Last updated: August 2026
Global rank: Worldwide · 2026-08
#383
AI visibility: Grade A+
92
SEO health: Latest audit
85
Visits
321.0K
per month, estimated
Keywords
304.0K
ranking in Google
Organic share
100%
321.0K organic visits
LLMS.txt
Published
147 lines AI engines can read
You're seeing the free preview of amazon.de
amazon.de Web Traffic Statistics
Key findings
- Amazon (E-commerce) is ranked #383 worldwide in our August 2026 domain ranking, inside the top 1,000, down 6 places from #377 in July 2026.
- It is estimated to receive about 321,000 visits a month from search, 100% of it organic, across 304,000 ranking keywords.
- Its AI visibility score is 92 out of 100 (grade A+), with a published llms.txt of 147 lines.
- Its last technical audit scored 85/100, with "Implement H1 Tags" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #383 | ▼ 6 |
| July 2026 | #377 | ▲ 2 |
| June 2026 | #379 | — |
| May 2026 | #379 | ▲ 21 |
| April 2026 | #400 | ▼ 5 |
| March 2026 | #395 | ▲ 22 |
| February 2026 | #417 | — |
What this company does
Amazon.de functions as an extensive online retail site based in Germany. It allows users to explore and buy products ranging from electronics and camera gear to movies, music albums, books, computer games, children's toys, sports equipment, and drugstore essentials. The emphasis remains on providing these items at reduced costs compared to many physical stores, with options for quick delivery and easy returns built i…
Our read on the site
The overall SEO health of amazon.de is strong, with a perfect SEO score of 100/100, but there are critical areas for improvement, particularly in on-page elements like H1 tags and image alt attributes. Addressing these issues will enhance user experience and search engine visibility.
amazon.de Traffic and Visitor Engagement
Search engines send amazon.de an estimated 321,000 visits a month. Effectively all of it is organic — about 321,000 visits from unpaid results. Paid search contributes only about 8 visits a month. Spread across 304,000 ranking keywords, that averages roughly 1.1 organic visits per keyword.
Monthly visits
321.0K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
321.0K
100% of all traffic
Paid visits
8
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
amazon.de AI Visibility
amazon.de scores 92 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, SEO health and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
100/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
amazon.de LLMS.txt
The llms.txt on amazon.de runs to 147 lines (6,875 characters) across 12 sections, last generated in March 2026. It introduces the site as "Amazon.de - Online Shopping for Electronics, Apparel, Computers, Books, DVDs & more". It tells AI engines the business works in E-commerce, Cloud Computing and Retail. It describes 4 products, with prices such as Amazon Prime at €8.99/month or €89/year, Kindle Devices at Starting at €84.99 and Amazon Echo at Starting at €49.99. Services it lists include AWS (Amazon Web Services), Amazon Logistics and Amazon Marketplace. The audience it names is Consumers, Businesses, Developers, Students, aged All ages (Global). Technologies it mentions include AWS, Java, Python, Machine Learning and Big Data. The keywords it claims start with "online shopping", "e-commerce", "Amazon Prime" and "fast delivery". It gives the company type as Public and says it is hiring.
Status
Published
AI engines can read it
Lines
147
In the file
Size
6.9K
Characters
Sections
12
Updated Mar 9, 2026
What the file says
# Amazon.de - Online Shopping for Electronics, Apparel, Computers, Books, DVDs & more ## About Amazon is a leading global e-commerce platform offering a vast selection of products, from electronics and books to sports equipment and household items. The company serves millions of customers worldwide with convenient shopping experiences, competitive pricing, and fast delivery through services like Amazon Prime. Committed to innovation, Amazon also provides cloud computing solutions via AWS and continues to expand its technological and retail offerings. **Areas of Work:** E-commerce, Cloud Computing, Retail ## Things to Remember - **Website:** https://amazon.de - **Address:** 410 Terry Avenue North, Seattle, WA 98109, United States - **Contact:** [email protected] - **Phone:** +49-89-190-888-0 - **Hours:** 24/7 - **Timezone:** Europe/Berlin - **Currency:** EUR - **Company Type:** Public - **Employees:** 1,540,000 employees - **Revenue:** $514 billion - **Hiring Status:** Yes, actively hiring ## Products - **Amazon Prime** (€8.99/month or €89/year): A subscription service offering fast, free delivery on millions of items, access to streaming of movies and TV shows, and exclusive deals. - **Kindle Devices** (Starting at €84.99): E-readers designed for comfortable reading with access to millions of books, magazines, and newspapers. - **Amazon Echo** (Starting at €49.99): Smart speak
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Amazon Prime€8.99/month or €89/year
- Kindle DevicesStarting at €84.99
- Amazon EchoStarting at €49.99
- Amazon Basics ProductsVaries by product
Services it tells AI about
- AWS (Amazon Web Services)Pay-as-you-go or Contact for quote
- Amazon LogisticsIncluded with Prime or Contact for quote
- Amazon MarketplaceSubscription fees or per-item fees
Competitors it names
Audience it targets
Consumers, Businesses, Developers, Students · All ages · Global
Company type
Public · actively hiring
amazon.de Organic Keywords
Google lists amazon.de for about 304,000 keywords, which together bring an estimated 321,000 organic visits a month.
Ranking keywords
304.0K
Found in Google for this domain
Visits they bring
321.0K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
amazon.de SEO Audit
The latest technical audit of amazon.de scored 85 out of 100 overall. Performance is its weakest area at 72, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement H1 Tags
- HighAdd Alt Attributes to Images
- CriticalCreate a Sitemap
- HighAdd Viewport Meta Tag
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
amazon.de Competitors and Alternatives
Amazon's company profile names walmart.com, ebay.com and alibaba.com as competitors. Its own llms.txt adds target.com and bestbuy.com. Outside its market, the domains ranked closest to it in our worldwide ranking are cdnbuild.net, statsigapi.net, tiktokv.us and plesk.com.
amazon.de Company Profile
Amazon.de functions as an extensive online retail site based in Germany. It allows users to explore and buy products ranging from electronics and camera gear to movies, music albums, books, computer games, children's toys, sports equipment, and drugstore essentials. The emphasis remains on providing these items at reduced costs compared to many physical stores, with options for quick delivery and easy returns built i…
Founded in 1994 (about 32 years ago), Amazon is based in Seattle, United States. Its workforce is listed as more than 5,001 employees. It was founded by Jeff Bezos. Its profile files it under E-commerce, with further tags for Cloud Computing, Retail and B2C. Products on record for it: E-commerce platform, Amazon Prime, AWS (Amazon Web Services) and Kindle devices. Reported revenue is $514 billion (2022), and total funding is listed at Bootstrapped. Its tagline reads: "Low Prices in Electronics, Books, Sports Equipment & more".
- Sector
- E-commerce
- Headquarters
- Seattle, United States
- Founded
- 1994
- Employees
- 5001+
- Revenue
- $514 billion (2022)
- Funding
- Bootstrapped
- Founders
- Jeff Bezos
- Products
- E-commerce platform, Amazon Prime, AWS (Amazon Web Services), Kindle devices
amazon.de Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
amazon.de Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for amazon.de yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to amazon.de
Neighbours of #383 in our worldwide ranking — each with its own report.
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