Last updated: August 2026
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bt.dk Web Traffic Statistics
Key findings
- B.T. (News Media) is ranked #1,523 worldwide in our August 2026 domain ranking, inside the top 10,000, down 21 places from #1,502 in July 2026.
- It is estimated to receive about 1,950 visits a month from search, 100% of it organic, across 949 ranking keywords.
- Its AI visibility score is 90 out of 100 (grade A+), with a published llms.txt of 149 lines.
- Its last technical audit scored 79/100, with "Optimize Title Length" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #1,523 | ▼ 21 |
| July 2026 | #1,502 | ▲ 11 |
| June 2026 | #1,513 | — |
| May 2026 | #1,513 | ▼ 36 |
| April 2026 | #1,477 | ▼ 17 |
| March 2026 | #1,460 | ▼ 30 |
| February 2026 | #1,430 | — |
What this company does
B.T. has been a staple in Danish media since its early days, delivering the kind of news that gets people talking over coffee or on the commute. They cover everything from breaking political stories to the latest football scores, with a tabloid flair that keeps it lively and accessible. Readers turn to B.T. for quick hits on entertainment scandals, cultural happenings, and local events that matter to everyday Danes.…
Our read on the site
The overall SEO health of bt.dk is moderate, with a strong SEO score of 92 but a performance score of only 60. Key areas for improvement include enhancing page speed and addressing on-page issues like missing alt attributes and title length.
bt.dk Traffic and Visitor Engagement
Search engines send bt.dk an estimated 1,950 visits a month. Effectively all of it is organic — about 1,950 visits from unpaid results. Spread across 949 ranking keywords, that averages roughly 2.1 organic visits per keyword.
Monthly visits
1.9K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
1.9K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
bt.dk AI Visibility
bt.dk scores 90 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
bt.dk LLMS.txt
The llms.txt on bt.dk runs to 149 lines (7,773 characters) across 12 sections, last generated in April 2026. It introduces the site as "B.T. - Danish News". It tells AI engines the business works in News Media, Digital Journalism and Tabloid Publishing. It describes 4 products, with prices such as B.T. Digital Premium at DKK 99/month, B.T. Print Edition at DKK 20/day and B.T. Mobile App at Free with in-app purchases. Services it lists include Online News Portal, Custom Newsletters, Event Coverage and Advertising Solutions. The audience it names is Danish adults, news enthusiasts, aged 18-65 (Denmark). Technologies it mentions include HTTPS, Viewport Optimization, Robots.txt, Google Analytics and AMP for mobile. The keywords it claims start with "Danish news", "B.T. news", "Danish sports" and "Danish entertainment".
Status
Published
AI engines can read it
Lines
149
In the file
Size
7.8K
Characters
Sections
12
Updated Apr 28, 2026
What the file says
# B.T. - Danish News ## About B.T. stands out as one of Denmark's most read tabloids, mixing hard news with the juicy bits that keep readers hooked. Started back in 1916, they've grown into a multimedia powerhouse covering sports, celebs, politics, and culture with a no-nonsense edge. Their site pulls in crowds with breaking stories on Danish football leagues, election twists, and star scandals that dominate water cooler chats. Print lovers still grab the daily paper, but digital rules now with apps and alerts zipping news straight to phones. They target everyday Danes who want info fast and fun, not buried in legalese. Sports fans rave about live scores and match previews that feel like chatting with a mate at the pub. Entertainment scoops on local talents and global hits add that escapism factor. Political coverage breaks down policies into plain talk, helping voters stay sharp. Culture pieces spotlight hygge vibes, festivals, and art scenes across the country. B.T.'s strength lies in community feel—readers comment, share, and influence the conversation. Amid media chaos, they prioritize verified facts with a tabloid twist. Subscriptions offer ad-free bliss and exclusives, while free tiers tease the best. Podcasts bring voices to stories, perfect for commutes. Videos capture event energy you can't read. They've navigated digital shifts better than some old-school rivals. For
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- B.T. Digital PremiumDKK 99/month
- B.T. Print EditionDKK 20/day
- B.T. Mobile AppFree with in-app purchases
- B.T. PodcastsFree
Services it tells AI about
- Online News PortalFree tier available
- Custom NewslettersIncluded in premium
- Event Coverage
- Advertising SolutionsContact for pricing
Competitors it names
Audience it targets
Danish adults, news enthusiasts · 18-65 · Denmark
Company type
Private
bt.dk Organic Keywords
Google lists bt.dk for about 949 keywords, which together bring an estimated 1,950 organic visits a month.
Ranking keywords
949
Found in Google for this domain
Visits they bring
1.9K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
bt.dk SEO Audit
The latest technical audit of bt.dk scored 79 out of 100 overall. Performance is its weakest area at 60, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalOptimize Title Length
- HighAdd Alt Attributes to Images
- CriticalCreate a Sitemap.xml
- HighImprove Page Speed
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
bt.dk Competitors and Alternatives
B.T.'s company profile names https://www.dr.dk, https://www.tv2.dk, https://www.b.dk and https://www.jyllands-posten.dk as competitors. Its own llms.txt adds https://www.berlingske.dk and https://www.information.dk. Outside its market, the domains ranked closest to it in our worldwide ranking are missav123.com, sondakika.com, hanime1.me and playfabapi.com.
bt.dk Company Profile
B.T. has been a staple in Danish media since its early days, delivering the kind of news that gets people talking over coffee or on the commute. They cover everything from breaking political stories to the latest football scores, with a tabloid flair that keeps it lively and accessible. Readers turn to B.T. for quick hits on entertainment scandals, cultural happenings, and local events that matter to everyday Danes.…
Founded in 1916 (about 110 years ago), B.T. is based in Copenhagen, Denmark. Its workforce is listed as between 101 and 250 employees. Its profile files it under News Media, with further tags for Digital Publishing, Tabloid Journalism and Sports Coverage. Products on record for it: Digital News Subscription, Print Newspaper, B.T. App and Podcasts. Total funding on record is Bootstrapped. Its tagline reads: "Your daily dose of Danish news, from sports thrills to celeb buzz".
- Sector
- News Media
- Headquarters
- Copenhagen, Denmark
- Founded
- 1916
- Employees
- 101-250
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Digital News Subscription, Print Newspaper, B.T. App, Podcasts
bt.dk Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
bt.dk Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for bt.dk yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to bt.dk
Neighbours of #1,523 in our worldwide ranking — each with its own report.
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