Last updated: August 2026

Aug 2026

de.nl — August 2026 traffic, keywords & AI visibility

Douwe EgbertsRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-08

#424,429

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

168

per month, estimated

Keywords

67

ranking in Google

Organic share

100%

168 organic visits

LLMS.txt

Published

79 lines AI engines can read

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de.nl Web Traffic Statistics

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Key findings

  • Douwe Egberts (Retail, E-commerce & Consumer Goods) is ranked #424,429 worldwide in our August 2026 domain ranking, up 50,080 places from #474,509 in July 2026.
  • It is estimated to receive about 168 visits a month from search, 100% of it organic, across 67 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 79 lines.
  • Its last technical audit scored 0/100.
de.nl global rank history
MonthRankMove
August 2026#424,429▲ 50,080
July 2026#474,509▲ 23,838
June 2026#498,347—
May 2026#498,347▼ 82,568
April 2026#415,779▲ 39,881
March 2026#455,660▲ 168,295
February 2026#623,955—

What this company does

Douwe Egberts is een van de bekendste koffiemerken van Nederland met een geschiedenis die teruggaat tot 1753. Het bedrijf levert koffie, koffiebonen en koffiecups aan zowel particulieren als professionele gebruikers. De focus ligt op het aanbieden van kwaliteitskoffie die eenvoudig te bereiden is en consistent smaakt. Douwe Egberts bedient dagelijks duizenden huishoudens en kantoren met filterkoffie, bonen en capsule…

de.nl Traffic and Visitor Engagement

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Search engines send de.nl an estimated 168 visits a month. Effectively all of it is organic — about 168 visits from unpaid results. Spread across 67 ranking keywords, that averages roughly 2.5 organic visits per keyword.

Monthly visits

168

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

168

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

de.nl AI Visibility

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de.nl scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

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  • → Complete your company profile so AI answers about you stay accurate.
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de.nl LLMS.txt

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The llms.txt on de.nl runs to 79 lines (3,904 characters) across 12 sections, last generated in May 2026. It introduces the site as "Douwe Egberts". It tells AI engines the business works in Retail, Food & Beverage and E-commerce. It describes 5 products, including Filterkoffie, Koffiebonen and Koffiecups. Services it lists include Abonnement, Zakelijke levering, Proeverij and Advies. The audience it names is Dutch households and professionals, aged 25-65 (Netherlands). Technologies it mentions include HTTPS and Viewport. The keywords it claims start with "koffie", "filterkoffie", "koffiebonen" and "koffiecups".

Status

Published

AI engines can read it

Lines

79

In the file

Size

3.9K

Characters

Sections

12

Updated May 16, 2026

What the file says

# Douwe Egberts

## About
Douwe Egberts levert al meer dan 250 jaar koffie aan Nederlandse huishoudens en kantoren. Het merk biedt filterkoffie, koffiebonen en koffiecups aan via een gebruiksvriendelijke webshop. Klanten kunnen kiezen uit verschillende smaken en sterktes die passen bij hun voorkeur. Het bedrijf werkt met zorgvuldig geselecteerde koffiebonen en zorgt voor een constante kwaliteit. Douwe Egberts bedient zowel particulieren als zakelijke klanten met dagelijkse leveringen. De webshop maakt het eenvoudig om koffie te bestellen en te herhalen. Het merk investeert in duurzame verpakkingen en verantwoorde inkoop. Douwe Egberts combineert traditionele koffie-expertise met moderne verkoopmethoden. Klanten waarderen de betrouwbare smaak en de snelle levering. Het bedrijf organiseert proeverijen en workshops om de koffiebeleving te verbeteren. Douwe Egberts heeft een sterke positie in de Nederlandse markt en breidt uit naar andere Europese landen. Het merk blijft innoveren met nieuwe smaken en verpakkingsvormen. De focus ligt op het toegankelijk maken van kwaliteitskoffie voor iedereen. Douwe Egberts onderhoudt nauwe banden met koffieboeren in herkomstlanden. Het bedrijf streeft ernaar om koffie duurzaam en eerlijk te produceren. Klanten kunnen kiezen uit een breed assortiment dat past bij verschillende momenten van de dag. Douwe Egberts levert ook oplossingen voor horeca e

