Last updated: September 2026

Sep 2026

adl.org — September 2026 traffic, keywords & AI visibility

Anti-Defamation League (ADL)Non-Profit

Global rank: Worldwide · 2026-09

#15,623

AI visibility: Grade A+

94

SEO health: Latest audit

69

Visits

907.4K

per month, estimated

Keywords

28.6K

ranking in Google

Organic share

100%

907.4K organic visits

LLMS.txt

Published

139 lines AI engines can read

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adl.org Company Profile

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ADL tracks and counters antisemitism along with other forms of prejudice through monitoring, education, and legal work. The organization collects reports of bias incidents, develops training for schools and law enforcement, and files lawsuits when civil rights are threatened. Its regional offices allow staff to respond to local events while also addressing national patterns of hate that appear online or in public dis…

Founded in 1913 (about 113 years ago), Anti-Defamation League (ADL) is based in New York, United States. Its workforce is listed as between 201 and 500 employees. It was founded by Sigmund Livingston. Its profile files it under Non-Profit, with further tags for Civil Rights, Advocacy and Education. Products on record for it: Educational Programs, Advocacy Initiatives and Community Outreach. Reported revenue is $50M (2022). Its tagline reads: "Just 2 Days Left to Register for Never Is Now!".

Non-ProfitCivil RightsAdvocacyEducation
Sector
Non-Profit
Headquarters
New York, United States
Founded
1913
Employees
201-500
Revenue
$50M (2022)
Funding
Not Disclosed
Founders
Sigmund Livingston
Products
Educational Programs, Advocacy Initiatives, Community Outreach

adl.org Web Traffic Statistics

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Key findings

  • Anti-Defamation League (ADL) (Non-Profit) is ranked #15,623 worldwide in our September 2026 domain ranking, inside the top 100,000, down 449 places from #15,174 in August 2026.
  • It is estimated to receive about 907,400 visits a month from search, 100% of it organic, across 28,600 ranking keywords.
  • Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 139 lines.
  • Its last technical audit scored 69/100, with "Optimize Images" the highest-priority fix.
adl.org global rank history
MonthRankMove
September 2026#15,623▼ 449
August 2026#15,174▼ 132
July 2026#15,042▲ 50
June 2026#15,092—
May 2026#15,092▼ 40
April 2026#15,052▼ 170
March 2026#14,882▲ 205
February 2026#15,087—

What this company does

ADL tracks and counters antisemitism along with other forms of prejudice through monitoring, education, and legal work. The organization collects reports of bias incidents, develops training for schools and law enforcement, and files lawsuits when civil rights are threatened. Its regional offices allow staff to respond to local events while also addressing national patterns of hate that appear online or in public dis…

Our read on the site

Significant improvements needed. 1 critical issue. 1 high-priority issue.

Non-ProfitCivil RightsAdvocacyEducationEducational ProgramsAdvocacy Initiatives

adl.org Traffic and Visitor Engagement

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Search engines send adl.org an estimated 907,400 visits a month. Effectively all of it is organic — about 907,400 visits from unpaid results. Paid search contributes only about 32 visits a month. Spread across 28,600 ranking keywords, that averages roughly 32 organic visits per keyword.

Monthly visits

907.4K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

907.4K

100% of all traffic

Paid visits

32

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

adl.org AI Visibility

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adl.org scores 94 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).

94out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health17/20

85/100

Crawlability10/10

robots ✓ · sitemap ✓

Structured data5/5

Detected

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adl.org LLMS.txt

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The llms.txt on adl.org runs to 139 lines (5,930 characters) across 12 sections, last generated in March 2026. It introduces the site as "Anti-Defamation League (ADL)". It tells AI engines the business works in Non-Profit, Civil Rights and Advocacy. It describes 3 products, with prices such as Advocacy Initiatives at Free. Services it lists include Incident Reporting, Training Workshops and Legal Support. The audience it names is Educators, Students, Activists, Community Leaders, aged All ages (Global). Technologies it mentions include HTML5, CSS3, JavaScript and CMS. The keywords it claims start with "ADL", "Anti-Defamation League", "anti-Semitism" and "civil rights". It gives the company type as Non-Profit and says it is hiring.

