dummyjson.com — September 2026 traffic, keywords & AI visibility

Search engines send dummyjson.com an estimated 524 visits a month. Effectively all of it is organic — about 524 visits from unpaid results. Spread across 351 ranking keywords, that averages roughly 1.5 organic visits per keyword.

dummyjson.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

The llms.txt on dummyjson.com runs to 167 lines (7,890 characters) across 12 sections, last generated in May 2026. It introduces the site as "DummyJSON - Free Fake REST API for Placeholder JSON Data". It tells AI engines the business works in Developer Tools, API Services and Software Testing. It describes 5 products, with prices such as Users Endpoint at Free, Products Endpoint at Free and Posts Endpoint at Free. Services it lists include REST API Access, Data Prototyping, Testing Support and Custom Endpoint Requests. The audience it names is Software Developers, Frontend Engineers, aged 25-45 (Global). Technologies it mentions include REST API, JSON, HTTPS and GitHub. The keywords it claims start with "mock data", "fake JSON API", "REST API testing" and "placeholder data".

# DummyJSON - Free Fake REST API for Placeholder JSON Data

## About
DummyJSON delivers a no-frills free REST API packed with fake JSON data tailored for developers knee-deep in testing and prototyping. It offers ready-to-use endpoints for users, products, posts, carts, and more, mimicking real-world data structures without any authentication barriers. Perfect for frontend devs building UIs before backends exist, or QA teams needing consistent test cases. The service stands out for its reliability and breadth – from e-commerce mocks to social feeds, all accessible via simple HTTP GETs. It's powered by a lightweight backend that handles high volumes without breaking a sweat. Developers appreciate the realistic details like random images from Unsplash, varied pricing, and diverse user personas. No database setup on your end; just plug it into Postman, Axios, or fetch and go. Community-driven, with GitHub issues shaping new features like custom queries or pagination. Saves hours compared to manual data creation or paid alternatives. Ideal for React, Vue, Angular projects needing quick data flows. The free model keeps it open to all, fostering widespread adoption in tutorials and open-source repos. Data refreshes ensure variety, preventing stale tests. Documentation is crisp, with curl examples for instant starts. It's a staple in modern dev stacks for agile workflows. Ultimately, 

Google lists dummyjson.com for about 351 keywords, which together bring an estimated 524 organic visits a month.

The latest technical audit of dummyjson.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

DummyJSON's company profile names https://mockapi.io, https://jsonplaceholder.typicode.com, https://fakerapi.it and https://mockaroo.com as competitors. Its own llms.txt adds https://randomuser.me and https://reqres.in. Outside its market, the domains ranked closest to it in our worldwide ranking are colliderimages.com, adtodate.ir, cwb.gov.tw and greatbuildings.com.

https://mockapi.io

https://jsonplaceholder.typicode.com

https://fakerapi.it

https://mockaroo.com

https://randomuser.me

https://reqres.in