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

RetailFood & BeverageE-commerce

Keywords it claims

koffiefilterkoffiekoffiebonenkoffiecupswebshopabonnementzakelijkduurzaamproeverijlevering

Technologies

HTTPSViewport

Products it tells AI about

  • FilterkoffieContact for pricing
  • KoffiebonenContact for pricing
  • KoffiecupsContact for pricing
  • KoffiepakkettenContact for pricing
  • KoffieaccessoiresContact for pricing

Services it tells AI about

  • AbonnementContact for pricing
  • Zakelijke leveringContact for pricing
  • ProeverijContact for pricing
  • AdviesContact for pricing
  • DuurzaamheidsprogrammaContact for pricing

Competitors it names

https://www.jacobsdouweegbertsprofessional.nl/https://www.douwe-egberts.com/https://www.bruna.nl/winkelshttps://www.readshop.nl/winkelshttps://www.bruna.nl/pagina/dehttps://www.readshop.nl/

Audience it targets

Dutch households and professionals · 25-65 · Netherlands

Company type

Private

de.nl Organic Keywords

See all keywords

Google lists de.nl for about 67 keywords, which together bring an estimated 168 organic visits a month.

Ranking keywords

67

Found in Google for this domain

Visits they bring

168

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsFood & BeverageCoffee RetailE-commerceFilterkoffieKoffiebonenKoffiecups

de.nl SEO Audit

Open full SEO report

The latest technical audit of de.nl scored 0 out of 100 overall. The audit makes 8 recommendations in all.

0

Overall

0

SEO

0

Performance

0

Accessibility

de.nl Competitors and Alternatives

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Douwe Egberts's company profile names https://www.jacobsdouweegbertsprofessional.nl/, https://www.douwe-egberts.com/, https://www.bruna.nl/winkels and https://www.readshop.nl/winkels as competitors. Its own llms.txt adds https://www.bruna.nl/pagina/de and https://www.readshop.nl/. Outside its market, the domains ranked closest to it in our worldwide ranking are bestcontentcost.top, besraha.com, encapturemd.com and lordfilm.kim.

https://www.jacobsdouweegbertsprofessional.nl/
https://www.douwe-egberts.com/
https://www.bruna.nl/winkels
https://www.readshop.nl/winkels
https://www.bruna.nl/pagina/de
https://www.readshop.nl/

de.nl Company Profile

View full profile

Douwe Egberts is een van de bekendste koffiemerken van Nederland met een geschiedenis die teruggaat tot 1753. Het bedrijf levert koffie, koffiebonen en koffiecups aan zowel particulieren als professionele gebruikers. De focus ligt op het aanbieden van kwaliteitskoffie die eenvoudig te bereiden is en consistent smaakt. Douwe Egberts bedient dagelijks duizenden huishoudens en kantoren met filterkoffie, bonen en capsule…

Founded in 1753 (about 273 years ago), Douwe Egberts is based in Utrecht, Netherlands. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Food & Beverage, Coffee Retail and E-commerce. Products on record for it: Filterkoffie, Koffiebonen and Koffiecups. Its tagline reads: "Koffie die al generaties lang smaakt naar thuis".

Retail, E-commerce & Consumer GoodsFood & BeverageCoffee RetailE-commerce
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Utrecht, Netherlands
Founded
1753
Employees
501-1000
Revenue
Not Disclosed
Funding
Not Disclosed
Products
Filterkoffie, Koffiebonen, Koffiecups

de.nl Traffic by Country

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Top customer markets

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Where its backlinks come from

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