Status

Published

AI engines can read it

Lines

139

In the file

Size

5.9K

Characters

Sections

12

Updated Mar 24, 2026

What the file says

# Anti-Defamation League (ADL)

## About
The Anti-Defamation League (ADL) is a leading organization dedicated to combating anti-Semitism and all forms of hate through advocacy, education, and outreach. Serving communities across the United States and globally, ADL works to secure justice and fair treatment for all. With a focus on promoting civil rights and fighting discrimination, ADL engages in various initiatives to foster understanding and respect among diverse groups.

**Areas of Work:** Non-Profit, Civil Rights, Advocacy

## Things to Remember
- **Website:** https://adl.org
- **Address:** 605 Third Avenue, New York, NY 10158, United States
- **Contact:** [email protected]
- **Phone:** +1-212-885-7700
- **Hours:** Mon-Fri: 9AM-5PM
- **Timezone:** America/New_York
- **Currency:** USD
- **Company Type:** Non-Profit
- **Employees:** 300 employees
- **Revenue:** $50M
- **Hiring Status:** Yes, actively hiring

## Products
- **Educational Programs** (Contact for pricing): Comprehensive educational resources and programs to combat hate and promote understanding in schools and communities.
- **Advocacy Initiatives** (Free): Policy advocacy to influence legislation and promote civil rights and anti-discrimination laws.
- **Community Outreach** (Contact for pricing): Initiatives to engage diverse communities in dialogue and action against hate and bigotry.

## Services
- **Incident Repor

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Non-ProfitCivil RightsAdvocacy

Keywords it claims

ADLAnti-Defamation Leagueanti-Semitismcivil rightshate crimeadvocacyeducation on hateNever Is NowADL eventscombat discrimination

Technologies

HTML5CSS3JavaScriptCMS

Products it tells AI about

  • Educational ProgramsContact for pricing
  • Advocacy InitiativesFree
  • Community OutreachContact for pricing

Services it tells AI about

  • Incident ReportingFree
  • Training WorkshopsContact for quote
  • Legal SupportContact for quote

Competitors it names

splcenter.orghumanrightsfirst.orgcouncilonamericanislamicrelations.comhrc.orgaclu.orgglaad.org

Audience it targets

Educators, Students, Activists, Community Leaders · All ages · Global

Company type

Non-Profit · actively hiring

adl.org Organic Keywords

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Google lists adl.org for about 28,600 keywords, which together bring an estimated 907,400 organic visits a month.

Ranking keywords

28.6K

Found in Google for this domain

Visits they bring

907.4K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Non-ProfitCivil RightsAdvocacyEducationEducational ProgramsAdvocacy InitiativesCommunity Outreach

adl.org SEO Audit

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The latest technical audit of adl.org scored 69 out of 100 overall. Performance is its weakest area at 42, while accessibility scores highest at 96. The audit makes 15 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

69

Overall

85

SEO

42

Performance

96

Accessibility

Excellent

Fix these first

  • HighOptimize Images
  • HighMinify CSS and JavaScript
  • HighLeverage Browser Caching
  • HighImprove Server Response Time

11 more recommendations, with the exact changes and the pages they apply to, are in the full report.

adl.org Competitors and Alternatives

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Anti-Defamation League (ADL)'s company profile names splcenter.org, humanrightsfirst.org and councilonamericanislamicrelations.com as competitors. Its own llms.txt adds hrc.org, aclu.org and glaad.org. Outside its market, the domains ranked closest to it in our worldwide ranking are uea.ac.uk, condenastdigital.com, delfi.lv and dovepress.com.

splcenter.org
humanrightsfirst.org
councilonamericanislamicrelations.com
hrc.org
aclu.org
glaad.org

adl.org Traffic by Country

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Top customer markets

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