Last updated: September 2026

Sep 2026

axa.ch — September 2026 traffic, keywords & AI visibility

AXAFinTech, Finance & Insurance

Global rank: Worldwide · 2026-09

#119,399

AI visibility: Grade D

56

SEO health: Not audited

—

Visits

1.5K

per month, estimated

Keywords

559

ranking in Google

Organic share

100%

1.5K organic visits

LLMS.txt

Published

170 lines AI engines can read

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axa.ch Company Profile

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AXA has been helping people and businesses manage risk for generations. The company offers a wide range of insurance products that cover everything from cars and homes to health and life events. Clients get straightforward policies and quick claims support when they need it most. AXA also provides investment and retirement planning services that help customers build long-term financial security. Their digital tools l…

Founded in 1816 (about 210 years ago), AXA is based in Paris, France. Its workforce is listed as more than 10,001 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Insurance, Financial Services and Risk Management. Its tagline reads: "Protecting what matters most, every day".

InsuranceFinancial ServicesRisk Management
Sector
FinTech, Finance & Insurance
Headquarters
Paris, France
Founded
1816
Employees
10001+
Revenue
Not Disclosed
Funding
Not Disclosed

axa.ch Web Traffic Statistics

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Key findings

  • AXA (FinTech, Finance & Insurance) is ranked #119,399 worldwide in our September 2026 domain ranking, down 1,469 places from #117,930 in August 2026.
  • It is estimated to receive about 1,538 visits a month from search, 100% of it organic, across 559 ranking keywords.
  • Its AI visibility score is 56 out of 100 (grade D), with a published llms.txt of 170 lines.
axa.ch global rank history
MonthRankMove
September 2026#119,399▼ 1,469
August 2026#117,930▼ 511
July 2026#117,419▲ 1,032
June 2026#118,451—
May 2026#118,451▼ 4,467
April 2026#113,984▲ 3,366
March 2026#117,350▼ 454
February 2026#116,896—

What this company does

AXA has been helping people and businesses manage risk for generations. The company offers a wide range of insurance products that cover everything from cars and homes to health and life events. Clients get straightforward policies and quick claims support when they need it most. AXA also provides investment and retirement planning services that help customers build long-term financial security. Their digital tools l…

axa.ch Traffic and Visitor Engagement

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Search engines send axa.ch an estimated 1,538 visits a month. Effectively all of it is organic — about 1,538 visits from unpaid results. Spread across 559 ranking keywords, that averages roughly 2.8 organic visits per keyword.

Monthly visits

1.5K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

1.5K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

axa.ch AI Visibility

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axa.ch scores 56 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (16/25) and Structured data (0/5).

56out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile16/25

5/8 core fields

SEO health0/20

Not scanned yet

Crawlability0/10

Not scanned yet

Structured data0/5

Not detected

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axa.ch LLMS.txt

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The llms.txt on axa.ch runs to 170 lines (9,231 characters) across 12 sections, last generated in May 2026. It introduces the site as "AXA – insurance & pension provision in Switzerland". It tells AI engines the business works in Insurance, Pension Provision and Health & Wellness. It describes 5 products, with prices such as Car Insurance at From CHF 300/year, Household Insurance at From CHF 150/year and Pension 3a at From CHF 50/month. Services it lists include Claims Processing, Pension Consulting, Business Risk Assessment and Wellness Coaching. The audience it names is Swiss families, professionals, SMEs, aged 25-65 (Switzerland). Technologies it mentions include HTTPS, JavaScript Frameworks, Google Analytics and Customer Portal CMS. The keywords it claims start with "AXA Switzerland", "Swiss insurance", "car insurance Switzerland" and "liability insurance". It gives the company type as Public.

Status

Published

AI engines can read it

Lines

170

In the file

Size

9.2K

Characters

Sections

12

Updated May 11, 2026

What the file says

# AXA – insurance & pension provision in Switzerland

## About
AXA Switzerland delivers comprehensive insurance and pension solutions customized for the Swiss market, covering everything from car and liability insurance to retirement planning and wellness support. As a key player in the local financial services sector, they protect individuals, families, and businesses against life's uncertainties while promoting healthier lifestyles through their Axaleben program. This initiative provides resources on nutrition, fitness, mental health, and stress management, integrating preventive care into traditional insurance offerings. Customers benefit from user-friendly digital platforms for quotes, claims, and policy management, backed by expert advisors. AXA's strong market position stems from reliable service, competitive premiums, and a focus on innovation amid evolving risks like cyber and environmental threats. Their pension provisions help navigate Switzerland's mandatory systems with tailored 2nd and 3rd pillar options. Wellness content includes health tips, recipes, and community events, appealing to proactive policyholders. Operating solely in Switzerland, AXA maintains deep local knowledge and regulatory compliance. Global backing from the AXA Group ensures financial strength and best practices. This dual focus on protection and well-being creates lasting customer relationship

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

InsurancePension ProvisionHealth & Wellness

Keywords it claims

AXA SwitzerlandSwiss insurancecar insurance Switzerlandliability insurancepension provisionAxalebenhealth wellness Switzerlandfitness programsmental health supportstress management

Technologies

HTTPSJavaScript FrameworksGoogle AnalyticsCustomer Portal CMS

Products it tells AI about

  • Car InsuranceFrom CHF 300/year
  • Household InsuranceFrom CHF 150/year
  • Life InsuranceContact for pricing
  • Pension 3aFrom CHF 50/month
  • Axaleben Wellness AppIncluded with select policies

Services it tells AI about

  • Claims Processing
  • Pension ConsultingFee-based
  • Business Risk Assessment
  • Wellness CoachingIncluded
  • Travel InsuranceFrom CHF 20/trip

Competitors it names

https://healthline.comhttps://verywellfit.comhttps://mindbodygreen.comhttps://wellnessmama.comhttps://greatist.comhttps://self.com

Audience it targets

Swiss families, professionals, SMEs · 25-65 · Switzerland

Company type

Public

axa.ch Organic Keywords

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Google lists axa.ch for about 559 keywords, which together bring an estimated 1,538 organic visits a month.

Ranking keywords

559

Found in Google for this domain

Visits they bring

1.5K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

InsuranceFinancial ServicesRisk Management

axa.ch Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

axa.ch SEO Audit

How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.

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This site hasn't been audited yet.

The SEO report runs a fresh crawl and scores over 100 technical checks.

axa.ch Competitors and Alternatives

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Its own llms.txt names https://healthline.com, https://verywellfit.com, https://mindbodygreen.com, https://wellnessmama.com, https://greatist.com and https://self.com. Outside its market, the domains ranked closest to it in our worldwide ranking are mlblogs.com, chadgpt.ru, capology.com and nic.international.

https://healthline.com
https://verywellfit.com
https://mindbodygreen.com
https://wellnessmama.com
https://greatist.com
https://self.com

Companies ranked next to axa.ch

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