Last updated: August 2026

Aug 2026

nationalmssociety.org — August 2026 traffic, keywords & AI visibility

National Multiple Sclerosis SocietyNon-Profit

Global rank: Worldwide · 2026-08

#30,840

AI visibility: Grade A

85

SEO health: Latest audit

67

Visits

393.0K

per month, estimated

Keywords

11.3K

ranking in Google

Organic share

100%

392.3K organic visits

LLMS.txt

Published

138 lines AI engines can read

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nationalmssociety.org Web Traffic Statistics

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Key findings

  • National Multiple Sclerosis Society (Non-Profit) is ranked #30,840 worldwide in our August 2026 domain ranking, inside the top 100,000, down 913 places from #29,927 in July 2026.
  • It is estimated to receive about 393,000 visits a month from search, 100% of it organic, across 11,300 ranking keywords.
  • Its AI visibility score is 85 out of 100 (grade A), with a published llms.txt of 138 lines.
  • Its last technical audit scored 67/100, with "Implement a Sitemap" the highest-priority fix.
nationalmssociety.org global rank history
MonthRankMove
August 2026#30,840▼ 913
July 2026#29,927▼ 695
June 2026#29,232—
May 2026#29,232▼ 1,180
April 2026#28,052▼ 101
March 2026#27,951▲ 643
February 2026#28,594—

What this company does

The National Multiple Sclerosis Society works to address multiple sclerosis by supporting research into the disease and its effects on the nervous system. Their activities include funding studies that explore potential causes and management approaches, while also running programs that provide information on symptoms, treatments, and daily living strategies. They advocate for policy adjustments in healthcare and insur…

Our read on the site

Significant improvements needed. 2 critical issues. 3 high-priority issues.

Non-ProfitHealthcareSocial ServicesAdvocacySupport ProgramsResearch Funding

nationalmssociety.org Traffic and Visitor Engagement

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nationalmssociety.org draws an estimated 393,000 visits a month from search engines. Effectively all of it is organic — about 392,300 visits from unpaid results. Paid search contributes only about 690 visits a month. Spread across 11,300 ranking keywords, that averages roughly 35 organic visits per keyword.

Monthly visits

393.0K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

392.3K

100% of all traffic

Paid visits

690

0.18% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

nationalmssociety.org AI Visibility

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On our AI visibility scale nationalmssociety.org earns 85 of 100 points, a grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 0 of 10 points (robots ✗ · sitemap ✗), worth 10 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).

85out of 100

Grade A

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health18/20

92/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

nationalmssociety.org LLMS.txt

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The llms.txt on nationalmssociety.org runs to 138 lines (6,232 characters) across 12 sections, last generated in March 2026. It introduces the site as "National Multiple Sclerosis Society". It tells AI engines the business works in Non-Profit, Healthcare and Social Services. It describes 3 products, with prices such as Support Programs at Free and Advocacy Initiatives at Free. Services it lists include Educational Workshops, Counseling Services and Community Events. The audience it names is Patients, Caregivers, Families, Healthcare Professionals, aged All ages (North America). Technologies it mentions include HTML5, CSS3, JavaScript, Drupal and AWS. The keywords it claims start with "multiple sclerosis", "MS support", "MS research" and "MS advocacy". It gives the company type as Non-Profit and says it is hiring.

Status

Published

AI engines can read it

Lines

138

In the file

Size

6.2K

Characters

Sections

12

Updated Mar 21, 2026

What the file says

# National Multiple Sclerosis Society

## About
The National Multiple Sclerosis Society is a non-profit organization dedicated to supporting individuals affected by multiple sclerosis through advocacy, education, and research funding. They provide essential resources and programs to help those living with MS navigate daily challenges and improve their quality of life. With a mission to end MS forever, the organization funds groundbreaking research to develop better treatments and find a cure.

