Last updated: September 2026
Global rank: Worldwide · 2026-09
#435,969
AI visibility: Grade A+
94
SEO health: Latest audit
83
Visits
432
per month, estimated
Keywords
235
ranking in Google
Organic share
100%
432 organic visits
LLMS.txt
Published
169 lines AI engines can read
You're seeing the free preview of baxi.co.uk
baxi.co.uk Web Traffic Statistics
Key findings
- Baxi (Heating Systems) is ranked #435,969 worldwide in our September 2026 domain ranking, up 9,638 places from #445,607 in August 2026.
- It is estimated to receive about 432 visits a month from search, 100% of it organic, across 235 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 169 lines.
- Its last technical audit scored 83/100, with "Improve Website Performance" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #435,969 | ▲ 9,638 |
| August 2026 | #445,607 | ▲ 26,072 |
| July 2026 | #471,679 | ▲ 71,002 |
| June 2026 | #542,681 | — |
| May 2026 | #542,681 | ▲ 43,476 |
| April 2026 | #586,157 | ▼ 93,551 |
| March 2026 | #492,606 | ▼ 47,890 |
| February 2026 | #444,716 | — |
What this company does
Baxi has been at the forefront of heating technology in the UK for over 150 years, crafting boilers, heat pumps, and hot water systems that prioritize efficiency and reliability. They specialize in gas boilers like the popular 800 series combi models, alongside innovative air source heat pumps (ASHPs) and unvented cylinders designed to slash energy bills and cut carbon footprints. Serving homeowners, landlords, and c…
Our read on the site
The overall SEO health of baxi.co.uk is strong, with a high accessibility score and a solid SEO score. However, there are significant opportunities for improvement in performance and content strategy that could enhance user experience and search visibility.
baxi.co.uk Traffic and Visitor Engagement
baxi.co.uk draws an estimated 432 visits a month from search engines. Effectively all of it is organic — about 432 visits from unpaid results. Spread across 235 ranking keywords, that averages roughly 1.8 organic visits per keyword.
Monthly visits
432
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
432
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
baxi.co.uk AI Visibility
On our AI visibility scale baxi.co.uk earns 94 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
baxi.co.uk LLMS.txt
The llms.txt on baxi.co.uk runs to 169 lines (9,097 characters) across 12 sections, last generated in April 2026. It introduces the site as "Baxi - Heating Solutions for Homes and Businesses". It tells AI engines the business works in Heating Systems, Renewable Energy, HVAC Manufacturing and Energy Efficiency. It describes 5 products, including Baxi 800 Combi Boiler, Baxi Air Source Heat Pump and Baxi Unvented Cylinder. Services it lists include Boiler Installation, Annual Servicing, Heat Pump Setup and Repair Services. The audience it names is Homeowners, landlords, SMEs, aged 30-65 (United Kingdom). Technologies it mentions include HTTPS, Viewport Meta Tag, Robots.txt and XML Sitemap. The keywords it claims start with "heating solutions", "boilers", "ASHPs" and "cylinders".
Status
Published
AI engines can read it
Lines
169
In the file
Size
9.1K
Characters
Sections
12
Updated Apr 29, 2026
What the file says
# Baxi - Heating Solutions for Homes and Businesses ## About Baxi stands as a cornerstone in the UK heating industry, delivering top-quality boilers, air source heat pumps, and cylinders since 1866. They craft products that blend reliability with energy smarts, targeting everyone from new homeowners to commercial outfits chasing lower bills and greener footprints. Installers love their straightforward designs, while end-users get cozy heat without the fuss of constant fixes. Pushing renewables hard, Baxi's ASHPs qualify for government incentives, easing the switch from old gas setups. Their combi boilers pack punch for smaller homes, freeing up space sans tanks. Cylinders handle hot water demands effortlessly, even in bigger families. Smart controls let you tweak temps from your phone, saving cash on the sly. Servicing is a breeze, with parts readily available nationwide. Baxi trains heaps of engineers, upholding quality installs coast to coast. Hybrid options mix gas and electric for flexible, future-ready systems. Customers stick around for the solid warranties and helpful support lines. From rural pads to city flats, they've got heating dialed in. Energy efficiency isn't buzz—it's baked into every model, slashing emissions meaningfully. Seasonal checks keep things tip-top, dodging winter woes. Baxi's journey from basic stoves to high-tech renewables proves they're in it for
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Baxi 800 Combi BoilerContact for pricing
- Baxi Air Source Heat PumpContact for pricing
- Baxi Unvented CylinderContact for pricing
- Baxi Hybrid ApplianceContact for pricing
- Baxi uSense Smart ControlContact for pricing
Services it tells AI about
- Boiler InstallationQuote based
- Annual ServicingFrom £99
- Heat Pump SetupQuote based
- Repair ServicesQuote based
- System UpgradesQuote based
Competitors it names
Audience it targets
Homeowners, landlords, SMEs · 30-65 · United Kingdom
Company type
Private
baxi.co.uk Organic Keywords
Google lists baxi.co.uk for about 235 keywords, which together bring an estimated 432 organic visits a month.
Ranking keywords
235
Found in Google for this domain
Visits they bring
432
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
baxi.co.uk SEO Audit
The latest technical audit of baxi.co.uk scored 83 out of 100 overall. Performance is its weakest area at 54, while accessibility scores highest at 99. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Excellent
Fix these first
- CriticalImprove Website Performance
- HighEnhance Content Strategy
- HighOptimize Meta Tags
- MediumImplement llms.txt
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
baxi.co.uk Competitors and Alternatives
Baxi's company profile names https://vaillant.co.uk, https://worcester-bosch.co.uk, https://idealboilers.com and https://glow-worm.co.uk as competitors. Its own llms.txt adds https://ferroli.co.uk and https://vokera.co.uk. Outside its market, the domains ranked closest to it in our worldwide ranking are emomc.com, feidee.net, ddns.com.au and javierlopezbertram.de.
baxi.co.uk Company Profile
Baxi has been at the forefront of heating technology in the UK for over 150 years, crafting boilers, heat pumps, and hot water systems that prioritize efficiency and reliability. They specialize in gas boilers like the popular 800 series combi models, alongside innovative air source heat pumps (ASHPs) and unvented cylinders designed to slash energy bills and cut carbon footprints. Serving homeowners, landlords, and c…
Baxi was founded in 1866, about 160 years ago, and is headquartered in Broxwood, United Kingdom. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Heating Systems, with further tags for Boilers, Renewable Energy and HVAC. Products on record for it: Baxi 800 Combi Boiler, Baxi Air Source Heat Pump, Baxi Unvented Hot Water Cylinder and Baxi Hybrid Heating System. Its tagline reads: "Reliable heating solutions that keep homes warm for generations".
- Sector
- Heating Systems
- Headquarters
- Broxwood, United Kingdom
- Founded
- 1866
- Employees
- 501-1000
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- Baxi 800 Combi Boiler, Baxi Air Source Heat Pump, Baxi Unvented Hot Water Cylinder, Baxi Hybrid Heating System
baxi.co.uk Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
baxi.co.uk Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for baxi.co.uk yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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