Last updated: August 2026

Aug 2026

bilibili.com — August 2026 traffic, keywords & AI visibility

bilibiliMedia & Entertainment

Global rank: Worldwide · 2026-08

#340

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

235.3K

per month, estimated

Keywords

69.2K

ranking in Google

Organic share

100%

235.3K organic visits

LLMS.txt

Published

137 lines AI engines can read

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bilibili.com Web Traffic Statistics

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Key findings

  • bilibili (Media & Entertainment) is ranked #340 worldwide in our August 2026 domain ranking, inside the top 1,000, the same position it held in July 2026.
  • It is estimated to receive about 235,300 visits a month from search, 100% of it organic, across 69,200 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 137 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
bilibili.com global rank history
MonthRankMove
August 2026#340—
July 2026#340▼ 19
June 2026#321—
May 2026#321▲ 35
April 2026#356▼ 25
March 2026#331▼ 26
February 2026#305—

What this company does

Bilibili functions as a major destination for video content in China, with a particular emphasis on material related to animation, comics, and video games. People come to the site to upload their creations, watch others' work, and join live streams that cover a variety of topics from casual chats to professional concerts. The platform supports both short clips and longer series, giving space for different styles of s…

Our read on the site

The overall SEO health of https://bilibili.com is critically poor, with significant deficiencies in on-page elements such as missing title and meta description, as well as a lack of H1 tags. Technical issues further exacerbate the situation, particularly the absence of essential files like robots.txt and sitemap.xml, w…

Media & EntertainmentVideo StreamingTechnologySubscription-BasedVideo StreamingUser-Generated Content

bilibili.com Traffic and Visitor Engagement

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Search engines send bilibili.com an estimated 235,300 visits a month. Effectively all of it is organic — about 235,300 visits from unpaid results. Spread across 69,200 ranking keywords, that averages roughly 3.4 organic visits per keyword.

Monthly visits

235.3K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

235.3K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

bilibili.com AI Visibility

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bilibili.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

bilibili.com LLMS.txt

Open the generator

The llms.txt on bilibili.com runs to 137 lines (6,037 characters) across 12 sections, last generated in March 2026. It introduces the site as "bilibili - Video Sharing Platform". It tells AI engines the business works in Media & Entertainment, Video Streaming and Technology. It describes 3 products, with prices such as Video Streaming Platform at Free with Premium Subscription at $5/month, bilibili Premium Membership at $5/month and Live Streaming Tools at Free with in-app purchases. Services it lists include Content Creator Support, Advertising Solutions and Community Engagement Features. The audience it names is Students, Young Adults, Gamers, Anime Fans, aged 18-35 (China, Global). Technologies it mentions include React, Node.js, AWS, MongoDB and Redis. The keywords it claims start with "video streaming", "anime streaming", "bullet comments" and "ACG content". It gives the company type as Public and says it is hiring.

Status

Published

AI engines can read it

Lines

137

In the file

Size

6.0K

Characters

Sections

12

Updated Mar 5, 2026

What the file says

# bilibili - Video Sharing Platform

## About
bilibili is a leading video sharing platform in China, renowned for its unique bullet comments feature that enables real-time user interaction with videos. The platform primarily caters to anime, comics, and games (ACG) enthusiasts, fostering a vibrant community for content creators and fans. With a wide array of user-generated content, bilibili serves as a hub for creativity and entertainment, especially among youth culture in China. It also offers live streaming services and a subscription-based model for premium content.

**Areas of Work:** Media & Entertainment, Video Streaming, Technology

## Things to Remember
- **Website:** https://bilibili.com
- **Address:** Shanghai, China
- **Contact:** [email protected]
- **Phone:** Not Available
- **Hours:** 24/7
- **Timezone:** Asia/Shanghai
- **Currency:** CNY
- **Company Type:** Public
- **Employees:** 3000 employees
- **Revenue:** $1.2B
- **Hiring Status:** Yes, actively hiring

## Products
- **Video Streaming Platform** (Free with Premium Subscription at $5/month): A platform for watching and uploading user-generated videos with interactive bullet comments.
- **bilibili Premium Membership** ($5/month): Access to exclusive content, ad-free viewing, and higher video quality for subscribers.
- **Live Streaming Tools** (Free with in-app purchases): Tools and features for creators to 

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Media & EntertainmentVideo StreamingTechnology

Keywords it claims

video streaminganime streamingbullet commentsACG contentuser-generated contentlive streamingChinese video platformyouth entertainmentcontent creationbilibili videos

Technologies

ReactNode.jsAWSMongoDBRedis

Products it tells AI about

  • Video Streaming PlatformFree with Premium Subscription at $5/month
  • bilibili Premium Membership$5/month
  • Live Streaming ToolsFree with in-app purchases

Services it tells AI about

  • Content Creator SupportContact for details
  • Advertising SolutionsContact for quote
  • Community Engagement FeaturesIncluded with platform access

Competitors it names

youtube.comtwitch.tvacfun.cndouyu.comhuya.com

Audience it targets

Students, Young Adults, Gamers, Anime Fans · 18-35 · China, Global

Company type

Public · actively hiring

bilibili.com Organic Keywords

See all keywords

Google lists bilibili.com for about 69,200 keywords, which together bring an estimated 235,300 organic visits a month.

Ranking keywords

69.2K

Found in Google for this domain

Visits they bring

235.3K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Media & EntertainmentVideo StreamingTechnologySubscription-BasedVideo StreamingUser-Generated ContentLive Streaming Services

bilibili.com SEO Audit

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The latest technical audit of bilibili.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalAdd H1 Tags
  • HighCreate Robots.txt File
  • HighGenerate Sitemap.xml

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

bilibili.com Competitors and Alternatives

Compare competitors

bilibili's company profile names youtube.com, twitch.tv and acfun.cn as competitors. Its own llms.txt adds douyu.com and huya.com. Outside its market, the domains ranked closest to it in our worldwide ranking are hostgator.com, tbcache.com, trueconf.net and crashlytics.com.

youtube.com
twitch.tv
acfun.cn
douyu.com
huya.com

bilibili.com Company Profile

View full profile

Bilibili functions as a major destination for video content in China, with a particular emphasis on material related to animation, comics, and video games. People come to the site to upload their creations, watch others' work, and join live streams that cover a variety of topics from casual chats to professional concerts. The platform supports both short clips and longer series, giving space for different styles of s…

Founded in 2009 (about 17 years ago), bilibili is based in Shanghai, China. Its workforce is listed as between 1,001 and 5,000 employees. It was founded by Xu Yi. Its profile files it under Media & Entertainment, with further tags for Video Streaming, Technology and Subscription-Based. Products on record for it: Video Streaming, User-Generated Content and Live Streaming Services. Reported revenue is $1.2B (2022), and total funding is listed at $1.5B. Its tagline reads: "国内知名的视频弹幕网站".

Media & EntertainmentVideo StreamingTechnologySubscription-Based
Sector
Media & Entertainment
Headquarters
Shanghai, China
Founded
2009
Employees
1001-5000
Revenue
$1.2B (2022)
Funding
$1.5B
Founders
Xu Yi
Products
Video Streaming, User-Generated Content, Live Streaming Services

bilibili.com Traffic by Country

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to bilibili.com

Neighbours of #340 in our worldwide ranking — each with its own report.

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