Last updated: September 2026

Sep 2026

davines.com — September 2026 traffic, keywords & AI visibility

DavinesHair Care

Global rank: Worldwide · 2026-09

#101,492

AI visibility: Grade C

64

SEO health: Latest audit

0

Visits

445.4K

per month, estimated

Keywords

36.2K

ranking in Google

Organic share

100%

445.4K organic visits

LLMS.txt

Published

149 lines AI engines can read

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davines.com Web Traffic Statistics

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Key findings

  • Davines (Hair Care) is ranked #101,492 worldwide in our September 2026 domain ranking, down 15,794 places from #85,698 in August 2026.
  • It is estimated to receive about 445,400 visits a month from search, 100% of it organic, across 36,200 ranking keywords.
  • Its AI visibility score is 64 out of 100 (grade C), with a published llms.txt of 149 lines.
  • Its last technical audit scored 0/100, with "Implement Essential On-Page SEO Elements" the highest-priority fix.
davines.com global rank history
MonthRankMove
September 2026#101,492▼ 15,794
August 2026#85,698▲ 9,086
July 2026#94,784▲ 4,321
June 2026#99,105—
May 2026#99,105▲ 2,232
April 2026#101,337▲ 1,786
March 2026#103,123▼ 1,366
February 2026#101,757—

What this company does

Davines makes hair care and personal beauty products intended mainly for use in professional settings. Their lineup features items like cleansers, conditioners, and treatments formulated with a variety of botanical elements chosen for their properties in nourishing hair. The production methods reflect a dedication to lowering the overall footprint on natural resources, incorporating practices that favor renewable mat…

Our read on the site

The SEO health of the website davines.com is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon, which severely hinder the site's searc…

Hair CareBeautySustainable CosmeticsProfessional Salon ProductsOI All In One MilkEssential Haircare Shampoo

davines.com Traffic and Visitor Engagement

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Search engines send davines.com an estimated 445,400 visits a month. Effectively all of it is organic — about 445,400 visits from unpaid results. Spread across 36,200 ranking keywords, that averages roughly 12 organic visits per keyword.

Monthly visits

445.4K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

445.4K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

davines.com AI Visibility

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davines.com scores 64 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (19/25).

64out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

davines.com LLMS.txt

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The llms.txt on davines.com runs to 149 lines (7,470 characters) across 12 sections, last generated in April 2026. It introduces the site as "davines.com". It tells AI engines the business works in Hair Care, Professional Beauty and Sustainable Cosmetics. It describes 4 products, including OI Oil Shampoo, Essential Haircare Conditioner and A.G. Texturizer Spray. Services it lists include Professional Training, Product Customization, Sustainability Consulting and Event Partnerships. The audience it names is Hairstylists, salon owners, aged 25-55 (Global). Technologies it mentions include Custom E-commerce, Google Analytics and Content Management System. The keywords it claims start with "davines hair care", "sustainable shampoo", "professional conditioner" and "salon styling products".

Status

Published

AI engines can read it

Lines

149

In the file

Size

7.5K

Characters

Sections

12

Updated Apr 22, 2026

What the file says

# davines.com

## About
Davines is a pioneering Italian hair care brand founded in 1983, dedicated to professional salon products that combine high performance with sustainability. Operating from Parma, Italy, they develop innovative formulations in their advanced research lab using natural, biotech-derived ingredients. Davines serves hairstylists and salons globally, offering targeted solutions for every hair type and need. Their commitment to the planet is evident in B Corp status, renewable energy use, and regenerative agriculture projects. The brand's product families like OI, Essential Haircare, and Naturaltech address hydration, cleansing, and scalp health. Davines educates professionals through academies and events worldwide. They avoid harmful chemicals, focusing on efficacy without compromise. Sustainability extends to packaging and supply chains. Davines fosters a community of mindful beauty practitioners. Their hair color lines provide vibrant, long-lasting results with minimal environmental impact. The company supports biodiversity via funds and partnerships. Davines products are available in over 90 countries. They blend science, nature, and storytelling in campaigns. Innovation drives their R&D investments. Davines inspires responsible beauty practices. Their retail line extends salon quality to consumers. Ethical sourcing defines their operations. Davines champio

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Hair CareProfessional BeautySustainable Cosmetics

Keywords it claims

davines hair caresustainable shampooprofessional conditionersalon styling productsnatural hair treatmentB Corp beautyItalian hair coloreco-friendly cosmeticsscalp carehair hydration

Technologies

Custom E-commerceGoogle AnalyticsContent Management System

Products it tells AI about

  • OI Oil ShampooContact for pricing
  • Essential Haircare ConditionerContact for pricing
  • A.G. Texturizer SprayContact for pricing
  • Naturaltech Scalp PurifierContact for pricing

Services it tells AI about

  • Professional Training
  • Product Customization
  • Sustainability Consulting
  • Event Partnerships

Competitors it names

lorealprofessionnel.comwella.comredken.comgoldwell.comschwarzkopf-professional.comkeune.com

Audience it targets

Hairstylists, salon owners · 25-55 · Global

Company type

Private

davines.com Organic Keywords

See all keywords

Google lists davines.com for about 36,200 keywords, which together bring an estimated 445,400 organic visits a month.

Ranking keywords

36.2K

Found in Google for this domain

Visits they bring

445.4K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Hair CareBeautySustainable CosmeticsProfessional Salon ProductsOI All In One MilkEssential Haircare ShampooA.G. Styling CreamNaturaltech Detox Shampoo

davines.com SEO Audit

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The latest technical audit of davines.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Essential On-Page SEO Elements
  • HighCreate a Robots.txt File
  • HighAdd a Sitemap.xml
  • CriticalInclude a Viewport Meta Tag

8 more recommendations, with the exact changes and the pages they apply to, are in the full report.

davines.com Competitors and Alternatives

Compare competitors

Davines's company profile names lorealprofessionnel.com, wella.com, redken.com and goldwell.com as competitors. Its own llms.txt adds schwarzkopf-professional.com and keune.com. Outside its market, the domains ranked closest to it in our worldwide ranking are chilipeppermadness.com, coltfreaks.com, smetana-cafe.ru and decidim.barcelona.

lorealprofessionnel.com
wella.com
redken.com
goldwell.com
schwarzkopf-professional.com
keune.com

davines.com Company Profile

View full profile

Davines makes hair care and personal beauty products intended mainly for use in professional settings. Their lineup features items like cleansers, conditioners, and treatments formulated with a variety of botanical elements chosen for their properties in nourishing hair. The production methods reflect a dedication to lowering the overall footprint on natural resources, incorporating practices that favor renewable mat…

Founded in 1983 (about 43 years ago), Davines is based in Parma, Italy. Its workforce is listed as between 201 and 500 employees. Its profile files it under Hair Care, with further tags for Beauty, Sustainable Cosmetics and Professional Salon Products. Products on record for it: OI All In One Milk, Essential Haircare Shampoo, A.G. Styling Cream and Naturaltech Detox Shampoo. Total funding on record is Bootstrapped. Its tagline reads: "Sustainable Professional Hair Care".

Hair CareBeautySustainable CosmeticsProfessional Salon Products
Sector
Hair Care
Headquarters
Parma, Italy
Founded
1983
Employees
201-500
Revenue
Not Disclosed
Funding
Bootstrapped
Products
OI All In One Milk, Essential Haircare Shampoo, A.G. Styling Cream, Naturaltech Detox Shampoo

davines.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to davines.com

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