Last updated: September 2026

Sep 2026

eyemed.com — September 2026 traffic, keywords & AI visibility

EyeMed Vision CareFinTech, Finance & Insurance

Global rank: Worldwide · 2026-09

#227,272

AI visibility: Grade A+

90

SEO health: Latest audit

89

Visits

239.3K

per month, estimated

Keywords

11.3K

ranking in Google

Organic share

100%

239.3K organic visits

LLMS.txt

Published

79 lines AI engines can read

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eyemed.com Company Profile

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EyeMed Vision Care stands out as one of the leading providers of vision insurance plans across the United States, making eye care more accessible and affordable for millions. They offer a variety of plans tailored to individuals, families, and employers, covering everything from routine eye exams to prescription glasses and contact lenses. What sets EyeMed apart is their vast network of over 60,000 providers, ensurin…

EyeMed Vision Care was founded in 1988, about 38 years ago, and is headquartered in Mason, United States. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Healthcare, Life Sciences & Wellness; Vision Insurance; and Health Insurance. Products on record for it: Insight Network Plan, Healthy Rewards Program, Access Plan and EyeMed Prime. Reported revenue is $1.2B (2023), and total funding is listed at Acquired. Its tagline reads: "Better vision benefits for you and your family".

FinTech, Finance & InsuranceHealthcare, Life Sciences & WellnessVision InsuranceHealth Insurance
Sector
FinTech, Finance & Insurance
Headquarters
Mason, United States
Founded
1988
Employees
1,001-5,000
Revenue
$1.2B (2023)
Funding
Acquired
Products
Insight Network Plan, Healthy Rewards Program, Access Plan, EyeMed Prime

eyemed.com Web Traffic Statistics

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Key findings

  • EyeMed Vision Care (FinTech, Finance & Insurance) is ranked #227,272 worldwide in our September 2026 domain ranking, down 5,491 places from #221,781 in August 2026.
  • It is estimated to receive about 239,300 visits a month from search, 100% of it organic, across 11,300 ranking keywords.
  • Its AI visibility score is 90 out of 100 (grade A+), with a published llms.txt of 79 lines.
  • Its last technical audit scored 89/100, with "Implement a Sitemap" the highest-priority fix.
eyemed.com global rank history
MonthRankMove
September 2026#227,272▼ 5,491
August 2026#221,781▲ 5,737
July 2026#227,518▲ 409
June 2026#227,927—
May 2026#227,927▲ 789
April 2026#228,716▼ 49,663
March 2026#179,053▲ 15,753
February 2026#194,806—

What this company does

EyeMed Vision Care stands out as one of the leading providers of vision insurance plans across the United States, making eye care more accessible and affordable for millions. They offer a variety of plans tailored to individuals, families, and employers, covering everything from routine eye exams to prescription glasses and contact lenses. What sets EyeMed apart is their vast network of over 60,000 providers, ensurin…

Our read on the site

The overall SEO health of eyemed.com is strong, with high scores in performance and accessibility. However, there are critical areas for improvement, particularly in technical SEO and content strategy, which can enhance visibility and user engagement.

FinTech, Finance & InsuranceHealthcare, Life Sciences & WellnessVision InsuranceHealth InsuranceInsight Network PlanHealthy Rewards Program

eyemed.com Traffic and Visitor Engagement

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eyemed.com draws an estimated 239,300 visits a month from search engines. Effectively all of it is organic — about 239,300 visits from unpaid results. Spread across 11,300 ranking keywords, that averages roughly 21 organic visits per keyword.

Monthly visits

239.3K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

239.3K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

eyemed.com AI Visibility

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On our AI visibility scale eyemed.com earns 90 of 100 points, a grade A+. It takes full marks for LLMS.txt and Structured data. The biggest gap is Crawlability, at 5 of 10 points (robots ✓ · sitemap ✗), worth 5 points if closed. It also loses points on Company profile (22/25) and SEO health (18/20).

90out of 100

Grade A+

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health18/20

92/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add sitemap.xml so AI crawlers can read you.

eyemed.com LLMS.txt

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The llms.txt on eyemed.com runs to 79 lines (3,940 characters) across 12 sections, last generated in May 2026. It introduces the site as "EyeMed Vision Benefits". It tells AI engines the business works in Vision Insurance, Health Benefits and Employee Wellness. It describes 4 products, with prices such as Access Plan at $7-15/month. Services it lists include Routine Eye Exams, Prescription Glasses, Contact Lenses and LASIK Discounts. The audience it names is Families, Working Adults, Seniors, aged 0-65+ (USA). Technologies it mentions include HTTPS Secure, Responsive Viewport and Robots.txt. The keywords it claims start with "EyeMed", "vision insurance", "eye insurance" and "vision coverage". It gives the company type as Acquired.

