Last updated: September 2026
Global rank: Worldwide · 2026-09
#1,822
AI visibility: Grade A+
92
SEO health: Latest audit
80
Visits
230.1K
per month, estimated
Keywords
13.5K
ranking in Google
Organic share
100%
230.1K organic visits
LLMS.txt
Published
150 lines AI engines can read
You're seeing the free preview of avira.com
avira.com Company Profile
Avira creates security software designed to protect users from various cyber threats that can affect their digital lives. The company offers a selection of tools that cover antivirus protection, virtual private network services for added privacy, system optimization features to enhance performance, and dedicated applications for mobile platforms. These products work on Windows and Mac computers as well as Android and…
Avira was founded in 2006, about 20 years ago, and is headquartered in Tettnang, Germany. Its workforce is listed as between 501 and 1,000 employees. It was founded by Tjark Auerbach. Its profile files it under Cybersecurity, with further tags for Software Development, Antivirus Solutions and B2C. Products on record for it: Avira Free Antivirus, Avira Prime, Avira Phantom VPN and Avira Mobile Security. Reported revenue is $100M (2022). Its tagline reads: "Your trusted partner in cybersecurity solutions".
- Sector
- Cybersecurity
- Headquarters
- Tettnang, Germany
- Founded
- 2006
- Employees
- 501-1000
- Revenue
- $100M (2022)
- Funding
- Not Disclosed
- Founders
- Tjark Auerbach
- Products
- Avira Free Antivirus, Avira Prime, Avira Phantom VPN, Avira Mobile Security
avira.com Web Traffic Statistics
Key findings
- Avira (Cybersecurity) is ranked #1,822 worldwide in our September 2026 domain ranking, inside the top 10,000, the same position it held in August 2026.
- It is estimated to receive about 230,100 visits a month from search, 100% of it organic, across 13,500 ranking keywords.
- Its AI visibility score is 92 out of 100 (grade A+), with a published llms.txt of 150 lines.
- Its last technical audit scored 80/100, with "Optimize Title Tags for Clarity" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #1,822 | — |
| August 2026 | #1,822 | ▲ 3 |
| July 2026 | #1,825 | ▼ 29 |
| June 2026 | #1,796 | — |
| May 2026 | #1,796 | ▼ 498 |
| April 2026 | #1,298 | ▼ 29 |
| March 2026 | #1,269 | ▲ 189 |
| February 2026 | #1,458 | — |
What this company does
Avira creates security software designed to protect users from various cyber threats that can affect their digital lives. The company offers a selection of tools that cover antivirus protection, virtual private network services for added privacy, system optimization features to enhance performance, and dedicated applications for mobile platforms. These products work on Windows and Mac computers as well as Android and…
Our read on the site
The overall SEO health of Avira.com is strong, with a solid performance score of 85 and an SEO score of 92. However, there are critical areas for improvement, particularly in best practices and content gaps that could enhance visibility and user engagement.
avira.com Traffic and Visitor Engagement
avira.com draws an estimated 230,100 visits a month from search engines. Effectively all of it is organic — about 230,100 visits from unpaid results. Spread across 13,500 ranking keywords, that averages roughly 17 organic visits per keyword.
Monthly visits
230.1K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
230.1K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
avira.com AI Visibility
On our AI visibility scale avira.com earns 92 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 19 of 25 points (6/8 core fields), worth 6 points if closed. It also loses points on SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
avira.com LLMS.txt
The llms.txt on avira.com runs to 150 lines (6,492 characters) across 12 sections, last generated in March 2026. It introduces the site as "Avira - Cybersecurity & Digital Protection". It tells AI engines the business works in Cybersecurity, Software Development and Antivirus Solutions. It describes 4 products, with prices such as Avira Free Antivirus at Free, Avira Prime at $9.99/month and Avira Phantom VPN at $10.00/month. Services it lists include Enterprise Security Solutions and Technical Support. The audience it names is Individuals, Professionals, Small Businesses, Enterprises, aged 18-54 (Global). Technologies it mentions include C++, Python, AWS, Machine Learning and Cloud Security. The keywords it claims start with "antivirus software", "cybersecurity", "online protection" and "VPN service".
Status
Published
AI engines can read it
Lines
150
In the file
Size
6.5K
Characters
Sections
12
Updated Mar 5, 2026
What the file says
# Avira - Cybersecurity & Digital Protection ## About Avira is a leading cybersecurity company dedicated to protecting individuals and businesses from online threats. Specializing in antivirus software, VPN services, and privacy tools, Avira serves millions of users worldwide with innovative and user-friendly solutions. Founded in 2006, the company combines advanced technology with a commitment to enhancing digital security and privacy. **Areas of Work:** Cybersecurity, Software Development, Antivirus Solutions ## Things to Remember - **Website:** https://avira.com - **Address:** Tettnang, Germany - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** Europe/Berlin - **Currency:** EUR - **Company Type:** Private - **Employees:** 500 employees - **Revenue:** $100M - **Hiring Status:** Yes, actively hiring ## Products - **Avira Free Antivirus** (Free): A free antivirus solution that provides real-time protection against malware, ransomware, and other online threats. - **Avira Prime** ($9.99/month): A premium all-in-one security suite offering antivirus, VPN, password manager, and system optimization tools. - **Avira Phantom VPN** ($10.00/month): A secure VPN service that ensures online privacy and access to restricted content with encrypted connections. - **Avira Mobile Security** (Free with premium upgrades): A mobile securi
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Avira Free AntivirusFree
- Avira Prime$9.99/month
- Avira Phantom VPN$10.00/month
- Avira Mobile SecurityFree with premium upgrades
Services it tells AI about
- Enterprise Security SolutionsContact for quote
- Technical SupportIncluded with subscription
Competitors it names
Audience it targets
Individuals, Professionals, Small Businesses, Enterprises · 18-54 · Global
Company type
Private · actively hiring
avira.com Organic Keywords
Google lists avira.com for about 13,500 keywords, which together bring an estimated 230,100 organic visits a month.
Ranking keywords
13.5K
Found in Google for this domain
Visits they bring
230.1K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
avira.com SEO Audit
The latest technical audit of avira.com scored 80 out of 100 overall. Performance is its weakest area at 85, while SEO scores highest at 92. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalOptimize Title Tags for Clarity
- HighAdd Alt Text to Images
- HighFix Broken Links
- HighEnhance Mobile Responsiveness
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
avira.com Competitors and Alternatives
Avira's company profile names norton.com, mcafee.com and kaspersky.com as competitors. Its own llms.txt adds bitdefender.com and eset.com. Outside its market, the domains ranked closest to it in our worldwide ranking are apdcdn.com, amocrm.ru, liquipedia.net and iscorp.com.
avira.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
avira.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for avira.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to avira.com
Neighbours of #1,822 in our worldwide ranking — each with its own report.
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