Last updated: August 2026

Aug 2026

howrse.it — August 2026 traffic, keywords & AI visibility

HowrseMedia, Entertainment & Gaming

Global rank: Worldwide · 2026-08

#198,351

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

22

per month, estimated

Keywords

5

ranking in Google

Organic share

100%

22 organic visits

LLMS.txt

Published

72 lines AI engines can read

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howrse.it Web Traffic Statistics

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Key findings

  • Howrse (Media, Entertainment & Gaming) is ranked #198,351 worldwide in our August 2026 domain ranking, down 6,211 places from #192,140 in July 2026.
  • It is estimated to receive about 22 visits a month from search, 100% of it organic, across 5 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 72 lines.
  • Its last technical audit scored 0/100, with "Implement Robots.txt and Sitemap" the highest-priority fix.
howrse.it global rank history
MonthRankMove
August 2026#198,351▼ 6,211
July 2026#192,140▲ 21,575
June 2026#213,715—
May 2026#213,715▼ 3,321
April 2026#210,394▲ 6,468
March 2026#216,862▼ 8,459
February 2026#208,403—

What this company does

Howrse lets players step into the role of a horse owner and manager right from their browser. Users start with a few horses and gradually build up a whole stable by breeding, training, and caring for their animals. The game mixes realistic horse care mechanics with light competition so people can race or show their horses against others around the world. Over time players learn which bloodlines produce the best foals…

Our read on the site

The SEO health of https://howrse.it shows a solid foundation with a good title and meta description, but there are significant technical issues that need addressing, particularly the lack of a robots.txt file, sitemap, and favicon. Additionally, the site has a slow page load time which could negatively impact user expe…

Media, Entertainment & GamingSoftware & InternetOnline GamingSimulation Games

howrse.it Traffic and Visitor Engagement

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Search engines send howrse.it an estimated 22 visits a month. Effectively all of it is organic — about 22 visits from unpaid results. Spread across 5 ranking keywords, that averages roughly 4.4 organic visits per keyword.

Monthly visits

22

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

22

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

howrse.it AI Visibility

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howrse.it scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

howrse.it LLMS.txt

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The llms.txt on howrse.it runs to 72 lines (3,522 characters) across 12 sections, last generated in May 2026. It introduces the site as "Howrse - Virtual Horse Game". It tells AI engines the business works in Media, Entertainment & Gaming; Software & Internet; and Online Gaming. It describes 2 products, including Premium Pass and Equus Pack. Services it lists include Horse Training Guides and Breeding Consult. The audience it names is Horse lovers and simulation fans, aged 10-25 (Global). Technologies it mentions include HTML5 and JavaScript. The keywords it claims start with "virtual horse game", "online horse game", "horse management" and "horse breeding".

Status

Published

AI engines can read it

Lines

72

In the file

Size

3.5K

Characters

Sections

12

Updated May 20, 2026

What the file says

# Howrse - Virtual Horse Game

## About
Howrse lets players step into the role of a horse owner and manager right from their browser. Users start with a few horses and gradually build up a whole stable by breeding, training, and caring for their animals. The game mixes realistic horse care mechanics with light competition so people can race or show their horses against others around the world. Over time players learn which bloodlines produce the best foals and how to keep their horses healthy and happy. The community is active with forums, clubs, and regular events that keep things fresh. New players get plenty of guidance through tutorials and helpful older members. Howrse runs on a free-to-play model with optional purchases for faster progress. It appeals to horse lovers who may not own real animals but still want that daily connection. Many long-term players treat their virtual studs like real breeding programs. The game has been running for years and still gets regular updates. Servers are split by language so Italian players mainly use howrse.it. Graphics stay simple to work on older computers and phones. Players can join teams or create their own to share tips and horses. Breeding strategies get discussed in detail on the forums. Events often tie into real horse-world themes like jumping or dressage. The economy inside the game uses both in-game currency and premium passe

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Media, Entertainment & GamingSoftware & InternetOnline Gaming

Keywords it claims

virtual horse gameonline horse gamehorse managementhorse breedinghorse carehorse training tipsadvanced horse breeding strategieshow to engage with the horse communitybest practices for horse careupcoming events in Howrse

Technologies

HTML5JavaScript

Products it tells AI about

  • Premium PassContact for pricing
  • Equus PackVaries

Services it tells AI about

  • Horse Training GuidesFree
  • Breeding ConsultFree

Competitors it names

https://horseworldonline.comhttps://www.horseisle.comhttps://www.horsehaven.comhttps://www.horsefable.comhttps://www.horseland.comhttps://www.equiverse.com

Audience it targets

Horse lovers and simulation fans · 10-25 · Global

Company type

Private

howrse.it Organic Keywords

See all keywords

Google lists howrse.it for about 5 keywords, which together bring an estimated 22 organic visits a month.

Ranking keywords

5

Found in Google for this domain

Visits they bring

22

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Media, Entertainment & GamingSoftware & InternetOnline GamingSimulation Games

howrse.it SEO Audit

Open full SEO report

The latest technical audit of howrse.it scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 2 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Robots.txt and Sitemap
  • HighOptimize Page Load Speed
  • MediumAdd a Favicon
  • MediumAdd Hreflang Tags

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

howrse.it Competitors and Alternatives

Compare competitors

Howrse's company profile names https://horseworldonline.com, https://www.horseisle.com, https://www.horsehaven.com and https://www.horsefable.com as competitors. Its own llms.txt adds https://www.horseland.com and https://www.equiverse.com. Outside its market, the domains ranked closest to it in our worldwide ranking are tugba.com, tumi123st.com, turbo78.surf and wette.de.

https://horseworldonline.com
https://www.horseisle.com
https://www.horsehaven.com
https://www.horsefable.com
https://www.horseland.com
https://www.equiverse.com

howrse.it Company Profile

View full profile

Howrse lets players step into the role of a horse owner and manager right from their browser. Users start with a few horses and gradually build up a whole stable by breeding, training, and caring for their animals. The game mixes realistic horse care mechanics with light competition so people can race or show their horses against others around the world. Over time players learn which bloodlines produce the best foals…

Founded in 2005 (about 21 years ago), Howrse is based in Paris, France. Its workforce is listed as between 11 and 50 employees. Its profile files it under Media, Entertainment & Gaming, with further tags for Software & Internet, Online Gaming and Simulation Games. Total funding on record is Bootstrapped. Its tagline reads: "Build your stable and live the horse life online".

Media, Entertainment & GamingSoftware & InternetOnline GamingSimulation Games
Sector
Media, Entertainment & Gaming
Headquarters
Paris, France
Founded
2005
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped

howrse.it Traffic by Country

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

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Where its backlinks come from

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No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to howrse.it

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