Last updated: September 2026

Sep 2026

pcpartpicker.com — September 2026 traffic, keywords & AI visibility

PCPartPickerRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#13,574

AI visibility: Grade A

80

SEO health: Latest audit

78

Visits

1.1M

per month, estimated

Keywords

68.5K

ranking in Google

Organic share

100%

1.1M organic visits

LLMS.txt

Published

169 lines AI engines can read

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pcpartpicker.com Web Traffic Statistics

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Key findings

  • PCPartPicker (Retail, E-commerce & Consumer Goods) is ranked #13,574 worldwide in our September 2026 domain ranking, inside the top 100,000, up 559 places from #14,133 in August 2026.
  • It is estimated to receive about 1.1 million visits a month from search, 100% of it organic, across 68,500 ranking keywords.
  • Its AI visibility score is 80 out of 100 (grade A), with a published llms.txt of 169 lines.
  • Its last technical audit scored 78/100, with "Create and Submit XML Sitemap" the highest-priority fix.
pcpartpicker.com global rank history
MonthRankMove
September 2026#13,574▲ 559
August 2026#14,133▼ 188
July 2026#13,945▼ 185
June 2026#13,760—
May 2026#13,760▲ 392
April 2026#14,152▼ 329
March 2026#13,823▼ 5,818
February 2026#8,005—

What this company does

PCPartPicker is the go-to online platform for anyone looking to assemble a custom computer without the usual headaches. Founded by enthusiasts who knew how frustrating it can be to source compatible parts, the site lets users pick components like CPUs, GPUs, motherboards, RAM, and storage, while it automatically checks for compatibility issues and flags potential problems. It's not just a parts list maker—it's a full…

Our read on the site

Significant improvements needed. 1 high-priority issue.

Retail, E-commerce & Consumer GoodsSoftware & InternetHardware, Robotics & SemiconductorsPC ComponentsPC Parts Compatibility CheckerBuild Guides & Recommendations

pcpartpicker.com Traffic and Visitor Engagement

See traffic details

Search engines send pcpartpicker.com an estimated 1.1 million visits a month. Effectively all of it is organic — about 1.1 million visits from unpaid results. Spread across 68,500 ranking keywords, that averages roughly 16 organic visits per keyword.

Monthly visits

1.1M

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

1.1M

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

pcpartpicker.com AI Visibility

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pcpartpicker.com scores 80 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 8 of 20 points (42/100), worth 12 points if closed. It also loses points on Crawlability (5/10) and Company profile (22/25).

80out of 100

Grade A

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health8/20

42/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add sitemap.xml so AI crawlers can read you.

pcpartpicker.com LLMS.txt

Open the generator

The llms.txt on pcpartpicker.com runs to 169 lines (7,212 characters) across 12 sections, last generated in May 2026. It introduces the site as "PCPartPicker". It tells AI engines the business works in PC Hardware, Gaming Components and Build Planning Tools. It describes 5 products, with prices such as PCPartPicker Core at Free, Build Guides at Free and Price Tracker at Free. Services it lists include Custom Build Planning, Parts Compatibility Validation, Price Comparison and Build Export. The audience it names is Gamers, PC builders, tech enthusiasts, aged 18-35 (Global (US-focused)). Technologies it mentions include HTTPS, Responsive Viewport, JavaScript and Core Web Vitals Optimized. The keywords it claims start with "PC building", "PC parts", "gaming PC" and "build guides".

Status

Published

AI engines can read it

Lines

169

In the file

Size

7.2K

Characters

Sections

12

Updated May 9, 2026

What the file says

# PCPartPicker

## About
PCPartPicker stands out as the premier online tool for planning and building custom PCs, helping users select compatible components like processors, graphics cards, cases, and power supplies from a vast database. It checks for compatibility in real-time, preventing mismatches that could ruin a build, and aggregates prices from top retailers for the best deals. Users can save, share, and get feedback on their builds within a thriving community of enthusiasts. From entry-level gaming setups to workstation beasts, the platform caters to all budgets and needs with detailed guides and trend data. Its intuitive interface has made it indispensable for Reddit's PC building crowd and YouTube creators alike. The site's affiliate model drives revenue through smart partnerships without charging users a dime for core features. Over a decade strong, PCPartPicker continues evolving with new hardware support and features like exportable parts lists for easy purchasing.

