Last updated: September 2026

Sep 2026

baxi.co.uk — September 2026 traffic, keywords & AI visibility

BaxiHeating Systems

Global rank: Worldwide · 2026-09

#435,969

AI visibility: Grade A+

94

SEO health: Latest audit

83

Visits

432

per month, estimated

Keywords

235

ranking in Google

Organic share

100%

432 organic visits

LLMS.txt

Published

169 lines AI engines can read

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baxi.co.uk Web Traffic Statistics

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Key findings

  • Baxi (Heating Systems) is ranked #435,969 worldwide in our September 2026 domain ranking, up 9,638 places from #445,607 in August 2026.
  • It is estimated to receive about 432 visits a month from search, 100% of it organic, across 235 ranking keywords.
  • Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 169 lines.
  • Its last technical audit scored 83/100, with "Improve Website Performance" the highest-priority fix.
baxi.co.uk global rank history
MonthRankMove
September 2026#435,969▲ 9,638
August 2026#445,607▲ 26,072
July 2026#471,679▲ 71,002
June 2026#542,681—
May 2026#542,681▲ 43,476
April 2026#586,157▼ 93,551
March 2026#492,606▼ 47,890
February 2026#444,716—

What this company does

Baxi has been at the forefront of heating technology in the UK for over 150 years, crafting boilers, heat pumps, and hot water systems that prioritize efficiency and reliability. They specialize in gas boilers like the popular 800 series combi models, alongside innovative air source heat pumps (ASHPs) and unvented cylinders designed to slash energy bills and cut carbon footprints. Serving homeowners, landlords, and c…

Our read on the site

The overall SEO health of baxi.co.uk is strong, with a high accessibility score and a solid SEO score. However, there are significant opportunities for improvement in performance and content strategy that could enhance user experience and search visibility.

Heating SystemsBoilersRenewable EnergyHVACBaxi 800 Combi BoilerBaxi Air Source Heat Pump

baxi.co.uk Traffic and Visitor Engagement

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baxi.co.uk draws an estimated 432 visits a month from search engines. Effectively all of it is organic — about 432 visits from unpaid results. Spread across 235 ranking keywords, that averages roughly 1.8 organic visits per keyword.

Monthly visits

432

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

432

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

baxi.co.uk AI Visibility

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On our AI visibility scale baxi.co.uk earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).

94out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health17/20

85/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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baxi.co.uk LLMS.txt

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The llms.txt on baxi.co.uk runs to 169 lines (9,097 characters) across 12 sections, last generated in April 2026. It introduces the site as "Baxi - Heating Solutions for Homes and Businesses". It tells AI engines the business works in Heating Systems, Renewable Energy, HVAC Manufacturing and Energy Efficiency. It describes 5 products, including Baxi 800 Combi Boiler, Baxi Air Source Heat Pump and Baxi Unvented Cylinder. Services it lists include Boiler Installation, Annual Servicing, Heat Pump Setup and Repair Services. The audience it names is Homeowners, landlords, SMEs, aged 30-65 (United Kingdom). Technologies it mentions include HTTPS, Viewport Meta Tag, Robots.txt and XML Sitemap. The keywords it claims start with "heating solutions", "boilers", "ASHPs" and "cylinders".

Status

Published

AI engines can read it

Lines

169

In the file

Size

9.1K

Characters

Sections

12

Updated Apr 29, 2026

What the file says

# Baxi - Heating Solutions for Homes and Businesses

## About
Baxi stands as a cornerstone in the UK heating industry, delivering top-quality boilers, air source heat pumps, and cylinders since 1866. They craft products that blend reliability with energy smarts, targeting everyone from new homeowners to commercial outfits chasing lower bills and greener footprints. Installers love their straightforward designs, while end-users get cozy heat without the fuss of constant fixes. Pushing renewables hard, Baxi's ASHPs qualify for government incentives, easing the switch from old gas setups. Their combi boilers pack punch for smaller homes, freeing up space sans tanks. Cylinders handle hot water demands effortlessly, even in bigger families. Smart controls let you tweak temps from your phone, saving cash on the sly. Servicing is a breeze, with parts readily available nationwide. Baxi trains heaps of engineers, upholding quality installs coast to coast. Hybrid options mix gas and electric for flexible, future-ready systems. Customers stick around for the solid warranties and helpful support lines. From rural pads to city flats, they've got heating dialed in. Energy efficiency isn't buzz—it's baked into every model, slashing emissions meaningfully. Seasonal checks keep things tip-top, dodging winter woes. Baxi's journey from basic stoves to high-tech renewables proves they're in it for

