Last updated: September 2026

Sep 2026

heard.org — September 2026 traffic, keywords & AI visibility

Heard MuseumMuseums

Global rank: Worldwide · 2026-09

#241,407

AI visibility: Grade C

67

SEO health: Not audited

—

Visits

69.5K

per month, estimated

Keywords

5.6K

ranking in Google

Organic share

100%

69.4K organic visits

LLMS.txt

Published

169 lines AI engines can read

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heard.org Company Profile

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Nestled in the heart of Phoenix, the Heard Museum stands as a beacon for Native American culture and contemporary art. Founded by collectors Dwight and Maie Heard, it opened its doors in 1929 with a modest collection that has since ballooned into one of the world's premier repositories of indigenous art from across North America. Today, visitors from around the globe wander through galleries filled with pottery, bask…

Heard Museum was founded in 1929, about 97 years ago, and is headquartered in Phoenix, United States. Its workforce is listed as between 101 and 250 employees. Its profile files it under Museums, with further tags for Native American Art, Cultural Institutions and Non-Profit. Products on record for it: Memberships and Gift Shop Items. Its tagline reads: "Celebrating the heritage and artistry of Native peoples for nearly a century".

MuseumsNative American ArtCultural InstitutionsNon-Profit
Sector
Museums
Headquarters
Phoenix, United States
Founded
1929
Employees
101-250
Revenue
Not Disclosed
Funding
Not Disclosed
Products
Memberships, Gift Shop Items

heard.org Web Traffic Statistics

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Key findings

  • Heard Museum (Museums) is ranked #241,407 worldwide in our September 2026 domain ranking, up 9,238 places from #250,645 in August 2026.
  • It is estimated to receive about 69,500 visits a month from search, 100% of it organic, across 5,553 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 169 lines.
heard.org global rank history
MonthRankMove
September 2026#241,407▲ 9,238
August 2026#250,645▲ 13,533
July 2026#264,178▼ 11,185
June 2026#252,993—
May 2026#252,993▲ 7,662
April 2026#260,655▼ 561
March 2026#260,094▲ 43,088
February 2026#303,182—

What this company does

Nestled in the heart of Phoenix, the Heard Museum stands as a beacon for Native American culture and contemporary art. Founded by collectors Dwight and Maie Heard, it opened its doors in 1929 with a modest collection that has since ballooned into one of the world's premier repositories of indigenous art from across North America. Today, visitors from around the globe wander through galleries filled with pottery, bask…

heard.org Traffic and Visitor Engagement

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heard.org draws an estimated 69,500 visits a month from search engines. Effectively all of it is organic — about 69,400 visits from unpaid results. Paid search contributes only about 28 visits a month. Spread across 5,553 ranking keywords, that averages roughly 13 organic visits per keyword.

Monthly visits

69.5K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

69.4K

100% of all traffic

Paid visits

28

0.04% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

heard.org AI Visibility

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On our AI visibility scale heard.org earns 67 of 100 points, a grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (Not scanned yet), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

Not scanned yet

Crawlability0/10

Not scanned yet

Structured data5/5

Detected

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heard.org LLMS.txt

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The llms.txt on heard.org runs to 169 lines (9,199 characters) across 12 sections, last generated in May 2026. It introduces the site as "Heard Museum". It tells AI engines the business works in Museums, Cultural Heritage, Native American Arts, Education and Non-Profit Organizations. It describes 5 products, with prices such as Family Membership at $150/year, Artisan Jewelry at $50-$500 and Books on Native Art at $20-$60. Services it lists include Guided Tours, School Programs, Workshops and Private Events. The audience it names is Tourists, families, students, art lovers, Native communities, aged All ages (United States, Global). Technologies it mentions include WordPress, Google Analytics and Eventbrite. The keywords it claims start with "Heard Museum", "Native American art", "Phoenix attractions" and "Indigenous culture". It gives the company type as Non-Profit.

Status

Published

AI engines can read it

Lines

169

In the file

Size

9.2K

Characters

Sections

12

Updated May 1, 2026

What the file says

# Heard Museum

## About
The Heard Museum in Phoenix has been a cornerstone of Native American cultural preservation since 1929. Started by philanthropists Dwight and Maie Heard, it houses over 40,000 artworks from tribes across the U.S., including Hopi kachinas, Navajo weavings, and contemporary pieces by rising stars. Galleries shift with fresh exhibits that mix ancient crafts with modern expressions, drawing crowds eager for authentic stories. Programs for kids through workshops and for adults via lectures keep engagement high year-round. The annual Indian Market explodes with 600+ artists, live demos, and dances—it's the biggest of its kind. Beyond shows, the museum pushes education with school tours, teacher resources, and a research library packed with rare docs. Its shop sells direct-from-artist goods, funneling support back to creators. Repatriation work with tribes shows real respect for heritage. Visitors rave about the immersive setups, like recreated villages or audio narratives in Native languages. With 250k annual guests, it punches above its Arizona roots, influencing national dialogues on indigenous issues. Online, virtual tours and podcasts extend reach. Challenges like pandemics spurred digital pivots that stuck. Staff of curators, educators, and volunteers create a welcoming vibe. Memberships offer insider access, from previews to reciprocity at other museums

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

MuseumsCultural HeritageNative American ArtsEducationNon-Profit Organizations

Keywords it claims

Heard MuseumNative American artPhoenix attractionsIndigenous cultureHopi kachinaNavajo weavingIndian MarketSouthwest Native artMuseum exhibitsCultural education

Technologies

WordPressGoogle AnalyticsEventbrite

Products it tells AI about

  • General Admission TicketsContact for pricing
  • Family Membership$150/year
  • Artisan Jewelry$50-$500
  • Books on Native Art$20-$60
  • Virtual Tour AccessFree/Donation

Services it tells AI about

  • Guided ToursIncluded with admission
  • School ProgramsContact for group rates
  • Workshops$40-$100
  • Private EventsContact for quote
  • Research Library AccessFree for members

Competitors it names

https://americanindian.si.eduhttps://gilcrease.orghttps://theautry.orghttps://www.iamcr.orghttps://www.phxart.orghttps://www.nelson-atkins.org

Audience it targets

Tourists, families, students, art lovers, Native communities · All ages · United States, Global

Company type

Non-Profit

heard.org Organic Keywords

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Google lists heard.org for about 5,553 keywords, which together bring an estimated 69,400 organic visits a month.

Ranking keywords

5.6K

Found in Google for this domain

Visits they bring

69.4K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

MuseumsNative American ArtCultural InstitutionsNon-ProfitMembershipsGift Shop Items

heard.org Traffic by Country

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Top customer markets

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Backlink Analytics collects one on its first run.

heard.org SEO Audit

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heard.org Competitors and Alternatives

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Its own llms.txt names https://americanindian.si.edu, https://gilcrease.org, https://theautry.org, https://www.iamcr.org, https://www.phxart.org and https://www.nelson-atkins.org. Outside its market, the domains ranked closest to it in our worldwide ranking are szr-stroy.ru, tesu.edu, modmedpay.com and yalla-shoot-live.one.

https://americanindian.si.edu
https://gilcrease.org
https://theautry.org
https://www.iamcr.org
https://www.phxart.org
https://www.nelson-atkins.org

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