**Areas of Work:** PC Hardware, Gaming Components, Build Planning Tools

## Things to Remember
- **Website:** https://pcpartpicker.com
- **Address:** 
- **Contact:** 
- **Phone:** 
- **Hours:** 
- **Timezone:** 
- **Currency:** USD
- **Company Type:** Private
- **Employees:** 11-50
- **Revenue:** Not Disclosed
- **Hiring Status:** Not currently hiring

## Products
- **PCPartPicker Core** (Free): Main co

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

PC HardwareGaming ComponentsBuild Planning Tools

Keywords it claims

PC buildingPC partsgaming PCbuild guidesIntel buildAMD buildhow to build a gaming PCbest parts for PC gamingPC part comparisonbudget gaming PC parts

Technologies

HTTPSResponsive ViewportJavaScriptCore Web Vitals Optimized

Products it tells AI about

  • PCPartPicker CoreFree
  • Build GuidesFree
  • Price TrackerFree
  • Community BuildsFree
  • BenchmarksFree

Services it tells AI about

  • Custom Build PlanningFree
  • Parts Compatibility ValidationFree
  • Price ComparisonFree
  • Build ExportFree
  • Community FeedbackFree

Competitors it names

https://newegg.comhttps://pcmag.comhttps://tomshardware.comhttps://amazon.comhttps://microcenter.comhttps://pcbuildadvisor.com

Audience it targets

Gamers, PC builders, tech enthusiasts · 18-35 · Global (US-focused)

Company type

Private

pcpartpicker.com Organic Keywords

See all keywords

Google lists pcpartpicker.com for about 68,500 keywords, which together bring an estimated 1.1 million organic visits a month.

Ranking keywords

68.5K

Found in Google for this domain

Visits they bring

1.1M

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsSoftware & InternetHardware, Robotics & SemiconductorsPC ComponentsPC Parts Compatibility CheckerBuild Guides & RecommendationsPrice Tracker & AlertsCommunity Build Sharing

pcpartpicker.com SEO Audit

Open full SEO report

The latest technical audit of pcpartpicker.com scored 78 out of 100 overall. SEO is its weakest area at 42, while accessibility scores highest at 91. The audit makes 14 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.

78

Overall

42

SEO

82

Performance

91

Accessibility

Excellent

Fix these first

  • CriticalCreate and Submit XML Sitemap
  • HighOptimize Title Tags and Meta Descriptions
  • HighImprove Page Load Speed
  • MediumImplement Structured Data Markup

10 more recommendations, with the exact changes and the pages they apply to, are in the full report.

pcpartpicker.com Competitors and Alternatives

Compare competitors

PCPartPicker's company profile names https://newegg.com, https://pcmag.com, https://tomshardware.com and https://amazon.com as competitors. Its own llms.txt adds https://microcenter.com and https://pcbuildadvisor.com. Outside its market, the domains ranked closest to it in our worldwide ranking are jpn.org, curbed.com, adelement.com and mediawallahscript.com.

https://newegg.com
https://pcmag.com
https://tomshardware.com
https://amazon.com
https://microcenter.com
https://pcbuildadvisor.com

pcpartpicker.com Company Profile

View full profile

PCPartPicker is the go-to online platform for anyone looking to assemble a custom computer without the usual headaches. Founded by enthusiasts who knew how frustrating it can be to source compatible parts, the site lets users pick components like CPUs, GPUs, motherboards, RAM, and storage, while it automatically checks for compatibility issues and flags potential problems. It's not just a parts list maker—it's a full…

PCPartPicker was founded in 2011, about 15 years ago. Its workforce is listed as between 11 and 50 employees. It was founded by Philipp K. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Software & Internet; Hardware, Robotics & Semiconductors; and PC Components. Products on record for it: PC Parts Compatibility Checker, Build Guides & Recommendations, Price Tracker & Alerts and Community Build Sharing. Total funding on record is Bootstrapped. Its tagline reads: "Build your perfect PC with confidence".

Retail, E-commerce & Consumer GoodsSoftware & InternetHardware, Robotics & SemiconductorsPC Components
Sector
Retail, E-commerce & Consumer Goods
Founded
2011
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped
Founders
Philipp K
Products
PC Parts Compatibility Checker, Build Guides & Recommendations, Price Tracker & Alerts, Community Build Sharing

pcpartpicker.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to pcpartpicker.com

Neighbours of #13,574 in our worldwide ranking — each with its own report.

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