**Areas of Work:** Non-Profit, Healthcare, Social Services

## Things to Remember
- **Website:** https://nationalmssociety.org
- **Address:** 733 Third Avenue, Suite 310, New York, NY 10017, United States
- **Contact:** [email protected]
- **Phone:** +1-800-344-4867
- **Hours:** Mon-Fri: 9AM-5PM
- **Timezone:** America/New_York
- **Currency:** USD
- **Company Type:** Non-Profit
- **Employees:** 200 employees
- **Revenue:** $50M
- **Hiring Status:** Yes, actively hiring

## Products
- **Support Programs** (Free): Comprehensive support programs for individuals with MS, including peer support groups, wellness resources, and financial assistance.
- **Research Funding** (Contact for details): Funding for innovative research projects aimed at finding better treatments and a cure for multiple sclerosis.
- **Advocacy Initiatives** (Free): Advocacy efforts to influence policy and legislat

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Non-ProfitHealthcareSocial Services

Keywords it claims

multiple sclerosisMS supportMS researchMS advocacyMS resourcesMS treatmentMS cureMS communityMS educationMS funding

Technologies

HTML5CSS3JavaScriptDrupalAWS

Products it tells AI about

  • Support ProgramsFree
  • Research FundingContact for details
  • Advocacy InitiativesFree

Services it tells AI about

  • Educational WorkshopsFree
  • Counseling ServicesContact for quote
  • Community EventsFree to participate

Competitors it names

msassociation.orgmscare.orgmsfocus.orgmsif.orgmymsaa.org

Audience it targets

Patients, Caregivers, Families, Healthcare Professionals · All ages · North America

Company type

Non-Profit · actively hiring

nationalmssociety.org Organic Keywords

See all keywords

Google lists nationalmssociety.org for about 11,300 keywords, which together bring an estimated 392,300 organic visits a month.

Ranking keywords

11.3K

Found in Google for this domain

Visits they bring

392.3K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Non-ProfitHealthcareSocial ServicesAdvocacySupport ProgramsResearch FundingAdvocacy Initiatives

nationalmssociety.org SEO Audit

Open full SEO report

The latest technical audit of nationalmssociety.org scored 67 out of 100 overall. Performance is its weakest area at 3, while SEO scores highest at 92. The audit makes 15 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

67

Overall

92

SEO

Excellent

3

Performance

78

Accessibility

Fix these first

  • CriticalImplement a Sitemap
  • HighCreate a Robots.txt File
  • CriticalOptimize Images
  • HighMinimize HTTP Requests

11 more recommendations, with the exact changes and the pages they apply to, are in the full report.

nationalmssociety.org Competitors and Alternatives

Compare competitors

National Multiple Sclerosis Society's company profile names msassociation.org, mscare.org and msfocus.org as competitors. Its own llms.txt adds msif.org and mymsaa.org. Outside its market, the domains ranked closest to it in our worldwide ranking are mcldns.io, dash0.com, parapharmaofficial.com and facethefuture.store.

msassociation.org
mscare.org
msfocus.org
msif.org
mymsaa.org

nationalmssociety.org Company Profile

View full profile

The National Multiple Sclerosis Society works to address multiple sclerosis by supporting research into the disease and its effects on the nervous system. Their activities include funding studies that explore potential causes and management approaches, while also running programs that provide information on symptoms, treatments, and daily living strategies. They advocate for policy adjustments in healthcare and insur…

National Multiple Sclerosis Society was founded in 1946, about 80 years ago, and is headquartered in New York, United States. Its workforce is listed as between 201 and 500 employees. Its profile files it under Non-Profit, with further tags for Healthcare, Social Services and Advocacy. Products on record for it: Support Programs, Research Funding and Advocacy Initiatives. Reported revenue is $50M (2022). Its tagline reads: "Empowering people affected by MS to live their best lives.".

Non-ProfitHealthcareSocial ServicesAdvocacy
Sector
Non-Profit
Headquarters
New York, United States
Founded
1946
Employees
201-500
Revenue
$50M (2022)
Funding
Not Disclosed
Products
Support Programs, Research Funding, Advocacy Initiatives

nationalmssociety.org Traffic by Country

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Top customer markets

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