Last updated: August 2026
Global rank: Worldwide · 2026-08
#4,206
AI visibility: Grade C
64
SEO health: Not audited
—
Visits
635.6K
per month, estimated
Keywords
59.8K
ranking in Google
Organic share
100%
635.6K organic visits
LLMS.txt
Published
140 lines AI engines can read
You're seeing the free preview of buffer.com
buffer.com Web Traffic Statistics
Key findings
- Buffer (Social Media Management) is ranked #4,206 worldwide in our August 2026 domain ranking, inside the top 10,000, up 38 places from #4,244 in July 2026.
- It is estimated to receive about 635,600 visits a month from search, 100% of it organic, across 59,800 ranking keywords.
- Its AI visibility score is 64 out of 100 (grade C), with a published llms.txt of 140 lines.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #4,206 | ▲ 38 |
| July 2026 | #4,244 | ▲ 29 |
| June 2026 | #4,273 | — |
| May 2026 | #4,273 | ▲ 130 |
| April 2026 | #4,403 | ▲ 22 |
| March 2026 | #4,425 | ▲ 30 |
| February 2026 | #4,455 | — |
What this company does
Buffer is a tool that helps users manage and schedule their social media content from a single dashboard. It works with several popular networks, letting people prepare posts in advance rather than having to be online at specific times. Small business owners, content creators, and marketing professionals often turn to it when they want to maintain regular activity on their profiles without it taking over their day. T…
buffer.com Traffic and Visitor Engagement
Search engines send buffer.com an estimated 635,600 visits a month. Effectively all of it is organic — about 635,600 visits from unpaid results. Spread across 59,800 ranking keywords, that averages roughly 11 organic visits per keyword.
Monthly visits
635.6K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
635.6K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
buffer.com AI Visibility
buffer.com scores 64 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (19/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
Not scanned yet
Not scanned yet
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
buffer.com LLMS.txt
The llms.txt on buffer.com runs to 140 lines (6,182 characters) across 12 sections, last generated in March 2026. It introduces the site as "Buffer - Social Media Management Platform". It tells AI engines the business works in Social Media Management, Technology and SaaS. It describes 3 products, with prices such as Buffer Publish at $15/month, Buffer Analyze at $35/month and Buffer Reply at $50/month. Services it lists include Social Media Strategy Consulting and Account Setup & Training. The audience it names is Professionals, Small Businesses, Marketing Teams, Enterprises, aged 18-54 (Global). Technologies it mentions include React, Node.js, AWS, MongoDB and Redis. The keywords it claims start with "social media management", "social media scheduling", "social media analytics" and "buffer app".
Status
Published
AI engines can read it
Lines
140
In the file
Size
6.2K
Characters
Sections
12
Updated Mar 7, 2026
What the file says
# Buffer - Social Media Management Platform ## About Buffer is a leading social media management platform designed to help businesses and individuals streamline their social media presence. With intuitive tools for scheduling posts, analyzing performance, and engaging with audiences, Buffer empowers users to grow their online reach effectively. The platform caters to a wide range of clients, from small businesses to large enterprises, with a focus on user-friendly solutions. Founded in 2010, Buffer continues to innovate in the social media management space. **Areas of Work:** Social Media Management, Technology, SaaS ## Things to Remember - **Website:** https://buffer.com - **Address:** San Francisco, United States - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/Los_Angeles - **Currency:** USD - **Company Type:** Private - **Employees:** 75 employees - **Revenue:** $15M - **Hiring Status:** Yes, actively hiring ## Products - **Buffer Publish** ($15/month): A tool for scheduling and publishing social media posts across multiple platforms with ease. - **Buffer Analyze** ($35/month): Provides in-depth analytics and insights to measure social media performance and optimize strategies. - **Buffer Reply** ($50/month): A solution for managing social media conversations and engaging with audiences efficiently. ## S
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Buffer Publish$15/month
- Buffer Analyze$35/month
- Buffer Reply$50/month
Services it tells AI about
- Social Media Strategy ConsultingContact for quote
- Account Setup & TrainingContact for quote
Competitors it names
Audience it targets
Professionals, Small Businesses, Marketing Teams, Enterprises · 18-54 · Global
Company type
Private · actively hiring
buffer.com Organic Keywords
Google lists buffer.com for about 59,800 keywords, which together bring an estimated 635,600 organic visits a month.
Ranking keywords
59.8K
Found in Google for this domain
Visits they bring
635.6K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
buffer.com Competitors and Alternatives
Buffer's company profile names hootsuite.com, sproutsocial.com and socialbee.io as competitors. Its own llms.txt adds later.com and agora pulse.com. Outside its market, the domains ranked closest to it in our worldwide ranking are infomaniak.ch, dns.pt, joinhoney.com and nbcuni.com.
buffer.com Company Profile
Buffer is a tool that helps users manage and schedule their social media content from a single dashboard. It works with several popular networks, letting people prepare posts in advance rather than having to be online at specific times. Small business owners, content creators, and marketing professionals often turn to it when they want to maintain regular activity on their profiles without it taking over their day. T…
Founded in 2010 (about 16 years ago), Buffer is based in San Francisco, United States. Its workforce is listed as between 51 and 200 employees. Its founders are Joel Gascoigne and Leo Widrich. Its profile files it under Social Media Management, with further tags for Technology, SaaS and Subscription. Products on record for it: Buffer Publish, Buffer Analyze and Buffer Reply. Reported revenue is $15M (2023). Its tagline reads: "The best way to share on social media.".
- Sector
- Social Media Management
- Headquarters
- San Francisco, United States
- Founded
- 2010
- Employees
- 51-200
- Revenue
- $15M (2023)
- Funding
- Not Disclosed
- Founders
- Joel Gascoigne, Leo Widrich
- Products
- Buffer Publish, Buffer Analyze, Buffer Reply
buffer.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
buffer.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for buffer.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
buffer.com SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to buffer.com
Neighbours of #4,206 in our worldwide ranking — each with its own report.
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