Last updated: August 2026

Aug 2026

linkedin.com — August 2026 traffic, keywords & AI visibility

LinkedInProfessional Networking

Global rank: Worldwide · 2026-08

#17

AI visibility: Grade C

69

SEO health: Latest audit

0

Visits

173.9M

per month, estimated

Keywords

11.1M

ranking in Google

Organic share

100%

173.9M organic visits

LLMS.txt

Published

82 lines AI engines can read

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linkedin.com Web Traffic Statistics

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Key findings

  • LinkedIn (Professional Networking) is ranked #17 worldwide in our August 2026 domain ranking, inside the top 100, up 1 place from #18 in July 2026.
  • It is estimated to receive about 173.9 million visits a month from search, 100% of it organic, across 11.1 million ranking keywords.
  • Its organic traffic is down 11% between August 2025 and July 2026.
  • Its AI visibility score is 69 out of 100 (grade C), with a published llms.txt of 82 lines.
  • Its last technical audit scored 0/100, with "Implement a Sitemap" the highest-priority fix.
linkedin.com global rank history
MonthRankMove
August 2026#17▲ 1
July 2026#18—
June 2026#18—
May 2026#18▼ 1
April 2026#17▲ 1
March 2026#18▲ 4
February 2026#22—

What this company does

LinkedIn is the world's leading professional networking platform connecting over 1 billion members globally. It enables users to manage their professional identity through detailed profiles showcasing skills, experiences, and accomplishments. Professionals use LinkedIn to build and engage with their networks by connecting with colleagues, industry peers, and potential employers. The platform provides access to knowle…

Our read on the site

Significant improvements needed. 1 critical issue. 1 high-priority issue.

Professional NetworkingSocial MediaRecruitingCareer DevelopmentLinkedIn PremiumLinkedIn Learning

linkedin.com Traffic and Visitor Engagement

See traffic details

Search engines send linkedin.com an estimated 173.9 million visits a month. Effectively all of it is organic — about 173.9 million visits from unpaid results. Paid search contributes only about 2,785 visits a month. Spread across 11.1 million ranking keywords, that averages roughly 16 organic visits per keyword. Between August 2025 and July 2026, monthly organic visits went from 192.0 million to 171.8 million (-11%). The strongest month was January 2026 at 194.4 million, and the weakest May 2026 at 164.2 million. In July 2026 organic visits fell 1% on June 2026. 4 of the 11 month-on-month changes shown were increases. Over the same period its ranking keywords shrank from 17.7 million to 10.3 million. Paid visits peaked in May 2026 at about 3,836.

Monthly visits

173.9M

Across 12 months

Change

-11%

First to last month shown

Organic visits

173.9M

100% of all traffic

Paid visits

2.8K

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

Organic visitsPaid visitsEstimated from search visibility
linkedin.com search traffic by month
MonthOrganic visitsvs. prior monthPaid visitsKeywords
July 2026171,765,190-1%3,29810,317,212
June 2026173,989,154+6%2,72610,963,212
May 2026164,180,721-2%3,83611,603,837
April 2026168,252,357-6%2,55213,484,924
March 2026179,757,812-3%2,42617,907,610
February 2026184,587,795-5%2,30818,478,278
January 2026194,416,866+5%21119,571,149
December 2025184,298,271+3%1,32719,123,072
November 2025178,335,6820%1,31118,329,872
October 2025178,383,952+4%1,78017,200,863
September 2025171,386,917-11%1,63317,090,756
August 2025192,037,993—2,33417,659,115

linkedin.com AI Visibility

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linkedin.com scores 69 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Company profile (19/25) and Crawlability (5/10).

69out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add sitemap.xml so AI crawlers can read you.

linkedin.com LLMS.txt

Open the generator

The llms.txt on linkedin.com runs to 82 lines (3,683 characters) across 12 sections, last generated in May 2026. It introduces the site as "LinkedIn Login". It tells AI engines the business works in Professional Networking, Recruitment Technology and B2B Marketing. It describes 5 products, with prices such as Sales Navigator at $99/month, Recruiter Lite at $170/month and LinkedIn Learning at $39.99/month. Services it lists include LinkedIn Advertising, Profile Optimization Consulting, Talent Insights and Content Strategy Services. The audience it names is White-collar professionals, Managers, Executives, aged 25-54 (Global). Technologies it mentions include HTTPS, Responsive Design, JavaScript, React and Node.js. The keywords it claims start with "LinkedIn Login", "LinkedIn profile optimization", "LinkedIn marketing strategies" and "LinkedIn networking". It gives the company type as Acquired and says it is hiring.

