Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Loading…
Featured
Keywords & Content
Site & Competitors
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#968
AI visibility: Grade A+
95
SEO health: Latest audit
93
Visits
4.5M
per month, estimated
Keywords
393.8K
ranking in Google
Organic share
100%
4.5M organic visits
LLMS.txt
Published
136 lines AI engines can read
You're seeing the free preview of ancestry.com
A snapshot of how ancestry.com performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
Ancestry operates an online platform that connects users with historical records to help them trace their family backgrounds. The site gives access to documents such as census listings, birth and death certificates, military papers, and immigration files, along with simple tools for building and sharing family trees. People can search these collections from their computers or phones and gradually fill in details abou…
Our read on the site
Ancestry.com exhibits strong overall SEO health with high performance, accessibility, and best practices scores. However, there are critical opportunities for content expansion and optimization of on-page elements that could further enhance visibility and user engagement.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
4.5M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
4.5M
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
136
In the file
Size
6.1K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
393.8K
Found in Google for this domain
Visits they bring
4.5M
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
Excellent
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
Ancestry operates an online platform that connects users with historical records to help them trace their family backgrounds. The site gives access to documents such as census listings, birth and death certificates, military papers, and immigration files, along with simple tools for building and sharing family trees. People can search these collections from their computers or phones and gradually fill in details abou…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for ancestry.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #968 in our worldwide ranking — each with its own report.
You are looking at one domain. ancestry.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
A brand name or a domain — the whole overview loads in seconds.
162
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
Updated Feb 24, 2026
# Ancestry - Discover Your Family History ## About Ancestry is a leading online platform that enables individuals to uncover their family history and build detailed family trees. With access to an extensive database of genealogical records, historical documents, and AncestryDNA testing, the company helps users explore their heritage and connect with relatives worldwide. Serving millions of users globally, Ancestry provides powerful tools and insights to trace lineage and preserve family stories. **Areas of Work:** Genealogy, DNA Testing, Family History ## Things to Remember - **Website:** https://ancestry.com - **Address:** 1300 W Traverse Parkway, Lehi, UT 84043, United States - **Contact:** [email protected] - **Phone:** +1-800-262-3787 - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/Denver - **Currency:** USD - **Company Type:** Private - **Employees:** 1500 employees - **Revenue:** $1.1B - **Hiring Status:** Yes, actively hiring ## Products - **AncestryDNA** ($99 one-time or Contact for pricing): A DNA testing kit that provides detailed ethnicity estimates and helps users connect with relatives through genetic matching. - **Family Tree Builder** (Subscription starting at $24.99/month): An online tool to create, manage, and share family trees with access to hints and historical records. - **Historical Records Access** (Subscription starting at $19.99/month): Acc
Sections in the file
Areas of work
Keywords it claims
Technologies
SEO
Excellent
Performance
Excellent
Accessibility
Excellent
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Individuals, Families, Researchers, History Enthusiasts · 25-65 · Global
Company type
Private · actively hiring