Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Building this domain's report…
Global rank
AI visibility
SEO health
Visits
per month, estimated
Keywords
ranking in Google
Organic share
of all search traffic
LLMS.txt
lines AI engines can read
Global rank: Worldwide · 2026-08
#2,692
AI visibility: Grade A+
94
SEO health: Latest audit
66
Visits
4.2M
per month, estimated
Keywords
502.5K
ranking in Google
Organic share
100%
4.2M organic visits
LLMS.txt
Published
149 lines AI engines can read
You're seeing the free preview of smithsonianmag.com
A snapshot of how smithsonianmag.com performs in search and in AI answers — every number below is one we hold, not a guess.
What this company does
Smithsonian Magazine has been captivating readers since 1970 with its blend of rigorous journalism and stunning photography. Published under the umbrella of the Smithsonian Institution, it dives deep into the worlds of history, science, arts, and culture, offering stories that go beyond surface-level news. From uncovering lost civilizations in remote archaeological sites to spotlighting breakthroughs in space explora…
Our read on the site
The overall SEO health of Smithsonian Magazine is moderate, with strengths in HTTPS security and a well-structured sitemap. However, significant improvements are needed in performance, best practices, and content strategy to enhance user experience and search visibility.
Month by month, how much search traffic this domain earns — how much of it is free, and whether it is winning or losing ground.
Monthly visits
4.2M
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
4.2M
100% of all traffic
Paid visits
Whether AI engines can read this brand, understand it, and cite it when someone asks about its category.
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
The file AI engines read to understand a business. This is what it currently tells them about this one.
Status
Published
AI engines can read it
Lines
149
In the file
Size
8.2K
Characters
Sections
12
The searches this domain already ranks for, and how much traffic they bring it.
Ranking keywords
502.5K
Found in Google for this domain
Visits they bring
4.2M
Estimated organic visits a month
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
How the site itself performs — speed, accessibility and the technical basics both search crawlers and AI crawlers depend on.
Overall
SEO
The websites this domain competes with for the same searches and the same AI answers.
The business behind the domain — what it does, where it is, and who runs it.
Smithsonian Magazine has been captivating readers since 1970 with its blend of rigorous journalism and stunning photography. Published under the umbrella of the Smithsonian Institution, it dives deep into the worlds of history, science, arts, and culture, offering stories that go beyond surface-level news. From uncovering lost civilizations in remote archaeological sites to spotlighting breakthroughs in space explora…
Which markets this brand actually serves, and where the web links to it from.
We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for smithsonianmag.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Neighbours of #2,692 in our worldwide ranking — each with its own report.
You are looking at one domain. smithsonianmag.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
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2
No paid search detected
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
Updated Apr 28, 2026
# Smithsonian Magazine ## About Smithsonian Magazine stands out as a beacon for those who love digging into the rich tapestries of human history and the frontiers of science. Tied closely to the Smithsonian Institution's museums and research, it delivers monthly print issues packed with feature stories, plus a bustling website full of daily updates. Topics span archaeology finds in dusty tombs to the latest in wildlife conservation and artistic movements. It caters to readers worldwide who want more than quick bites—think detailed narratives with expert input and gorgeous photos. The appeal is in making the extraordinary feel close, whether it's a profile on an ancient artifact or a peek at quantum computing. Subscriptions mix print and digital for full immersion in archives dating back decades. Categories guide you: Smart News for timely hits, History for epic tales, Science & Nature for discoveries, Innovation for forward looks, Arts & Culture for creative sparks. Free online articles hook newcomers, while members get extras like event invites. In an era of info overload, it cuts through with trusted, thoughtful pieces. Global in scope but rooted in American heritage, it fosters wonder across ages. Print lovers savor the pages; digital fans get push alerts. It's evolved from glossy mag to multimedia hub without losing soul. Partnerships with the Institution mean unparalleled
Sections in the file
Areas of work
Keywords it claims
Technologies
Performance
Accessibility
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
Products it tells AI about
Audience it targets
Educated professionals, culture lovers · 25-65 · Global
Company type
Non-Profit