Last updated: September 2026
Global rank: Worldwide · 2026-09
#371
AI visibility: Grade A+
95
SEO health: Latest audit
86
Visits
15.9K
per month, estimated
Keywords
1.9K
ranking in Google
Organic share
100%
15.9K organic visits
LLMS.txt
Published
148 lines AI engines can read
You're seeing the free preview of opendns.com
opendns.com Web Traffic Statistics
Key findings
- OpenDNS (Cybersecurity) is ranked #371 worldwide in our September 2026 domain ranking, inside the top 1,000, the same position it held in August 2026.
- It is estimated to receive about 15,900 visits a month from search, 100% of it organic, across 1,893 ranking keywords.
- Its AI visibility score is 95 out of 100 (grade A+), with a published llms.txt of 148 lines.
- Its last technical audit scored 86/100, with "Improve Page Load Speed" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #371 | — |
| August 2026 | #371 | ▼ 21 |
| July 2026 | #350 | ▼ 16 |
| June 2026 | #334 | — |
| May 2026 | #334 | ▲ 34 |
| April 2026 | #368 | ▼ 48 |
| March 2026 | #320 | ▼ 2 |
| February 2026 | #318 | — |
What this company does
OpenDNS operates a cloud-based security service built around DNS traffic inspection. When devices send requests to reach websites or online resources, the system checks those queries against constantly updated threat data and blocks connections to domains known for malware, phishing, or other attacks. This method prevents threats from reaching endpoints without installing agents on every machine or routing all traffi…
Our read on the site
The overall SEO health of opendns.com is strong, with high scores in accessibility and SEO metrics. However, there are several critical areas for improvement, particularly in performance and content strategy, which could enhance user experience and search visibility.
opendns.com Traffic and Visitor Engagement
opendns.com draws an estimated 15,900 visits a month from search engines. Effectively all of it is organic — about 15,900 visits from unpaid results. Spread across 1,893 ranking keywords, that averages roughly 8.4 organic visits per keyword.
Monthly visits
15.9K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
15.9K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
opendns.com AI Visibility
On our AI visibility scale opendns.com earns 95 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
opendns.com LLMS.txt
The llms.txt on opendns.com runs to 148 lines (7,865 characters) across 12 sections, last generated in April 2026. It introduces the site as "OpenDNS - DNS Security and Filtering". It tells AI engines the business works in Cybersecurity, DNS Services, Network Security and Content Filtering. It describes 4 products, with prices such as OpenDNS Home at Free, FamilyShield at Free and Umbrella SIG at $2.78/user/month. Services it lists include DNS Filtering, Threat Intelligence, Network Analytics and Parental Controls Setup. The audience it names is Consumers, Families, Businesses, aged All (Global). Technologies it mentions include HTTPS, DNS (DoH/DoT), Anycast Networking and Cloud Delivery. The keywords it claims start with "OpenDNS", "Cisco OpenDNS", "DNS security" and "domain tagging". It gives the company type as Acquired.
Status
Published
AI engines can read it
Lines
148
In the file
Size
7.9K
Characters
Sections
12
Updated Apr 26, 2026
What the file says
# OpenDNS - DNS Security and Filtering ## About OpenDNS pioneered free, public DNS resolvers that prioritize security and speed over the sluggish defaults from ISPs. Launched in 2006, they built a reputation for blocking phishing, malware, and botnets at the DNS level, sparing users from deeper infections. Families love FamilyShield's no-fuss setup for kid-safe browsing, while pros rely on customizable stats and whitelists. Cisco's 2015 acquisition supercharged their reach, integrating into Umbrella for seamless enterprise defense. They process trillions of queries yearly, leveraging a worldwide anycast network for low latency. No logs of personal data, just anonymized threat feeds shared community-wide. Businesses get roaming protection for mobile workers, API hooks for automation, and deep analytics on shadow IT. Free tier draws in hobbyists; paid unlocks priority support and advanced categories like high-risk apps. Competitors chase features, but OpenDNS nails the basics with reliability honed over years. Their dashboard feels intuitive, like checking email, not wrangling firewalls. Constant updates crush zero-days fast, often before headlines hit. From routers to mobiles, one DNS change secures it all. They foster a vibrant forum where users swap tips on setups and evasions. Speed tests routinely beat Google DNS, especially under load. Enterprise modules layer on DLP and C
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- OpenDNS HomeFree
- FamilyShieldFree
- Umbrella Roaming ClientContact for pricing
- Umbrella SIG$2.78/user/month
Services it tells AI about
- DNS FilteringVaries by plan
- Threat IntelligenceIncluded in plans
- Network AnalyticsPaid tiers
- Parental Controls SetupFree
Competitors it names
Audience it targets
Consumers, Families, Businesses · All · Global
Company type
Acquired
opendns.com Organic Keywords
Google lists opendns.com for about 1,893 keywords, which together bring an estimated 15,900 organic visits a month.
Ranking keywords
1.9K
Found in Google for this domain
Visits they bring
15.9K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
opendns.com SEO Audit
The latest technical audit of opendns.com scored 86 out of 100 overall. Performance is its weakest area at 80, while accessibility scores highest at 96. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Excellent
Fix these first
- CriticalImprove Page Load Speed
- HighImplement llms.txt
- HighEnhance Meta Descriptions
- MediumAdd More H1 Tags
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
opendns.com Competitors and Alternatives
OpenDNS's company profile names cloudflare.com, zscaler.com and fortinet.com as competitors. Its own llms.txt adds https://www.dyn.com, https://www.google.com/safetycenter and https://www.cisco.com. Outside its market, the domains ranked closest to it in our worldwide ranking are washingtonpost.com, dnspod.net, tradingview.com and gitlab.com.
opendns.com Company Profile
OpenDNS operates a cloud-based security service built around DNS traffic inspection. When devices send requests to reach websites or online resources, the system checks those queries against constantly updated threat data and blocks connections to domains known for malware, phishing, or other attacks. This method prevents threats from reaching endpoints without installing agents on every machine or routing all traffi…
OpenDNS was founded in 2006, about 20 years ago, and is headquartered in San Francisco, United States. Its workforce is listed as between 201 and 500 employees. It was founded by David Ulevitch. Its profile files it under Cybersecurity, with further tags for Network Security, Cloud Services and SaaS. Products on record for it: Enterprise Security Solutions, DNS Protection Services and Web Filtering Services. Reported revenue is $40M (2022), and total funding is listed at $35M. Its tagline reads: "Cloud Delivered Enterprise Security by OpenDNS".
- Sector
- Cybersecurity
- Headquarters
- San Francisco, United States
- Founded
- 2006
- Employees
- 201-500
- Revenue
- $40M (2022)
- Funding
- $35M
- Founders
- David Ulevitch
- Products
- Enterprise Security Solutions, DNS Protection Services, Web Filtering Services
opendns.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
opendns.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for opendns.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to opendns.com
Neighbours of #371 in our worldwide ranking — each with its own report.
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