Last updated: September 2026
Global rank: Worldwide · 2026-09
#124,059
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
0
per month, estimated
Keywords
1
ranking in Google
Organic share
0%
of all search traffic
LLMS.txt
Published
80 lines AI engines can read
You're seeing the free preview of durand.com.br
durand.com.br Company Profile
Durand has been supplying industrial equipment to businesses throughout Brazil for many years. Their main focus lies in producing and distributing pumps and valves that help factories maintain smooth operations. The company handles everything from initial design adjustments based on client feedback to final delivery, making sure each item matches the demands of different production lines and local operating condition…
Founded in 2012 (about 14 years ago), Durand is based in São Paulo, Brazil. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Manufacturing, Industrials & Materials; Consumer Products; and Sustainable Goods. Total funding on record is Bootstrapped. Its tagline reads: "Crafting quality products with purpose and care".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- São Paulo, Brazil
- Founded
- 2012
- Employees
- 11-50
- Revenue
- Not Disclosed
- Funding
- Bootstrapped
durand.com.br Web Traffic Statistics
Key findings
- Durand (Retail, E-commerce & Consumer Goods) is ranked #124,059 worldwide in our September 2026 domain ranking, down 1,312 places from #122,747 in August 2026.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 80 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #124,059 | ▼ 1,312 |
| August 2026 | #122,747 | ▲ 19,754 |
| July 2026 | #142,501 | ▼ 4,032 |
| June 2026 | #138,469 | — |
| May 2026 | #138,469 | ▼ 9,139 |
| April 2026 | #129,330 | ▲ 29,276 |
| March 2026 | #158,606 | ▼ 4,721 |
| February 2026 | #153,885 | — |
What this company does
Durand has been supplying industrial equipment to businesses throughout Brazil for many years. Their main focus lies in producing and distributing pumps and valves that help factories maintain smooth operations. The company handles everything from initial design adjustments based on client feedback to final delivery, making sure each item matches the demands of different production lines and local operating condition…
Our read on the site
The overall SEO health of https://durand.com.br is critically poor, with missing essential on-page elements such as title and meta description, and significant technical issues including the absence of a viewport meta tag, robots.txt, and sitemap.xml. Immediate action is required to address these deficiencies to improv…
durand.com.br Traffic and Visitor Engagement
Paid search ads bring 100% of it — more than its organic results do.
Monthly visits
0
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
0
0% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
0%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
durand.com.br AI Visibility
durand.com.br scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
durand.com.br LLMS.txt
The llms.txt on durand.com.br runs to 80 lines (3,925 characters) across 12 sections, last generated in May 2026. It introduces the site as "Durand". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Manufacturing, Industrials & Materials; and Consumer Products. It describes 4 products, including Eco Home Essentials, Kitchen Basics Set and Storage Solutions. Services it lists include Product Consultation, Custom Order Support and After-Sales Care. The audience it names is Middle class households and small businesses, aged Adults 25-55 (Brazil). Technologies it mentions include HTTPS. The keywords it claims start with "durand products", "durand company", "durand brand" and "durand product features".
Status
Published
AI engines can read it
Lines
80
In the file
Size
3.9K
Characters
Sections
12
Updated May 17, 2026
What the file says
# Durand ## About Durand has been quietly building a reputation for thoughtful product design and reliable quality over the years. The company focuses on creating everyday items that balance function with a sense of responsibility toward the environment and the people who use them. Customers often mention how the brand feels approachable yet consistent in what it delivers across different product lines. From small households to larger commercial buyers, Durand serves a wide range of people looking for practical solutions without unnecessary complexity. Their approach centers on listening to real feedback and adjusting offerings based on how products actually perform in daily use. This has helped them maintain steady relationships with repeat customers who value straightforward communication and honest product details. The company continues to explore ways to improve material choices and production methods while keeping prices reasonable. Their story reflects a business that grew through word of mouth rather than flashy campaigns, building trust one product at a time. Durand remains focused on staying true to its roots while adapting to changing expectations around sustainability and product transparency. **Areas of Work:** Retail, E-commerce & Consumer Goods, Manufacturing, Industrials & Materials, Consumer Products ## Things to Remember - **Website:** https://durand.com.b
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Eco Home EssentialsContact for pricing
- Kitchen Basics SetContact for pricing
- Storage SolutionsContact for pricing
- Outdoor Living ItemsContact for pricing
Services it tells AI about
- Product Consultation
- Custom Order Support
- After-Sales Care
Competitors it names
Audience it targets
Middle class households and small businesses · Adults 25-55 · Brazil
Company type
Private
durand.com.br Organic Keywords
Google lists durand.com.br for about 1 keywords.
Ranking keywords
1
Found in Google for this domain
Visits they bring
0
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
durand.com.br SEO Audit
The latest technical audit of durand.com.br scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- CriticalAdd Viewport Meta Tag
- CriticalCreate Robots.txt and Sitemap.xml
- HighDevelop Product Pages
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
durand.com.br Competitors and Alternatives
Durand's company profile names https://competitor1.com, https://competitor2.com, https://competitor3.com and https://competitor4.com as competitors. Its own llms.txt adds https://competitor5.com and https://competitor6.com. Outside its market, the domains ranked closest to it in our worldwide ranking are engeniusnetworks.com, robertallendesign.com, 180.in-addr.arpa and footlocker.de.
durand.com.br Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
durand.com.br Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for durand.com.br yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to durand.com.br
Neighbours of #124,059 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. durand.com.br competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut AI reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.