very.co.uk — September 2026 traffic, keywords & AI visibility

very.co.uk draws an estimated 10,200 visits a month from search engines. Effectively all of it is organic — about 10,200 visits from unpaid results. Spread across 9,926 ranking keywords, that averages roughly 1.0 organic visits per keyword.

On our AI visibility scale very.co.uk earns 83 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on SEO health (16/20) and Company profile (22/25).

The llms.txt on very.co.uk runs to 147 lines (7,317 characters) across 12 sections, last generated in June 2026. It introduces the site as "Very". It tells AI engines the business works in E-commerce, Fashion Retail and Home Goods. It describes 4 products, including Fashion clothing, Home furniture and Electricals. Services it lists include Flexible payment plans, Named day delivery and Free returns collection. Technologies it mentions include JavaScript, Cloudflare and Google Analytics. The keywords it claims start with "fashion", "homeware", "electricals" and "pay monthly".

# Very

## About
Very has been selling clothes, furniture and gadgets to UK households for well over a decade. The site lets customers spread the cost of bigger purchases across several months without needing a separate credit card. Shoppers browse thousands of brands in one place instead of jumping between different stores. Delivery options include next-day slots and named-day choices for most postcodes. Returns are straightforward with free collections from the door in many cases. The company focuses on families and young adults who want decent quality without paying everything upfront. Payment plans are built into the checkout so people see the monthly amount before they confirm an order. Very works with well-known names like Nike, Samsung and Dyson alongside its own labels. Customer service handles queries through phone, chat and social channels during normal retail hours. The business sits inside The Very Group which also runs Littlewoods. Marketing leans on seasonal campaigns and email reminders about new drops. Data from past orders helps surface relevant items on return visits. The platform runs on modern web tech that loads quickly on both phones and desktops. Partnerships with delivery firms keep most parcels on time even during peak periods. Loyalty points give regular buyers a small discount on future shops. The range covers womenswear, menswear, kids clothes, sofas

Google lists very.co.uk for about 9,926 keywords, which together bring an estimated 10,200 organic visits a month.

The latest technical audit of very.co.uk scored 85 out of 100 overall. Accessibility is its weakest area at 73, while performance scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

Very's company profile names next.co.uk, asos.com, boohoo.com and johnlewis.com as competitors. Its own llms.txt adds marksandspencer.com and currys.co.uk. Outside its market, the domains ranked closest to it in our worldwide ranking are smartcasttv.com, theintercept.com, partner.co.il and awsdns-23.net.

next.co.uk

asos.com

boohoo.com

johnlewis.com

marksandspencer.com

currys.co.uk