Last updated: August 2026
You're seeing the free preview of netent.com
netent.com Web Traffic Statistics
Key findings
- NetEnt (Gaming) is ranked #26,900 worldwide in our August 2026 domain ranking, inside the top 100,000, up 1,205 places from #28,105 in July 2026.
- It is estimated to receive about 5,896 visits a month from search, 100% of it organic, across 571 ranking keywords.
- Its AI visibility score is 89 out of 100 (grade A), with a published llms.txt of 136 lines.
- Its last technical audit scored 78/100, with "Optimize Images" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #26,900 | ▲ 1,205 |
| July 2026 | #28,105 | ▼ 688 |
| June 2026 | #27,417 | — |
| May 2026 | #27,417 | ▲ 3,236 |
| April 2026 | #30,653 | ▼ 253 |
| March 2026 | #30,400 | ▲ 66 |
| February 2026 | #30,466 | — |
What this company does
NetEnt creates slot games for online casinos and maintains a dedicated site where anyone can try them out. Visitors can play full demos of existing titles using play coins, test bonus buy options, and check out the latest releases without needing to sign up or spend money. The site also includes a roadmap showing upcoming games along with community discussions and articles that cover game stories and new additions as…
Our read on the site
Significant improvements needed. 2 high-priority issues.
netent.com Traffic and Visitor Engagement
Search engines send netent.com an estimated 5,896 visits a month. Effectively all of it is organic — about 5,896 visits from unpaid results. Spread across 571 ranking keywords, that averages roughly 10 organic visits per keyword.
Monthly visits
5.9K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
5.9K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
netent.com AI Visibility
netent.com scores 89 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✗ · sitemap ✓), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (17/20).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
83/100
robots ✗ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt so AI crawlers can read you.
netent.com LLMS.txt
The llms.txt on netent.com runs to 136 lines (5,914 characters) across 12 sections, last generated in March 2026. It introduces the site as "NetEnt - Premium Gaming Solutions". It tells AI engines the business works in Gaming, iGaming and Software Development. It describes 3 products, including Slot Games, Live Casino Solutions and Gaming Software. Services it lists include Casino Software Integration and Game Development Consulting. The audience it names is Gamblers, Casino Operators, Gaming Enthusiasts, aged 18-54 (Global). Technologies it mentions include HTML5, JavaScript, Cloud Hosting and Proprietary Gaming Engine. The keywords it claims start with "NetEnt slots", "free play", "slot games" and "demo play". It gives the company type as Public and says it is hiring.
Status
Published
AI engines can read it
Lines
136
In the file
Size
5.9K
Characters
Sections
12
Updated Mar 21, 2026
What the file says
# NetEnt - Premium Gaming Solutions ## About NetEnt is a leading provider of premium gaming solutions for the world's most successful online casino operators. Founded in 2000, the company specializes in developing innovative and engaging slot games that deliver immersive gaming experiences. With a focus on quality and creativity, NetEnt serves a global audience through cutting-edge technology and exciting gameplay. Their commitment to excellence has made them a key player in the online gaming industry. **Areas of Work:** Gaming, iGaming, Software Development ## Things to Remember - **Website:** https://netent.com - **Address:** Stockholm, Sweden - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** Europe/Stockholm - **Currency:** EUR - **Company Type:** Public - **Employees:** 1000 - **Revenue:** $200M - **Hiring Status:** Yes, actively hiring ## Products - **Slot Games** (Contact for pricing): Innovative and engaging online slot games with immersive themes and bonus features for casino operators and players. - **Live Casino Solutions** (Contact for pricing): High-quality live casino software offering real-time gaming experiences with professional dealers for online platforms. - **Gaming Software** (Contact for pricing): Comprehensive gaming platforms and tools for online casino operators to enhance player engagement and re
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Slot GamesContact for pricing
- Live Casino SolutionsContact for pricing
- Gaming SoftwareContact for pricing
Services it tells AI about
- Casino Software IntegrationContact for quote
- Game Development ConsultingContact for quote
Competitors it names
Audience it targets
Gamblers, Casino Operators, Gaming Enthusiasts · 18-54 · Global
Company type
Public · actively hiring
netent.com Organic Keywords
Google lists netent.com for about 571 keywords, which together bring an estimated 5,896 organic visits a month.
Ranking keywords
571
Found in Google for this domain
Visits they bring
5.9K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
netent.com SEO Audit
The latest technical audit of netent.com scored 78 out of 100 overall. Performance is its weakest area at 62, while SEO scores highest at 83. The audit makes 15 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- HighOptimize Images
- HighImplement Lazy Loading
- HighImprove Mobile Responsiveness
- CriticalFix Robots.txt File
11 more recommendations, with the exact changes and the pages they apply to, are in the full report.
netent.com Competitors and Alternatives
NetEnt's company profile names playtech.com, microgaming.com and evolutiongaming.com as competitors. Its own llms.txt adds igt.com, yggdrasilgaming.com and redtiger.com. Outside its market, the domains ranked closest to it in our worldwide ranking are cabidigitallibrary.org, paylution.com, amzn.com and cf.ac.uk.
netent.com Company Profile
NetEnt creates slot games for online casinos and maintains a dedicated site where anyone can try them out. Visitors can play full demos of existing titles using play coins, test bonus buy options, and check out the latest releases without needing to sign up or spend money. The site also includes a roadmap showing upcoming games along with community discussions and articles that cover game stories and new additions as…
Founded in 2000 (about 26 years ago), NetEnt is based in Stockholm, Sweden. Its workforce is listed as between 1,001 and 5,000 employees. It was founded by Romuald Pestka. Its profile files it under Gaming, with further tags for iGaming, Software Development and B2B. Products on record for it: Slot Games, Live Casino Solutions and Gaming Software. Reported revenue is $200M (2022). Its tagline reads: "Play all NetEnt slot games demo, free play, Playin coins, try our bonus buys, preview upcoming games and discuss with our community.".
- Sector
- Gaming
- Headquarters
- Stockholm, Sweden
- Founded
- 2000
- Employees
- 1001-5000
- Revenue
- $200M (2022)
- Funding
- Not Disclosed
- Founders
- Romuald Pestka
- Products
- Slot Games, Live Casino Solutions, Gaming Software
netent.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
netent.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for netent.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to netent.com
Neighbours of #26,900 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. netent.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.