Status

Published

AI engines can read it

Lines

82

In the file

Size

3.7K

Characters

Sections

12

Updated May 12, 2026

What the file says

# LinkedIn Login

## About
LinkedIn operates the premier professional social network, enabling career advancement and business connections for over a billion users worldwide. It serves as a dynamic marketplace for talent, ideas, and opportunities where professionals build networks, share insights, and pursue growth. Key offerings include job searching, company discovery, and premium tools for sales, recruiting, and learning that drive real business outcomes. The platform's strength lies in its rich professional data, powering targeted advertising and intelligent matching features. Acquired by Microsoft, LinkedIn continues to expand with AI innovations and global reach. Marketers use it for precise B2B targeting, while individuals optimize profiles for visibility and endorsements. From entry-level hires to C-suite executives, every career stage finds value here. Its ecosystem fosters long-term professional relationships that translate to economic opportunity.

**Areas of Work:** Professional Networking, Recruitment Technology, B2B Marketing

## Things to Remember
- **Website:** https://www.linkedin.com
- **Address:** Sunnyvale, California, United States
- **Contact:** 
- **Phone:** 
- **Hours:** 24/7
- **Timezone:** UTC
- **Currency:** USD
- **Company Type:** Acquired
- **Employees:** 22,000+
- **Revenue:** $15B
- **Hiring Status:** Yes, actively hiring

## Products
- **Sales Na

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Professional NetworkingRecruitment TechnologyB2B Marketing

Keywords it claims

LinkedIn LoginLinkedIn profile optimizationLinkedIn marketing strategiesLinkedIn networkingLinkedIn advertisingLinkedIn Sales NavigatorLinkedIn LearningLinkedIn job searchLinkedIn analyticsLinkedIn content strategy

Technologies

HTTPSResponsive DesignJavaScriptReactNode.jsAI/ML Algorithms

Products it tells AI about

  • Sales Navigator$99/month
  • Recruiter Lite$170/month
  • LinkedIn Learning$39.99/month
  • LinkedIn Premium Career$29.99/month
  • Talent SolutionsContact for pricing

Services it tells AI about

  • LinkedIn AdvertisingPay-per-click
  • Profile Optimization ConsultingContact for pricing
  • Talent InsightsSubscription
  • Content Strategy ServicesCustom
  • Learning Path CustomizationIncluded in Learning

Competitors it names

https://www.hootsuite.comhttps://www.buffer.comhttps://www.socialmediaexaminer.comhttps://www.sproutsocial.comhttps://www.canva.comhttps://www.adobe.com

Audience it targets

White-collar professionals, Managers, Executives · 25-54 · Global

Company type

Acquired · actively hiring

linkedin.com Organic Keywords

See all keywords

Google lists linkedin.com for about 11.1 million keywords, which together bring an estimated 173.9 million organic visits a month.

Ranking keywords

11.1M

Found in Google for this domain

Visits they bring

173.9M

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Professional NetworkingSocial MediaRecruitingCareer DevelopmentLinkedIn PremiumLinkedIn LearningSales NavigatorRecruiter

linkedin.com SEO Audit

Open full SEO report

The latest technical audit of linkedin.com scored 0 out of 100 overall. The audit makes 15 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement a Sitemap
  • CriticalImprove Page Load Speed
  • HighEnhance Accessibility Features
  • HighOptimize Meta Tags

11 more recommendations, with the exact changes and the pages they apply to, are in the full report.

linkedin.com Competitors and Alternatives

Compare competitors

LinkedIn's company profile names indeed.com, glassdoor.com, monster.com and handshake.com as competitors. Its own llms.txt adds https://www.hootsuite.com, https://www.buffer.com, https://www.socialmediaexaminer.com, https://www.sproutsocial.com, https://www.canva.com and https://www.adobe.com. Outside its market, the domains ranked closest to it in our worldwide ranking are ezviz7.com, fbcdn.net, twitter.com and dzen.ru.

indeed.com
glassdoor.com
monster.com
handshake.com
https://www.hootsuite.com
https://www.buffer.com
https://www.socialmediaexaminer.com
https://www.sproutsocial.com

linkedin.com Company Profile

View full profile

LinkedIn is the world's leading professional networking platform connecting over 1 billion members globally. It enables users to manage their professional identity through detailed profiles showcasing skills, experiences, and accomplishments. Professionals use LinkedIn to build and engage with their networks by connecting with colleagues, industry peers, and potential employers. The platform provides access to knowle…

Founded in 2003 (about 23 years ago), LinkedIn is based in Sunnyvale, United States. Its workforce is listed as more than 10,001 employees. Its profile files it under Professional Networking, with further tags for Social Media, Recruiting and Career Development. Products on record for it: LinkedIn Premium, LinkedIn Learning, Sales Navigator and Recruiter. Reported revenue is $15B (2024), and total funding is listed at Acquired for $26.2B. Its tagline reads: "1 billion members | Manage your professional identity. Build and engage with your professional network. Access knowledge, insights and opportunities.".

Professional NetworkingSocial MediaRecruitingCareer Development
Sector
Professional Networking
Headquarters
Sunnyvale, United States
Founded
2003
Employees
10,001+
Revenue
$15B (2024)
Funding
Acquired for $26.2B
Products
LinkedIn Premium, LinkedIn Learning, Sales Navigator, Recruiter

linkedin.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to linkedin.com

Neighbours of #17 in our worldwide ranking — each with its own report.

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