Last updated: September 2026
Global rank: Worldwide · 2026-08
#258,255
AI visibility: Grade C
64
SEO health: Not audited
—
Visits
2.1K
per month, estimated
Keywords
741
ranking in Google
Organic share
100%
2.1K organic visits
LLMS.txt
Published
131 lines AI engines can read
You're seeing the free preview of aviva.ca
aviva.ca Web Traffic Statistics
Key findings
- Aviva Canada (FinTech, Finance & Insurance) is ranked #258,255 worldwide in our August 2026 domain ranking, up 1,160 places from #259,415 in July 2026.
- It is estimated to receive about 2,090 visits a month from search, 100% of it organic, across 741 ranking keywords.
- Its AI visibility score is 64 out of 100 (grade C), with a published llms.txt of 131 lines.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #258,255 | ▲ 1,160 |
| July 2026 | #259,415 | ▲ 6,849 |
| June 2026 | #266,264 | — |
| May 2026 | #266,264 | ▲ 18,978 |
| April 2026 | #285,242 | ▲ 31,183 |
| March 2026 | #316,425 | ▲ 34,518 |
| February 2026 | #350,943 | — |
What this company does
Aviva Canada provides a full range of personal and commercial insurance products across the country. The company focuses on auto, home, and business coverage that meets the everyday needs of Canadian customers. It operates through a network of brokers and direct channels to make buying and managing policies straightforward. Claims handling is designed to be quick and fair, with local teams that understand regional ri…
aviva.ca Traffic and Visitor Engagement
Search engines send aviva.ca an estimated 2,090 visits a month. Effectively all of it is organic — about 2,090 visits from unpaid results. Spread across 741 ranking keywords, that averages roughly 2.8 organic visits per keyword.
Monthly visits
2.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
2.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
aviva.ca AI Visibility
aviva.ca scores 64 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (19/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
Not scanned yet
Not scanned yet
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Run a full SEO scan — technical health is unscored until then.
aviva.ca LLMS.txt
The llms.txt on aviva.ca runs to 131 lines (7,252 characters) across 12 sections, last generated in September 2026. It introduces the site as "Aviva Canada". It tells AI engines the business works in Insurance, Financial Services and Risk Management. It describes 3 products, including Auto Insurance, Home Insurance and Business Insurance. Services it lists include Claims Support, Broker Advisory and Risk Assessment. The audience it names is Canadian residents and businesses, aged 25-65 (Canada). Technologies it mentions include web portal and claims app. The keywords it claims start with "car insurance canada", "home insurance", "business insurance" and "aviva insurance".
Status
Published
AI engines can read it
Lines
131
In the file
Size
7.3K
Characters
Sections
12
Updated Sep 1, 2026
What the file says
# Aviva Canada ## About Aviva Canada provides a full range of personal and commercial insurance products across the country. The company focuses on auto, home, and business coverage that meets the everyday needs of Canadian customers. It operates through a network of brokers and direct channels to make buying and managing policies straightforward. Claims handling is designed to be quick and fair, with local teams that understand regional risks like harsh winters and property damage. Aviva Canada also offers specialized products for farms, contractors, and professional services firms. The insurer invests in digital tools that let customers file claims, pay premiums, and update policies online without extra hassle. Partnerships with local brokers remain central to how the company reaches smaller communities. Risk prevention programs help policyholders reduce losses before they happen. The company maintains strong financial reserves to pay claims reliably even after major events. Customer service teams are available across multiple time zones to support policyholders wherever they live. Aviva Canada regularly updates its offerings based on feedback from brokers and direct customers. It participates in industry efforts to improve road safety and home resilience. The insurer supports community initiatives that align with its focus on protection and stability. Employees receive ongo
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Auto InsuranceContact for pricing
- Home InsuranceContact for pricing
- Business InsuranceContact for pricing
Services it tells AI about
- Claims SupportIncluded
- Broker AdvisoryIncluded
- Risk AssessmentContact for pricing
Competitors it names
Audience it targets
Canadian residents and businesses · 25-65 · Canada
Company type
Private
aviva.ca Organic Keywords
Google lists aviva.ca for about 741 keywords, which together bring an estimated 2,090 organic visits a month.
Ranking keywords
741
Found in Google for this domain
Visits they bring
2.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
aviva.ca Competitors and Alternatives
Aviva Canada's company profile names intact.ca, belairdirect.com, sonnet.ca and thecooperators.ca as competitors. Its own llms.txt adds tdinsurance.com and economical.com. Outside its market, the domains ranked closest to it in our worldwide ranking are dealogic.com, assicurazioniaurora-spa.com, axs.tv and pediy.com.
aviva.ca Company Profile
Aviva Canada provides a full range of personal and commercial insurance products across the country. The company focuses on auto, home, and business coverage that meets the everyday needs of Canadian customers. It operates through a network of brokers and direct channels to make buying and managing policies straightforward. Claims handling is designed to be quick and fair, with local teams that understand regional ri…
Founded in 1835 (about 191 years ago), Aviva Canada is based in Toronto, Canada. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Insurance and Financial Services. Products on record for it: Auto Insurance, Home Insurance and Business Insurance. Its tagline reads: "Reliable insurance coverage built for Canadian families and businesses".
- Sector
- FinTech, Finance & Insurance
- Headquarters
- Toronto, Canada
- Founded
- 1835
- Employees
- 1001-5000
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- Auto Insurance, Home Insurance, Business Insurance
aviva.ca Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
aviva.ca Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for aviva.ca yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
aviva.ca SEO Audit
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
This site hasn't been audited yet.
The SEO report runs a fresh crawl and scores over 100 technical checks.
Companies ranked next to aviva.ca
Neighbours of #258,255 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. aviva.ca competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.