimated 2.9 million visits a month from search engines. Effectively all of it is organic — about 2.9 million visits from unpaid results. Spread across 87,000 ranking keywords, that averages roughly 34 organic visits per keyword.
Monthly visits
2.9M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
2.9M
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
criterion.com Traffic by Country
A live-web estimate — not a measurement — puts The Criterion Collection, Inc.'s largest markets as United States (75%), Canada (8%), United Kingdom (6%) and Australia (5%).
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
- United States75%
- Canada8%
- United Kingdom6%
- Australia5%
- France6%
Who buys: Film enthusiasts, collectors, scholars, and institutions that value curated cinema releases.
Sources: linkedin.com · en.wikipedia.org · x.com
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
criterion.com AI Visibility
On our AI visibility scale criterion.com earns 25 of 100 points, a grade F. It takes full marks for Crawlability. The biggest gap is LLMS.txt, at 0 of 40 points (Missing), worth 40 points if closed. It also loses points on Company profile (0/25), SEO health (15/20) and Structured data (0/5). Without an llms.txt the score cannot go above 60, because that file alone carries 40 of the 100 points.
Grade F
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Missing
0/8 core fields
75/100
robots ✓ · sitemap ✓
Not detected
Fix these first
- → Publish an llms.txt — the single biggest AI-visibility gain (+40).
- → Complete your company profile so AI answers about you stay accurate.
Criterion shows up strongly in AI answers about boutique film distribution and physical media because it has a distinctive brand, clear mission, and extensive web footprint across releases, streaming, and editorial content.
criterion.com Organic Keywords
Google lists criterion.com for about 87,000 keywords, which together bring an estimated 2.9 million organic visits a month.
Ranking keywords
87.0K
Found in Google for this domain
Visits they bring
2.9M
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
Topics this brand is known for
live webcriterion.com SEO Audit
The latest technical audit of criterion.com scored 78 out of 100 overall. Performance is its weakest area at 53, while accessibility scores highest at 88. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalOptimize Page Load Speed
- HighAdd Alt Text to Images
- HighRevise H1 Tags for Clarity
- MediumImplement Structured Data
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
criterion.com Competitors and Alternatives
A live-web read points to Kino Lorber, Shout! Factory, Arrow Video and Masters of Cinema. Outside its market, the domains ranked closest to it in our worldwide ranking are wipro.com, rohde-schwarz.com, france-voyage.com and edhrec.com.
Some names read live from the web
criterion.com Company Profile
The business behind the domain — what it does, where it is, and who runs it.
The Criterion Collection is a home entertainment company that licenses, restores, and publishes important classic and contemporary films from around the world. It serves cinephiles, film scholars, collectors, and libraries with Blu-ray, DVD, and 4K releases, plus a related streaming service and editorial content.
- Industry
- Home entertainment / film distribution
- Headquarters
- New York, United States
- Founded
- 1984
- Employees
- 51-200
- Products
- Blu-ray editions, DVD editions, 4K UHD editions, The Criterion Channel, Online magazine and editorial content
- Competitors
- Kino Lorber, Shout! Factory, Arrow Video, Masters of Cinema, BFI Video
- Audience
- Film enthusiasts, collectors, scholars, and institutions that value curated cinema releases.
Live-web sources:linkedin.comen.wikipedia.orgx.comcriterion.com
criterion.com LLMS.txt
The file AI engines read to understand a business. This is what it currently tells them about this one.
There is no llms.txt on criterion.com. Without it, AI engines guess what this business does from whatever page they happen to crawl — which is how wrong prices, wrong locations and wrong product descriptions end up inside AI answers.
- → It is the single biggest AI-visibility gain available here (+40 points).
- → The generator writes it from the live site, in one pass.
- → You publish one file at the root; nothing else on the site changes.
0
of 40 points
criterion.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for criterion.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
Sites already mentioning this brand
Found in a live web read — a mention is not the same as a link, but it is where links usually come from next.
—
links on file
Companies ranked next to criterion.com
Neighbours of #27,573 in our worldwide ranking — each with its own report.
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