Last updated: September 2026
Global rank: Worldwide · 2026-09
#171,006
AI visibility: Grade A
87
SEO health: Latest audit
80
Visits
130.0K
per month, estimated
Keywords
10.2K
ranking in Google
Organic share
100%
130.0K organic visits
LLMS.txt
Published
161 lines AI engines can read
You're seeing the free preview of grahambrown.com
grahambrown.com Company Profile
Graham & Brown kicked off back in 1946 in a small factory in Nelson, Lancashire, dreaming up ways to make walls pop with color and pattern. They've grown into a go-to brand for anyone wanting to refresh their space without the hassle, offering thousands of wallpaper designs from floral classics to bold geometrics. It's not just paper on rolls; they've got paints that match perfectly, curtains to frame the look, and w…
Founded in 1946 (about 80 years ago), Graham & Brown is based in Nelson, United Kingdom. Its workforce is listed as between 51 and 200 employees. Its profile files it under Home Decor, with further tags for Wallpaper, Interior Design and Paints. Products on record for it: Wallpaper Collections, Designer Paints, Curtains and Blinds and Wall Art Prints. Total funding on record is Bootstrapped. Its tagline reads: "Wallpapers and paints that turn houses into homes".
- Sector
- Home Decor
- Headquarters
- Nelson, United Kingdom
- Founded
- 1946
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
- Products
- Wallpaper Collections, Designer Paints, Curtains and Blinds, Wall Art Prints
grahambrown.com Web Traffic Statistics
Key findings
- Graham & Brown (Home Decor) is ranked #171,006 worldwide in our September 2026 domain ranking, down 2,284 places from #168,722 in August 2026.
- It is estimated to receive about 130,000 visits a month from search, 100% of it organic, across 10,200 ranking keywords.
- Its AI visibility score is 87 out of 100 (grade A), with a published llms.txt of 161 lines.
- Its last technical audit scored 80/100, with "Implement Title Tags and Meta Descriptions" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #171,006 | ▼ 2,284 |
| August 2026 | #168,722 | ▼ 4,366 |
| July 2026 | #164,356 | ▲ 2,528 |
| June 2026 | #166,884 | — |
| May 2026 | #166,884 | ▲ 14,237 |
| April 2026 | #181,121 | ▼ 17,882 |
| March 2026 | #163,239 | ▼ 4,280 |
| February 2026 | #158,959 | — |
What this company does
Graham & Brown kicked off back in 1946 in a small factory in Nelson, Lancashire, dreaming up ways to make walls pop with color and pattern. They've grown into a go-to brand for anyone wanting to refresh their space without the hassle, offering thousands of wallpaper designs from floral classics to bold geometrics. It's not just paper on rolls; they've got paints that match perfectly, curtains to frame the look, and w…
Our read on the site
The overall SEO health of grahambrown.com is concerning, with critical issues such as missing title tags and meta descriptions, which significantly impact visibility. While the site performs well in accessibility and best practices, the low performance score and lack of essential on-page elements indicate a need for im…
grahambrown.com Traffic and Visitor Engagement
Search engines send grahambrown.com an estimated 130,000 visits a month. Effectively all of it is organic — about 130,000 visits from unpaid results. Paid search contributes only about 23 visits a month. Spread across 10,200 ranking keywords, that averages roughly 13 organic visits per keyword.
Monthly visits
130.0K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
130.0K
100% of all traffic
Paid visits
23
0.02% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
grahambrown.com AI Visibility
grahambrown.com scores 87 out of 100 on our AI visibility scale, grade A. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 15 of 20 points (75/100), worth 5 points if closed. It also loses points on Crawlability (5/10) and Company profile (22/25).
Grade A
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
75/100
robots ✓ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add sitemap.xml so AI crawlers can read you.
grahambrown.com LLMS.txt
The llms.txt on grahambrown.com runs to 161 lines (8,617 characters) across 12 sections, last generated in April 2026. It introduces the site as "Graham & Brown - Wallpaper, Paint & Home Decor". It tells AI engines the business works in Home Decor, Wallpaper Design, Interior Paints and Wall Coverings. It describes 5 products, with prices such as Designer Wallpaper Rolls at From £30/roll, Matched Paints at £25/liter and Peel & Stick Wallpapers at From £20/sqm. Services it lists include Custom Wallpaper Printing, Color Matching Consultation, Sample Service and Trade Accounts. The audience it names is Homeowners, renters, design enthusiasts, aged 25-55 (UK, Europe, Global). Technologies it mentions include HTTPS, Responsive Viewport and Robots.txt. The keywords it claims start with "wallpaper", "home decor", "interior design" and "paint".
Status
Published
AI engines can read it
Lines
161
In the file
Size
8.6K
Characters
Sections
12
Updated Apr 28, 2026
What the file says
# Graham & Brown - Wallpaper, Paint & Home Decor ## About Since 1946, Graham & Brown has been the name in British wallpaper innovation, starting from a factory in Nelson and evolving into a beloved brand for home makeovers. They craft everything from intricate floral papers to sleek modern murals, paired with paints that deliver flawless coverage in every hue imaginable. Beyond walls, their lineup includes curtains for soft light control and art prints that add personality without permanence. It's all designed for real people—busy families updating living rooms, young couples styling first apartments, or pros outfitting client spaces. Durability meets style here; wallpapers resist fading, and many peel right off for renters. Sustainability's big too, with recycled materials and low-VOC paints leading the charge. Online tools let you visualize designs in your room before buying, cutting the guesswork. Shipping reaches doorsteps worldwide, with samples available to feel the texture first. They've collaborated with top designers for limited editions that sell out fast. Customer service shines, offering install guides and color-matching advice. Whether it's a bold accent wall or subtle refresh, Graham & Brown makes it accessible. Trends like maximalism or biophilic patterns? They've got collections ready. No wonder they've stuck around nearly 80 years—reliable quality at fair pric
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Designer Wallpaper RollsFrom £30/roll
- Matched Paints£25/liter
- Peel & Stick WallpapersFrom £20/sqm
- Curtain CollectionsFrom £40/pair
- Wall Art PrintsFrom £15
Services it tells AI about
- Custom Wallpaper PrintingContact for quote
- Color Matching ConsultationFree online tool
- Sample Service£2-5 per sample
- Trade AccountsApply for rates
Competitors it names
Audience it targets
Homeowners, renters, design enthusiasts · 25-55 · UK, Europe, Global
Company type
Private
grahambrown.com Organic Keywords
Google lists grahambrown.com for about 10,200 keywords, which together bring an estimated 130,000 organic visits a month.
Ranking keywords
10.2K
Found in Google for this domain
Visits they bring
130.0K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
grahambrown.com SEO Audit
The latest technical audit of grahambrown.com scored 80 out of 100 overall. Performance is its weakest area at 48, while accessibility scores highest at 96. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Excellent
Fix these first
- CriticalImplement Title Tags and Meta Descriptions
- HighAdd H1 Tags to All Pages
- CriticalCreate and Submit a Sitemap
- HighOptimize Page Load Speed
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
grahambrown.com Competitors and Alternatives
Graham & Brown's company profile names https://www.brewsterwallcovering.com, https://www.wayfair.com, https://www.homedepot.com and https://www.lowes.com as competitors. Its own llms.txt adds https://www.etsy.com and https://www.walmart.com. Outside its market, the domains ranked closest to it in our worldwide ranking are omnilinkr.com, qlikdev.com, micronations.wiki and laagendalsposten.no.
grahambrown.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
grahambrown.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for grahambrown.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to grahambrown.com
Neighbours of #171,006 in our worldwide ranking — each with its own report.
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