Last updated: September 2026
Global rank: Worldwide · 2026-09
#245,812
AI visibility: Grade A+
95
SEO health: Latest audit
87
Visits
188
per month, estimated
Keywords
195
ranking in Google
Organic share
100%
188 organic visits
LLMS.txt
Published
150 lines AI engines can read
You're seeing the free preview of crn.com.au
crn.com.au Company Profile
CRN Australia has carved out a solid spot as the go-to hub for IT channel insiders since kicking off back in 2008. They dish out daily scoops on vendor moves, reseller wins, and distributor shake-ups that keep the Aussie tech scene humming. From cloud migrations to cyber defenses, their reporters dig into stories that matter to partners hustling in a competitive market. It's not just headlines; they break down how th…
CRN Australia was founded in 2008, about 18 years ago, and is headquartered in Sydney, Australia. Its workforce is listed as between 51 and 200 employees. Its profile files it under IT Channel News, with further tags for Technology Media, Cybersecurity Reporting and Cloud Computing Insights. Products on record for it: CRN Fast50 Awards, CRN Digital Magazine and Weekly Newsletters. Its tagline reads: "Aussie IT channel's pulse on news, trends, and deals".
- Sector
- IT Channel News
- Headquarters
- Sydney, Australia
- Founded
- 2008
- Employees
- 51-200
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
- Products
- CRN Fast50 Awards, CRN Digital Magazine, Weekly Newsletters
crn.com.au Web Traffic Statistics
Key findings
- CRN Australia (IT Channel News) is ranked #245,812 worldwide in our September 2026 domain ranking, down 2,249 places from #243,563 in August 2026.
- It is estimated to receive about 188 visits a month from search, 100% of it organic, across 195 ranking keywords.
- Its AI visibility score is 95 out of 100 (grade A+), with a published llms.txt of 150 lines.
- Its last technical audit scored 87/100, with "Implement H1 Tags" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #245,812 | ▼ 2,249 |
| August 2026 | #243,563 | ▼ 11,042 |
| July 2026 | #232,521 | ▼ 8,904 |
| June 2026 | #223,617 | — |
| May 2026 | #223,617 | ▲ 9,744 |
| April 2026 | #233,361 | ▼ 2,965 |
| March 2026 | #230,396 | ▼ 2,050 |
| February 2026 | #228,346 | — |
What this company does
CRN Australia has carved out a solid spot as the go-to hub for IT channel insiders since kicking off back in 2008. They dish out daily scoops on vendor moves, reseller wins, and distributor shake-ups that keep the Aussie tech scene humming. From cloud migrations to cyber defenses, their reporters dig into stories that matter to partners hustling in a competitive market. It's not just headlines; they break down how th…
Our read on the site
The overall SEO health of crn.com.au is strong, with a high performance score of 96/100 and a solid SEO score of 92/100. However, there are critical areas for improvement, particularly in on-page elements such as H1 tags and image alt attributes, which need to be addressed to enhance visibility and accessibility.
crn.com.au Traffic and Visitor Engagement
crn.com.au draws an estimated 188 visits a month from search engines. Effectively all of it is organic — about 188 visits from unpaid results. Spread across 195 ranking keywords, that averages roughly 1.0 organic visits per keyword.
Monthly visits
188
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
188
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
crn.com.au AI Visibility
On our AI visibility scale crn.com.au earns 95 of 100 points, a grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (18/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
92/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
crn.com.au LLMS.txt
The llms.txt on crn.com.au runs to 150 lines (8,163 characters) across 12 sections, last generated in April 2026. It introduces the site as "CRN Australia - IT Channel News". It tells AI engines the business works in IT Channel News, Technology Journalism, Cybersecurity Insights, Cloud Strategies and Digital Transformation. It describes 4 products, with prices such as Daily News Portal at Free and Premium Newsletters at Free / Premium $99/year. Services it lists include Digital Advertising, Sponsored Content, Event Sponsorships and Press Release Distribution. The audience it names is IT executives, resellers, distributors, aged 25-55 (Australia). Technologies it mentions include HTTPS, Viewport Meta Tag, Robots.txt, XML Sitemap and Google Analytics. The keywords it claims start with "IT Channel News", "CRN Australia", "CRN News" and "CRN Technology".
Status
Published
AI engines can read it
Lines
150
In the file
Size
8.2K
Characters
Sections
12
Updated Apr 28, 2026
What the file says
# CRN Australia - IT Channel News ## About CRN Australia rules the roost when it comes to IT channel coverage in the land of Oz. Since 2008, they've been pumping out hard-hitting stories on resellers, vendors, and the deals driving the sector. Think vendor partner programs, cyber threats hitting local firms, and cloud shifts reshaping how businesses operate. Their team knows the turf inside out, chatting up execs from Sydney startups to Melbourne giants. Readers get the lowdown on M&A buzz, 5G rollouts, and AI tools changing the game for SMBs. It's practical stuff—guides on remote work tech, best bets for security, and trends in data analytics. CRN doesn't just report; they host Fast50 to cheer on high-flyers battling tough markets. Newsletters land in inboxes with curated picks, no time-wasters. They tackle digital transformation head-on, from migration headaches to sustainable tech pushes. Coverage spans states, catching regional quirks like Perth's mining tech boom. Opinion pieces from channel vets add spice and debate. Events recaps keep you looped on networking gold. Over years, they've tracked Australia's tech evolution, from early virtualization to today's edge plays. It's a lifeline for pros dodging pitfalls and grabbing edges. Vendors use them to pitch, partners to benchmark. Podcasts and vids are popping up, keeping it fresh. Trust factor is high—no spin, just facts.
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Daily News PortalFree
- Fast50 Awards ProgramEntry fees apply
- Premium NewslettersFree / Premium $99/year
- Research ReportsContact for pricing
Services it tells AI about
- Digital AdvertisingCustom quotes
- Sponsored ContentFrom $5,000
- Event SponsorshipsPackages available
- Press Release DistributionContact us
Competitors it names
Audience it targets
IT executives, resellers, distributors · 25-55 · Australia
Company type
Private
crn.com.au Organic Keywords
Google lists crn.com.au for about 195 keywords, which together bring an estimated 188 organic visits a month.
Ranking keywords
195
Found in Google for this domain
Visits they bring
188
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
crn.com.au SEO Audit
The latest technical audit of crn.com.au scored 87 out of 100 overall. Accessibility is its weakest area at 83, while performance scores highest at 96. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Excellent
Performance
Excellent
Accessibility
Fix these first
- CriticalImplement H1 Tags
- HighAdd Alt Text to Images
- MediumCreate a llms.txt File
- HighOptimize Meta Descriptions
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
crn.com.au Competitors and Alternatives
CRN Australia's company profile names https://itnews.com.au, https://zdnet.com, https://techradar.com and https://cnet.com as competitors. Its own llms.txt adds https://theverge.com and https://arstechnica.com. Outside its market, the domains ranked closest to it in our worldwide ranking are ridezum.com, chronoexpres.com, udndtowj.cc and congresointernacionaldeoftalmologia.com.
crn.com.au Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
crn.com.au Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for crn.com.au yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to crn.com.au
Neighbours of #245,812 in our worldwide ranking — each with its own report.
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