Last updated: September 2026
Global rank: Worldwide · 2026-09
#177,276
AI visibility: Grade A+
92
SEO health: Latest audit
90
Visits
6.5K
per month, estimated
Keywords
3.3K
ranking in Google
Organic share
100%
6.5K organic visits
LLMS.txt
Published
152 lines AI engines can read
You're seeing the free preview of hotels.ng
hotels.ng Company Profile
Hotels.ng is Nigeria's leading online platform for booking hotels, making it dead simple to find and reserve accommodations whether you're chasing budget stays or splurging on luxury spots. They cover everything from bustling Lagos hotels to serene retreats in Abuja, catering to solo travelers, families, business folks, and tourists exploring the country's vibrant scenes. What sets them apart is their laser focus on…
Hotels.ng was founded in 2012, about 14 years ago, and is headquartered in Lagos, Nigeria. Its workforce is listed as between 51 and 200 employees. Its profile files it under Online Travel Agency, with further tags for Hotel Booking, Travel Tech and Hospitality. Products on record for it: Hotels.ng Mobile App, Web Booking Platform and Corporate Booking Portal. Its tagline reads: "Your go-to spot for snagging the best hotel deals across Nigeria".
- Sector
- Online Travel Agency
- Headquarters
- Lagos, Nigeria
- Founded
- 2012
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- Hotels.ng Mobile App, Web Booking Platform, Corporate Booking Portal
hotels.ng Web Traffic Statistics
Key findings
- Hotels.ng (Online Travel Agency) is ranked #177,276 worldwide in our September 2026 domain ranking, down 34,010 places from #143,266 in August 2026.
- It is estimated to receive about 6,495 visits a month from search, 100% of it organic, across 3,308 ranking keywords.
- Its AI visibility score is 92 out of 100 (grade A+), with a published llms.txt of 152 lines.
- Its last technical audit scored 90/100, with "Implement a Sitemap" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #177,276 | ▼ 34,010 |
| August 2026 | #143,266 | ▲ 42,418 |
| July 2026 | #185,684 | ▼ 101,366 |
| June 2026 | #84,318 | — |
| May 2026 | #84,318 | ▼ 4,925 |
| April 2026 | #79,393 | ▲ 45,649 |
| March 2026 | #125,042 | ▲ 34,382 |
| February 2026 | #159,424 | — |
What this company does
Hotels.ng is Nigeria's leading online platform for booking hotels, making it dead simple to find and reserve accommodations whether you're chasing budget stays or splurging on luxury spots. They cover everything from bustling Lagos hotels to serene retreats in Abuja, catering to solo travelers, families, business folks, and tourists exploring the country's vibrant scenes. What sets them apart is their laser focus on…
Our read on the site
The overall SEO health of hotels.ng is strong, with a perfect SEO score of 100/100 and good performance metrics. However, there are several areas for improvement, particularly in content gaps and technical aspects such as the absence of a sitemap.
hotels.ng Traffic and Visitor Engagement
hotels.ng draws an estimated 6,495 visits a month from search engines. Effectively all of it is organic — about 6,495 visits from unpaid results. Spread across 3,308 ranking keywords, that averages roughly 2.0 organic visits per keyword.
Monthly visits
6.5K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
6.5K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
hotels.ng AI Visibility
On our AI visibility scale hotels.ng earns 92 of 100 points, a grade A+. It takes full marks for LLMS.txt, SEO health and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
100/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
hotels.ng LLMS.txt
The llms.txt on hotels.ng runs to 152 lines (8,205 characters) across 12 sections, last generated in April 2026. It introduces the site as "Hotels.ng - Book Hotels in Nigeria". It tells AI engines the business works in Online Travel, Hotel Reservations and Hospitality Tech. It describes 4 products, with prices such as Hotels.ng App at Free, Web Booking Platform at Free and Price Alert Feature at Free. Services it lists include Hotel Reservations, Free Cancellation Options, 24/7 Customer Support and Group Booking. The audience it names is Nigerian Travelers, Business Users, Families, aged 25-55 (Nigeria). Technologies it mentions include HTTPS, Responsive Viewport, Robots.txt and Mobile Apps (iOS/Android). The keywords it claims start with "hotels in Nigeria", "book hotels", "cheap hotels" and "luxury hotels".
Status
Published
AI engines can read it
Lines
152
In the file
Size
8.2K
Characters
Sections
12
Updated Apr 28, 2026
What the file says
# Hotels.ng - Book Hotels in Nigeria ## About Hotels.ng stands out as the premier online marketplace for hotel bookings throughout Nigeria, connecting travelers with a vast array of options from cozy budget inns to upscale resorts. They specialize in making travel planning effortless, with intuitive search features that prioritize location, price range, star ratings, and special amenities like gyms, spas, or conference rooms. Serving everyone from leisure seekers hitting the beaches in Port Harcourt to executives needing quick stays in Kano, their value lies in competitive pricing sourced directly from properties, avoiding hefty commissions. The platform boasts thousands of verified listings, complete with genuine photos, maps, and guest reviews to inform smart choices. Their app enhances mobility, allowing instant bookings, price alerts, and wishlist saves wherever you are. Business users get tailored tools for group reservations and invoice generation. Families appreciate options for interconnecting rooms and kid perks. Security is top-notch with encrypted payments in naira, plus flexible policies like free cancels. Customer service reps, often Nigerian locals, handle queries swiftly via chat or phone. They've navigated market challenges by focusing on hyper-local insights, like seasonal deals for festivals or events. App ratings soar thanks to reliable performance and respo
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Hotels.ng AppFree
- Web Booking PlatformFree
- Corporate PortalContact for pricing
- Price Alert FeatureFree
Services it tells AI about
- Hotel ReservationsVaries by hotel
- Free Cancellation OptionsIncluded
- 24/7 Customer SupportFree
- Group BookingNegotiable
Competitors it names
Audience it targets
Nigerian Travelers, Business Users, Families · 25-55 · Nigeria
Company type
Private
hotels.ng Organic Keywords
Google lists hotels.ng for about 3,308 keywords, which together bring an estimated 6,495 organic visits a month.
Ranking keywords
3.3K
Found in Google for this domain
Visits they bring
6.5K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
hotels.ng SEO Audit
The latest technical audit of hotels.ng scored 90 out of 100 overall. Performance is its weakest area at 76, while SEO scores highest at 100. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
Excellent
SEO
Excellent
Performance
Accessibility
Fix these first
- CriticalImplement a Sitemap
- HighAdd Alt Text to Images
- HighExpand Content on Luxury Hotels
- MediumOptimize Meta Descriptions
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
hotels.ng Competitors and Alternatives
Hotels.ng's company profile names https://booking.com, https://expedia.com, https://airbnb.com and https://travelocity.com as competitors. Its own llms.txt adds https://trivago.com. Outside its market, the domains ranked closest to it in our worldwide ranking are pandrama.tv, jjan.kr, electrolux.net and confluenceoutdoor.com.
hotels.ng Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
hotels.ng Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for hotels.ng yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to hotels.ng
Neighbours of #177,276 in our worldwide ranking — each with its own report.
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