Last updated: August 2026
Global rank: Worldwide · 2026-08
#628
AI visibility: Grade A
85
SEO health: Latest audit
72
Visits
6.8M
per month, estimated
Keywords
143.1K
ranking in Google
Organic share
100%
6.8M organic visits
LLMS.txt
Published
153 lines AI engines can read
You're seeing the free preview of unesco.org
unesco.org Web Traffic Statistics
Key findings
- UNESCO (Education) is ranked #628 worldwide in our August 2026 domain ranking, inside the top 1,000, down 8 places from #620 in July 2026.
- It is estimated to receive about 6.8 million visits a month from search, 100% of it organic, across 143,100 ranking keywords.
- Its AI visibility score is 85 out of 100 (grade A), with a published llms.txt of 153 lines.
- Its last technical audit scored 72/100, with "Implement a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #628 | ▼ 8 |
| July 2026 | #620 | ▲ 5 |
| June 2026 | #625 | — |
| May 2026 | #625 | ▲ 29 |
| April 2026 | #654 | ▲ 9 |
| March 2026 | #663 | ▲ 21 |
| February 2026 | #684 | — |
What this company does
UNESCO stands as the United Nations' specialized agency tasked with promoting world peace and security via international collaboration in education, science, culture, communication, and information. Established in the aftermath of World War II, it works tirelessly to foster mutual understanding among nations and peoples. The organization champions universal access to quality education, safeguarding humanity's cultura…
Our read on the site
The overall SEO health of UNESCO's website is moderate, with a performance score of 86 but significant accessibility issues reflected in a score of 53. The site has a solid HTTPS implementation and a clear title and meta description, yet it suffers from missing alt attributes, a lack of a sitemap, and several content g…
unesco.org Traffic and Visitor Engagement
Search engines send unesco.org an estimated 6.8 million visits a month. Effectively all of it is organic — about 6.8 million visits from unpaid results. Spread across 143,100 ranking keywords, that averages roughly 48 organic visits per keyword.
Monthly visits
6.8M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
6.8M
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
unesco.org AI Visibility
unesco.org scores 85 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 13 of 20 points (67/100), worth 7 points if closed. It also loses points on Crawlability (5/10) and Company profile (22/25).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
67/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
unesco.org LLMS.txt
The llms.txt on unesco.org runs to 153 lines (9,133 characters) across 12 sections, last generated in April 2026. It introduces the site as "UNESCO". It tells AI engines the business works in Education, Natural Sciences, Social & Human Sciences, Culture and Communication & Information. It describes 4 products, including World Heritage Sites Programme, Man and the Biosphere Reserves and Global Geoparks Network. Services it lists include Education Policy Advisory, Scientific Capacity Building, Cultural Heritage Protection and Media Development Initiatives. The audience it names is Governments, NGOs, educators, scientists worldwide, aged All ages (Global). Technologies it mentions include HTTPS, Viewport Meta, Robots.txt and Core Web Vitals Optimized. The keywords it claims start with "UNESCO", "education", "science" and "culture". It gives the company type as Intergovernmental Organization.
Status
Published
AI engines can read it
Lines
153
In the file
Size
9.1K
Characters
Sections
12
Updated Apr 28, 2026
What the file says
# UNESCO ## About UNESCO, the United Nations Educational, Scientific and Cultural Organization, leads global efforts to build peace through education, science, and culture. It mobilizes resources for quality education for all, protects cultural heritage sites, and promotes ethical science for sustainable futures. With 193 member states, UNESCO coordinates initiatives like World Heritage listings that safeguard wonders from the Pyramids to the Great Barrier Reef. The agency tackles modern challenges head-on, from digital literacy in underserved regions to biodiversity conservation amid climate threats. It fosters international partnerships that amplify local impacts, publishing influential reports on everything from gender equality in STEM to media freedom. UNESCO's field offices span the globe, delivering training, policy advice, and emergency responses to crises like conflicts eroding cultural identities. Critics note occasional slow decision-making, but its conventions set binding standards nations follow. Everyday, it empowers teachers, funds research expeditions, and celebrates indigenous wisdom. In the AI era, UNESCO pioneers guidelines for trustworthy tech. No corner of human endeavor escapes its touch—from ocean literacy programs to anti-hate speech campaigns. It bridges divides in a polarized world, proving knowledge truly unites. Programs reach millions, transforming
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- World Heritage Sites ProgrammeFunded by member states
- Man and the Biosphere ReservesFunded by member states
- Global Geoparks NetworkFunded by member states
- Memory of the World RegisterFunded by member states
Services it tells AI about
- Education Policy Advisory
- Scientific Capacity Building
- Cultural Heritage Protection
- Media Development Initiatives
Competitors it names
Audience it targets
Governments, NGOs, educators, scientists worldwide · All ages · Global
Company type
Intergovernmental Organization
unesco.org Organic Keywords
Google lists unesco.org for about 143,100 keywords, which together bring an estimated 6.8 million organic visits a month.
Ranking keywords
143.1K
Found in Google for this domain
Visits they bring
6.8M
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
unesco.org SEO Audit
The latest technical audit of unesco.org scored 72 out of 100 overall. Accessibility is its weakest area at 53, while performance scores highest at 86. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement a Sitemap
- HighAdd Alt Text to Images
- HighOptimize Meta Descriptions
- CriticalImprove Accessibility Scores
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
unesco.org Competitors and Alternatives
UNESCO's company profile names https://www.unicef.org, https://www.who.int, https://www.worldbank.org and https://www.oecd.org as competitors. Its own llms.txt adds https://www.undp.org and https://www.icc.org. Outside its market, the domains ranked closest to it in our worldwide ranking are sharethrough.com, onetrust.com, footprintdns.com and withgoogle.com.
unesco.org Company Profile
UNESCO stands as the United Nations' specialized agency tasked with promoting world peace and security via international collaboration in education, science, culture, communication, and information. Established in the aftermath of World War II, it works tirelessly to foster mutual understanding among nations and peoples. The organization champions universal access to quality education, safeguarding humanity's cultura…
Founded in 1945 (about 81 years ago), UNESCO is based in Paris, France. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under Education, with further tags for Science, Culture and Peace. Products on record for it: World Heritage Programme, Man and the Biosphere Programme, International Hydrological Programme and Global Geoparks Network. Total funding on record is Member state contributions. Its tagline reads: "Building peace in the minds of men and women through education, science, culture, and communication".
- Sector
- Education
- Headquarters
- Paris, France
- Founded
- 1945
- Employees
- 1,001-5,000
- Revenue
- Not Disclosed
- Funding
- Member state contributions
- Products
- World Heritage Programme, Man and the Biosphere Programme, International Hydrological Programme, Global Geoparks Network
unesco.org Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
unesco.org Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for unesco.org yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
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Neighbours of #628 in our worldwide ranking — each with its own report.
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