Last updated: August 2026

Aug 2026

blackdiamondequipment.com — August 2026 traffic, keywords & AI visibility

Black Diamond EquipmentOutdoor Equipment

Global rank: Worldwide · 2026-08

#63,357

AI visibility: Grade A+

94

SEO health: Latest audit

80

Visits

178.4K

per month, estimated

Keywords

14.0K

ranking in Google

Organic share

100%

178.4K organic visits

LLMS.txt

Published

149 lines AI engines can read

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blackdiamondequipment.com Web Traffic Statistics

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Key findings

  • Black Diamond Equipment (Outdoor Equipment) is ranked #63,357 worldwide in our August 2026 domain ranking, inside the top 100,000, up 3,652 places from #67,009 in July 2026.
  • It is estimated to receive about 178,400 visits a month from search, 100% of it organic, across 14,000 ranking keywords.
  • Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 149 lines.
  • Its last technical audit scored 80/100, with "Optimize Page Speed" the highest-priority fix.
blackdiamondequipment.com global rank history
MonthRankMove
August 2026#63,357▲ 3,652
July 2026#67,009▲ 3,087
June 2026#70,096—
May 2026#70,096▼ 8,185
April 2026#61,911▲ 5,498
March 2026#67,409▼ 13,823
February 2026#53,586—

What this company does

Black Diamond Equipment focuses on producing gear for climbing, skiing, running, and hiking. The company designs and manufactures items like harnesses, skis, poles, apparel, and footwear that address the practical needs of movement across rugged terrain. Their product line stems from direct involvement in these sports, resulting in equipment that handles variable weather, steep slopes, and repeated use without excess…

Our read on the site

The overall SEO health of blackdiamondequipment.com is moderately strong, with high accessibility and best practices scores. However, significant performance issues and content gaps present opportunities for improvement to enhance visibility and user experience.

Outdoor EquipmentSports GearManufacturingB2CClimbing GearSki Equipment

blackdiamondequipment.com Traffic and Visitor Engagement

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blackdiamondequipment.com draws an estimated 178,400 visits a month from search engines. Effectively all of it is organic — about 178,400 visits from unpaid results. Spread across 14,000 ranking keywords, that averages roughly 13 organic visits per keyword.

Monthly visits

178.4K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

178.4K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

blackdiamondequipment.com AI Visibility

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On our AI visibility scale blackdiamondequipment.com earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).

94out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health17/20

85/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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blackdiamondequipment.com LLMS.txt

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The llms.txt on blackdiamondequipment.com runs to 149 lines (6,572 characters) across 12 sections, last generated in March 2026. It introduces the site as "Black Diamond Equipment - Outdoor Gear for Climbing, Skiing, Running & Hiking". It tells AI engines the business works in Outdoor Equipment, Sports Gear and Manufacturing. It describes 4 products, including Climbing Harnesses, Ski Boots and Running Packs. Services it lists include Gear Repair Services and Customer Support & Warranty. The audience it names is Outdoor Enthusiasts, Athletes, Adventurers, Professionals, aged 18-45 (Global). Technologies it mentions include HTML5, CSS3, JavaScript, Cloudflare and Shopify. The keywords it claims start with "Black Diamond Equipment", "climbing gear", "skiing equipment" and "running gear".

Status

Published

AI engines can read it

Lines

149

In the file

Size

6.6K

Characters

Sections

12

Updated Mar 22, 2026

What the file says

# Black Diamond Equipment - Outdoor Gear for Climbing, Skiing, Running & Hiking

## About
Black Diamond Equipment is a premier manufacturer of high-quality outdoor gear designed for climbing, skiing, running, and hiking. Founded in 1989, the company is dedicated to innovation, performance, and sustainability, ensuring that adventurers and professionals have access to reliable equipment. With a strong commitment to safety and excellence, Black Diamond continues to be a trusted name in the outdoor sports industry.