Status

Published

AI engines can read it

Lines

79

In the file

Size

3.9K

Characters

Sections

12

Updated May 12, 2026

What the file says

# EyeMed Vision Benefits

## About
EyeMed Vision Care delivers affordable vision insurance plans that cover eye exams, glasses, contacts, and more for individuals and families nationwide. With a massive network of optometrists and retailers, they make preventive eye care straightforward and budget-friendly. Plans cater to kids' vision needs, adult check-ups, and senior discounts alike. EyeMed works with employers to bundle benefits that boost employee wellness. Their app simplifies finding providers and filing claims on the go. Members access designer frame allowances and LASIK rebates not found elsewhere. The company pushes eye health awareness through blogs and tips on everything from blue light protection to contact care. Backed by Luxottica's resources, EyeMed scales reliably for group plans. They prioritize choice, letting you pick any in-network eye doc. Customer service shines with quick resolutions and plan comparisons. EyeMed's focus on value means lower premiums without skimping coverage. They serve urban and rural areas equally well. Digital tools track benefits usage seamlessly. Partnerships with brands like Target Optical expand options. EyeMed evolves plans based on member feedback yearly. It's reliable vision protection that fits real life. Families trust them for comprehensive kid coverage. Employers see ROI through healthy workforces. Seniors benefit from tailo

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Vision InsuranceHealth BenefitsEmployee Wellness

Keywords it claims

EyeMedvision insuranceeye insurancevision coveragecontact lenseseye examsfamily vision plansvision benefits comparisoneye care tipspreventive eye health

Technologies

HTTPS SecureResponsive ViewportRobots.txt

Products it tells AI about

  • Insight PlanContact for pricing
  • Access Plan$7-15/month
  • Healthy RewardsAdd-on
  • EyeMed PrimeContact for pricing

Services it tells AI about

  • Routine Eye ExamsCovered 100% in-network
  • Prescription Glasses$130-250 allowance
  • Contact LensesCovered after copay
  • LASIK DiscountsUp to $1,400 discount
  • Provider FinderFree

Competitors it names

https://www.vsp.comhttps://www.visionworks.comhttps://www.1-800-contacts.comhttps://www.visioninsurance.comhttps://www.eyemedvisioncare.comhttps://www.unum.com

Audience it targets

Families, Working Adults, Seniors · 0-65+ · USA

Company type

Acquired

eyemed.com Organic Keywords

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Google lists eyemed.com for about 11,300 keywords, which together bring an estimated 239,300 organic visits a month.

Ranking keywords

11.3K

Found in Google for this domain

Visits they bring

239.3K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

FinTech, Finance & InsuranceHealthcare, Life Sciences & WellnessVision InsuranceHealth InsuranceInsight Network PlanHealthy Rewards ProgramAccess PlanEyeMed Prime

eyemed.com SEO Audit

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The latest technical audit of eyemed.com scored 89 out of 100 overall. All 3 sub-scores are 90 or above. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

89

Overall

92

SEO

Excellent

92

Performance

Excellent

95

Accessibility

Excellent

Fix these first

  • CriticalImplement a Sitemap
  • HighAdd Alt Text to Images
  • HighOptimize Meta Descriptions
  • CriticalEnhance Mobile Responsiveness

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

eyemed.com Competitors and Alternatives

Compare competitors

EyeMed Vision Care's company profile names https://www.vsp.com, https://www.eyewear.com, https://www.visionworks.com and https://www.1-800-contacts.com as competitors. Its own llms.txt adds https://www.visioninsurance.com, https://www.eyemedvisioncare.com and https://www.unum.com. Outside its market, the domains ranked closest to it in our worldwide ranking are cromoda.com, fs-host.net, hsb-wr.de and ebizcom.kr.

https://www.vsp.com
https://www.eyewear.com
https://www.visionworks.com
https://www.1-800-contacts.com
https://www.visioninsurance.com
https://www.eyemedvisioncare.com
https://www.unum.com

eyemed.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

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Companies ranked next to eyemed.com

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