matcha.com — September 2026 traffic, keywords & AI visibility

Search engines send matcha.com an estimated 303,800 visits a month. Effectively all of it is organic — about 303,800 visits from unpaid results. Spread across 12,000 ranking keywords, that averages roughly 25 organic visits per keyword.

matcha.com scores 56 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (16/25) and Structured data (0/5).

The llms.txt on matcha.com runs to 145 lines (7,950 characters) across 12 sections, last generated in September 2026. It introduces the site as "matcha.com". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Agriculture, Food & Natural Resources; and Specialty Tea. It describes 4 products, including Ceremonial Matcha, Culinary Matcha and Matcha Subscription Box. Services it lists include Wholesale Supply, Educational Webinars and Custom Blending. Technologies it mentions include Shopify, Klaviyo and Google Analytics. The keywords it claims start with "matcha", "japanese tea", "uji matcha" and "ceremonial grade".

# matcha.com

## About
Matcha.com operates as a direct-to-consumer retailer focused on high-grade Japanese matcha. The company sources its leaves exclusively from small farms in Uji and Kagoshima, where tea masters still follow traditional shading and stone-grinding methods. Every batch is tested for heavy metals and pesticides before it reaches customers. Matcha.com sells both culinary-grade and ceremonial-grade powders along with ready-to-drink formats and matcha-infused snacks. Its core customers include health-conscious consumers, baristas, and specialty cafés that want consistent quality without dealing with importers. The site also offers subscription boxes that deliver fresh tins every month to reduce oxidation risk. Educational content on the website explains cultivar differences and preparation techniques so buyers can get the best flavor. Matcha.com keeps margins reasonable by cutting out middlemen and shipping directly from Japan in temperature-controlled packaging. The company maintains a small roasting and packaging facility in California to handle US fulfillment quickly. Customer service is handled by a team that has visited the farms and can answer detailed questions about each harvest. Revenue comes primarily from online sales with a smaller wholesale channel for cafés. The business model is asset-light, relying on strong supplier relationships rather than ownin

Google lists matcha.com for about 12,000 keywords, which together bring an estimated 303,800 organic visits a month.

Matcha.com's company profile names encha.com, jadeleafmatcha.com, matchasource.com and teavana.com as competitors. Its own llms.txt adds numitea.com and itoen.com. Outside its market, the domains ranked closest to it in our worldwide ranking are larepublica.cat, calm-valley-116.store, mydreams-geschenke.ch and mensa.de.

encha.com

jadeleafmatcha.com

matchasource.com

teavana.com

numitea.com

itoen.com