Last updated: September 2026

Sep 2026

ghbass.com — September 2026 traffic, keywords & AI visibility

G.H. Bass & Co.Retail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#300,001

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

155.9K

per month, estimated

Keywords

2.7K

ranking in Google

Organic share

100%

155.9K organic visits

LLMS.txt

Published

81 lines AI engines can read

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ghbass.com Company Profile

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G.H. Bass & Co. has been making quality footwear for nearly 150 years, starting with the iconic Weejun loafer that became a staple in American closets. The company focuses on comfortable shoes that work for daily wear, whether people are walking around town, standing at work, or traveling. Their shoes combine classic styling with practical features like cushioned insoles and durable outsoles that hold up to regular u…

Founded in 1876 (about 150 years ago), G.H. Bass & Co. is based in New York, United States. Its workforce is listed as between 51 and 200 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Manufacturing, Industrials & Materials; Footwear; and Sustainable Footwear. Total funding on record is Bootstrapped. Its tagline reads: "Comfortable shoes built for real life since 1876".

Retail, E-commerce & Consumer GoodsManufacturing, Industrials & MaterialsFootwearSustainable Footwear
Sector
Retail, E-commerce & Consumer Goods
Headquarters
New York, United States
Founded
1876
Employees
51-200
Revenue
Not Disclosed
Funding
Bootstrapped

ghbass.com Web Traffic Statistics

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Key findings

  • G.H. Bass & Co. (Retail, E-commerce & Consumer Goods) is ranked #300,001 worldwide in our September 2026 domain ranking, down 6,414 places from #293,587 in August 2026.
  • It is estimated to receive about 155,900 visits a month from search, 100% of it organic, across 2,749 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 81 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
ghbass.com global rank history
MonthRankMove
September 2026#300,001▼ 6,414
August 2026#293,587▼ 8,195
July 2026#285,392▲ 27,298
June 2026#312,690—
May 2026#312,690▼ 1,968
April 2026#310,722▼ 8,632
March 2026#302,090▼ 26,576
February 2026#275,514—

What this company does

G.H. Bass & Co. has been making quality footwear for nearly 150 years, starting with the iconic Weejun loafer that became a staple in American closets. The company focuses on comfortable shoes that work for daily wear, whether people are walking around town, standing at work, or traveling. Their shoes combine classic styling with practical features like cushioned insoles and durable outsoles that hold up to regular u…

Our read on the site

The overall SEO health of https://ghbass.com is critically poor, with missing essential on-page elements such as title, meta description, and heading tags. Additionally, significant technical issues, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, hinder the site's performance and visibility.

Retail, E-commerce & Consumer GoodsManufacturing, Industrials & MaterialsFootwearSustainable Footwear

ghbass.com Traffic and Visitor Engagement

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Search engines send ghbass.com an estimated 155,900 visits a month. Effectively all of it is organic — about 155,900 visits from unpaid results. Spread across 2,749 ranking keywords, that averages roughly 57 organic visits per keyword.

Monthly visits

155.9K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

155.9K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

ghbass.com AI Visibility

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ghbass.com scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

ghbass.com LLMS.txt

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The llms.txt on ghbass.com runs to 81 lines (5,303 characters) across 12 sections, last generated in May 2026. It introduces the site as "G.H. Bass & Co.". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Manufacturing, Industrials & Materials; and Footwear. It describes 5 products, including Weejun Loafer, Walking Shoes and Running Sneakers. Services it lists include Shoe Sizing Guide, Shoe Care Advice, Foot Comfort Consultation and Travel Shoe Recommendations. The audience it names is Men and women seeking comfortable, durable footwear, aged Adults 25-55 (United States). Technologies it mentions include HTTPS. The keywords it claims start with "comfortable shoes", "shoe care", "walking shoes" and "fashionable sneakers".

Status

Published

AI engines can read it

Lines

81

In the file

Size

5.3K

Characters

Sections

12

Updated May 17, 2026

What the file says

# G.H. Bass & Co.

## About
G.H. Bass & Co. has been making quality footwear for nearly 150 years, starting with the iconic Weejun loafer that became a staple in American closets. The company focuses on comfortable shoes that work for daily wear, whether people are walking around town, standing at work, or traveling. Their shoes combine classic styling with practical features like cushioned insoles and durable outsoles that hold up to regular use. They serve customers looking for reliable footwear without sacrificing looks, from professionals needing all-day comfort to families wanting durable options for kids. The brand emphasizes sustainable materials and responsible manufacturing practices that appeal to buyers who care about where their shoes come from. G.H. Bass offers a wide range of styles including walking shoes, running sneakers, and fashionable options that fit different foot shapes and needs. Their sizing guides and wide-fit selections help people who struggle with standard shoe sizes find comfortable options. The company sells directly through their website and through major retailers across the country. They have built a reputation for shoes that last longer than fast-fashion alternatives while staying reasonably priced. Customers appreciate the attention to detail in construction and the variety of styles that work for both casual and slightly dressier occasions. 

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Retail, E-commerce & Consumer GoodsManufacturing, Industrials & MaterialsFootwear

Keywords it claims

comfortable shoesshoe carewalking shoesfashionable sneakerssustainable footwearshoe sizingrunning shoesshoe trendsshoe historyshoes for wide feet

Technologies

HTTPS

Products it tells AI about

  • Weejun LoaferContact for pricing
  • Walking ShoesContact for pricing
  • Running SneakersContact for pricing
  • Wide Fit ShoesContact for pricing
  • Eco-Friendly SneakersContact for pricing

Services it tells AI about

  • Shoe Sizing GuideFree
  • Shoe Care AdviceFree
  • Foot Comfort ConsultationFree
  • Travel Shoe RecommendationsFree
  • Sustainable Footwear EducationFree

Competitors it names

https://www.clarks.comhttps://www.nike.comhttps://www.adidas.comhttps://www.skechers.comhttps://www.reebok.comhttps://www.newbalance.com

Audience it targets

Men and women seeking comfortable, durable footwear · Adults 25-55 · United States

Company type

Private

ghbass.com Organic Keywords

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Google lists ghbass.com for about 2,749 keywords, which together bring an estimated 155,900 organic visits a month.

Ranking keywords

2.7K

Found in Google for this domain

Visits they bring

155.9K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsManufacturing, Industrials & MaterialsFootwearSustainable Footwear

ghbass.com SEO Audit

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The latest technical audit of ghbass.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighAdd H1 and H2 Tags
  • CriticalCreate a Robots.txt File
  • CriticalGenerate and Submit Sitemap

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

ghbass.com Competitors and Alternatives

Compare competitors

G.H. Bass & Co.'s company profile names https://www.clarks.com, https://www.nike.com, https://www.adidas.com and https://www.skechers.com as competitors. Its own llms.txt adds https://www.reebok.com and https://www.newbalance.com. Outside its market, the domains ranked closest to it in our worldwide ranking are globalticket.com, iz88.net, yunatt.com and wondercraft.ai.

https://www.clarks.com
https://www.nike.com
https://www.adidas.com
https://www.skechers.com
https://www.reebok.com
https://www.newbalance.com

ghbass.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

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Companies ranked next to ghbass.com

Neighbours of #300,001 in our worldwide ranking — each with its own report.

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