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Heating SystemsRenewable EnergyHVAC ManufacturingEnergy Efficiency

Keywords it claims

heating solutionsboilersASHPscylindersrenewable heatingenergy efficiencyBaxi boilersBaxi ASHPboiler repair servicesenergy-saving heating tips

Technologies

HTTPSViewport Meta TagRobots.txtXML Sitemap

Products it tells AI about

  • Baxi 800 Combi BoilerContact for pricing
  • Baxi Air Source Heat PumpContact for pricing
  • Baxi Unvented CylinderContact for pricing
  • Baxi Hybrid ApplianceContact for pricing
  • Baxi uSense Smart ControlContact for pricing

Services it tells AI about

  • Boiler InstallationQuote based
  • Annual ServicingFrom £99
  • Heat Pump SetupQuote based
  • Repair ServicesQuote based
  • System UpgradesQuote based

Competitors it names

https://vaillant.co.ukhttps://worcester-bosch.co.ukhttps://idealboilers.comhttps://glow-worm.co.ukhttps://ferroli.co.ukhttps://vokera.co.uk

Audience it targets

Homeowners, landlords, SMEs · 30-65 · United Kingdom

Company type

Private

baxi.co.uk Organic Keywords

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Google lists baxi.co.uk for about 235 keywords, which together bring an estimated 432 organic visits a month.

Ranking keywords

235

Found in Google for this domain

Visits they bring

432

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Heating SystemsBoilersRenewable EnergyHVACBaxi 800 Combi BoilerBaxi Air Source Heat PumpBaxi Unvented Hot Water CylinderBaxi Hybrid Heating System

baxi.co.uk SEO Audit

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The latest technical audit of baxi.co.uk scored 83 out of 100 overall. Performance is its weakest area at 54, while accessibility scores highest at 99. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

83

Overall

85

SEO

54

Performance

99

Accessibility

Excellent

Fix these first

  • CriticalImprove Website Performance
  • HighEnhance Content Strategy
  • HighOptimize Meta Tags
  • MediumImplement llms.txt

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

baxi.co.uk Competitors and Alternatives

Compare competitors

Baxi's company profile names https://vaillant.co.uk, https://worcester-bosch.co.uk, https://idealboilers.com and https://glow-worm.co.uk as competitors. Its own llms.txt adds https://ferroli.co.uk and https://vokera.co.uk. Outside its market, the domains ranked closest to it in our worldwide ranking are emomc.com, feidee.net, ddns.com.au and javierlopezbertram.de.

https://vaillant.co.uk
https://worcester-bosch.co.uk
https://idealboilers.com
https://glow-worm.co.uk
https://ferroli.co.uk
https://vokera.co.uk

baxi.co.uk Company Profile

View full profile

Baxi has been at the forefront of heating technology in the UK for over 150 years, crafting boilers, heat pumps, and hot water systems that prioritize efficiency and reliability. They specialize in gas boilers like the popular 800 series combi models, alongside innovative air source heat pumps (ASHPs) and unvented cylinders designed to slash energy bills and cut carbon footprints. Serving homeowners, landlords, and c…

Baxi was founded in 1866, about 160 years ago, and is headquartered in Broxwood, United Kingdom. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Heating Systems, with further tags for Boilers, Renewable Energy and HVAC. Products on record for it: Baxi 800 Combi Boiler, Baxi Air Source Heat Pump, Baxi Unvented Hot Water Cylinder and Baxi Hybrid Heating System. Its tagline reads: "Reliable heating solutions that keep homes warm for generations".

Heating SystemsBoilersRenewable EnergyHVAC
Sector
Heating Systems
Headquarters
Broxwood, United Kingdom
Founded
1866
Employees
501-1000
Revenue
Not Disclosed
Funding
Not Disclosed
Products
Baxi 800 Combi Boiler, Baxi Air Source Heat Pump, Baxi Unvented Hot Water Cylinder, Baxi Hybrid Heating System

baxi.co.uk Traffic by Country

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Top customer markets

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