Last updated: September 2026
Global rank: Worldwide · 2026-09
#14,344
AI visibility: Grade A+
90
SEO health: Latest audit
95
Visits
1.2M
per month, estimated
Keywords
57.9K
ranking in Google
Organic share
100%
1.2M organic visits
LLMS.txt
Published
126 lines AI engines can read
You're seeing the free preview of babbel.com
babbel.com Company Profile
Babbel provides an online service for learning languages at your own pace. It presents lessons that cover essential elements like building vocabulary, grasping grammar rules, and getting pronunciation right. The content draws from established learning techniques that focus on repetition and practical use to help the material stick. People can access the courses from their computers or phones, which makes it convenien…
Founded in 2007 (about 19 years ago), Babbel is based in Berlin, Germany. Its workforce is listed as between 501 and 1,000 employees. It was founded by Thomas Holl. Its profile files it under Education Technology, with further tags for Language Learning, Mobile Applications and Subscription Model. Products on record for it: Babbel Language Learning App and Babbel for Business. Reported revenue is $100M (2022), and total funding is listed at $30M. Its tagline reads: "Learn a Language Online - Fast & Effective".
- Sector
- Education Technology
- Headquarters
- Berlin, Germany
- Founded
- 2007
- Employees
- 501-1000
- Revenue
- $100M (2022)
- Funding
- $30M
- Founders
- Thomas Holl
- Products
- Babbel Language Learning App, Babbel for Business
babbel.com Web Traffic Statistics
Key findings
- Babbel (Education Technology) is ranked #14,344 worldwide in our September 2026 domain ranking, inside the top 100,000, down 218 places from #14,126 in August 2026.
- It is estimated to receive about 1.2 million visits a month from search, 100% of it organic, across 57,900 ranking keywords.
- Its AI visibility score is 90 out of 100 (grade A+), with a published llms.txt of 126 lines.
- Its last technical audit scored 95/100, with "Implement Sitemap.xml" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #14,344 | ▼ 218 |
| August 2026 | #14,126 | ▼ 370 |
| July 2026 | #13,756 | ▼ 232 |
| June 2026 | #13,524 | — |
| May 2026 | #13,524 | ▼ 649 |
| April 2026 | #12,875 | ▼ 941 |
| March 2026 | #11,934 | ▲ 1,131 |
| February 2026 | #13,065 | — |
What this company does
Babbel provides an online service for learning languages at your own pace. It presents lessons that cover essential elements like building vocabulary, grasping grammar rules, and getting pronunciation right. The content draws from established learning techniques that focus on repetition and practical use to help the material stick. People can access the courses from their computers or phones, which makes it convenien…
Our read on the site
Babbel.com demonstrates strong SEO health with a high overall score of 95/100, indicating effective performance and accessibility. However, there are opportunities for improvement in content coverage and technical aspects, particularly in sitemap implementation and image optimization.
babbel.com Traffic and Visitor Engagement
Search engines send babbel.com an estimated 1.2 million visits a month. Effectively all of it is organic — about 1.2 million visits from unpaid results. Spread across 57,900 ranking keywords, that averages roughly 21 organic visits per keyword.
Monthly visits
1.2M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
1.2M
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
babbel.com AI Visibility
babbel.com scores 90 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
babbel.com LLMS.txt
The llms.txt on babbel.com runs to 126 lines (5,149 characters) across 12 sections, last generated in April 2026. It introduces the site as "Babbel - Learn a Language Online". It tells AI engines the business works in Education Technology, Language Learning and Mobile Applications. It describes 2 products, with prices such as Babbel Language Learning App at $12.95/month. The audience it names is Students, Professionals, Businesses, aged 18-54 (Global). Technologies it mentions include React, Node.js, AWS, PostgreSQL and HTML5. The keywords it claims start with "learn a language online", "language learning", "online language courses" and "vocabulary improvement".
Status
Published
AI engines can read it
Lines
126
In the file
Size
5.1K
Characters
Sections
12
Updated Apr 6, 2026
What the file says
# Babbel - Learn a Language Online ## About Babbel is an innovative language learning platform that utilizes scientifically proven methods to enhance users' grammar, vocabulary, and pronunciation. Catering to a global audience, Babbel offers interactive courses in multiple languages, designed for learners of all levels. The platform's unique approach combines engaging content with personalized learning paths, making language acquisition efficient and enjoyable. **Areas of Work:** Education Technology, Language Learning, Mobile Applications ## Things to Remember - **Website:** https://babbel.com - **Address:** Not Available, Berlin, Germany - **Contact:** [email protected] - **Phone:** +49-30-12345678 - **Hours:** 24/7 - **Timezone:** UTC+1 - **Currency:** EUR - **Company Type:** Private - **Employees:** 500 employees - **Revenue:** $100M - **Hiring Status:** Yes, actively hiring ## Products - **Babbel Language Learning App** ($12.95/month): An interactive app that offers language courses in various languages, focusing on vocabulary, grammar, and pronunciation. - **Babbel for Business** (Contact for pricing): A tailored language learning solution for businesses to enhance employee language skills and communication. ## Services ## Keywords learn a language online, language learning, online language courses, vocabulary improvement, grammar skills, pronunciation practice, effe
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Babbel Language Learning App$12.95/month
- Babbel for BusinessContact for pricing
Competitors it names
Audience it targets
Students, Professionals, Businesses · 18-54 · Global
Company type
Private · actively hiring
babbel.com Organic Keywords
Google lists babbel.com for about 57,900 keywords, which together bring an estimated 1.2 million organic visits a month.
Ranking keywords
57.9K
Found in Google for this domain
Visits they bring
1.2M
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
babbel.com SEO Audit
The latest technical audit of babbel.com scored 95 out of 100 overall. All 3 sub-scores are 90 or above. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
Excellent
SEO
Excellent
Performance
Excellent
Accessibility
Excellent
Fix these first
- CriticalImplement Sitemap.xml
- HighOptimize Missing Alt Text for Images
- HighExpand Content on Language Learning Tips
- MediumImprove Internal Linking Structure
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
babbel.com Competitors and Alternatives
Babbel's company profile names duolingo.com, rossetaStone.com and busuu.com as competitors. Its own llms.txt adds memrise.com and lingoda.com. Outside its market, the domains ranked closest to it in our worldwide ranking are redalyc.org, maptons.com, dcloudstc.com and trackwilltrk.com.
babbel.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
babbel.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for babbel.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to babbel.com
Neighbours of #14,344 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. babbel.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.