**Areas of Work:** Outdoor Equipment, Sports Gear, Manufacturing

## Things to Remember
- **Website:** https://blackdiamondequipment.com
- **Address:** 2084 East 3900 South, Salt Lake City, UT 84124, United States
- **Contact:** [email protected]
- **Phone:** +1-801-278-5552
- **Hours:** Mon-Fri: 9AM-5PM
- **Timezone:** America/Denver
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 500 employees
- **Revenue:** $150M
- **Hiring Status:** Yes, actively hiring

## Products
- **Climbing Harnesses** (Contact for pricing): Durable and lightweight harnesses designed for safety and comfort during climbing expeditions.
- **Ski Boots** (Contact for pricing): High-performance ski boots engineered for precision and warmth in challenging mountain conditions.
- **Running Packs** (Contact for pricing): Lightweight hydration packs and vests for trail runn

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Outdoor EquipmentSports GearManufacturing

Keywords it claims

Black Diamond Equipmentclimbing gearskiing equipmentrunning gearhiking suppliesoutdoor gearmountain sports gearclimbing and skiing equipmentrunning and hiking accessoriesbest gear for climbing

Technologies

HTML5CSS3JavaScriptCloudflareShopify

Products it tells AI about

  • Climbing HarnessesContact for pricing
  • Ski BootsContact for pricing
  • Running PacksContact for pricing
  • Hiking BackpacksContact for pricing

Services it tells AI about

  • Gear Repair ServicesContact for quote
  • Customer Support & WarrantyFree

Competitors it names

patagonia.comrei.comthenorthface.commsrgear.comtheclimbingcompany.comoutdoorgearlab.com

Audience it targets

Outdoor Enthusiasts, Athletes, Adventurers, Professionals · 18-45 · Global

Company type

Private · actively hiring

blackdiamondequipment.com Organic Keywords

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Google lists blackdiamondequipment.com for about 14,000 keywords, which together bring an estimated 178,400 organic visits a month.

Ranking keywords

14.0K

Found in Google for this domain

Visits they bring

178.4K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Outdoor EquipmentSports GearManufacturingB2CClimbing GearSki EquipmentRunning AccessoriesHiking Gear

blackdiamondequipment.com SEO Audit

Open full SEO report

The latest technical audit of blackdiamondequipment.com scored 80 out of 100 overall. Performance is its weakest area at 42, while accessibility scores highest at 95. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

80

Overall

85

SEO

42

Performance

95

Accessibility

Excellent

Fix these first

  • CriticalOptimize Page Speed
  • HighAdd Alt Text to Images
  • HighFix Broken Links
  • HighEnhance Mobile Responsiveness

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

blackdiamondequipment.com Competitors and Alternatives

Compare competitors

Black Diamond Equipment's company profile names patagonia.com, rei.com and thenorthface.com as competitors. Its own llms.txt adds msrgear.com, theclimbingcompany.com and outdoorgearlab.com. Outside its market, the domains ranked closest to it in our worldwide ranking are centerparcs.nl, thefutoncritic.com, surfearner.com and msdvetmanual.com.

patagonia.com
rei.com
thenorthface.com
msrgear.com
theclimbingcompany.com
outdoorgearlab.com

blackdiamondequipment.com Company Profile

View full profile

Black Diamond Equipment focuses on producing gear for climbing, skiing, running, and hiking. The company designs and manufactures items like harnesses, skis, poles, apparel, and footwear that address the practical needs of movement across rugged terrain. Their product line stems from direct involvement in these sports, resulting in equipment that handles variable weather, steep slopes, and repeated use without excess…

Black Diamond Equipment was founded in 1989, about 37 years ago, and is headquartered in Salt Lake City, United States. Its workforce is listed as between 501 and 1,000 employees. It was founded by Peter Metcalf. Its profile files it under Outdoor Equipment, with further tags for Sports Gear, Manufacturing and B2C. Products on record for it: Climbing Gear, Ski Equipment, Running Accessories and Hiking Gear. Reported revenue is $150M (2022). Its tagline reads: "Climb. Ski. Run. Hike.".

Outdoor EquipmentSports GearManufacturingB2C
Sector
Outdoor Equipment
Headquarters
Salt Lake City, United States
Founded
1989
Employees
501-1000
Revenue
$150M (2022)
Funding
Not Disclosed
Founders
Peter Metcalf
Products
Climbing Gear, Ski Equipment, Running Accessories, Hiking Gear

blackdiamondequipment.com Traffic by Country

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Top customer markets

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