Last updated: August 2026
Global rank: Worldwide · 2026-08
#40,609
AI visibility: Grade A+
94
SEO health: Latest audit
83
Visits
445.4K
per month, estimated
Keywords
49.7K
ranking in Google
Organic share
100%
444.8K organic visits
LLMS.txt
Published
133 lines AI engines can read
You're seeing the free preview of credible.com
credible.com Web Traffic Statistics
Key findings
- Credible (Financial Services) is ranked #40,609 worldwide in our August 2026 domain ranking, inside the top 100,000, up 147 places from #40,756 in July 2026.
- It is estimated to receive about 445,400 visits a month from search, 100% of it organic, across 49,700 ranking keywords.
- Its AI visibility score is 94 out of 100 (grade A+), with a published llms.txt of 133 lines.
- Its last technical audit scored 83/100, with "Enhance Content on Personal Loan Rates" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #40,609 | ▲ 147 |
| July 2026 | #40,756 | ▼ 466 |
| June 2026 | #40,290 | — |
| May 2026 | #40,290 | ▼ 1,323 |
| April 2026 | #38,967 | ▼ 3,715 |
| March 2026 | #35,252 | ▼ 654 |
| February 2026 | #34,598 | — |
What this company does
Credible provides a platform where individuals can compare loan rates from different lenders all at once. The site covers personal loans for things like home improvements or debt consolidation, student loans for education expenses, and mortgages for buying or refinancing a home. By gathering offers in one place, it removes the need to contact lenders separately or fill out repeated forms. People enter their details o…
Our read on the site
The overall SEO health of credible.com is relatively strong, with a solid performance score of 61 and an SEO score of 85. However, there are several content gaps and technical enhancements that can be addressed to improve visibility and user experience.
credible.com Traffic and Visitor Engagement
Search engines send credible.com an estimated 445,400 visits a month. Effectively all of it is organic — about 444,800 visits from unpaid results. Paid search contributes only about 516 visits a month. Spread across 49,700 ranking keywords, that averages roughly 8.9 organic visits per keyword.
Monthly visits
445.4K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
444.8K
100% of all traffic
Paid visits
516
0.12% of its search traffic
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
credible.com AI Visibility
credible.com scores 94 out of 100 on our AI visibility scale, grade A+. It takes full marks for LLMS.txt, Crawlability and Structured data. The biggest gap is Company profile, at 22 of 25 points (7/8 core fields), worth 3 points if closed. It also loses points on SEO health (17/20).
Grade A+
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
85/100
robots ✓ · sitemap ✓
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
credible.com LLMS.txt
The llms.txt on credible.com runs to 133 lines (5,624 characters) across 12 sections, last generated in March 2026. It introduces the site as "Credible - Compare Loans & Save". It tells AI engines the business works in Financial Services, Fintech and Comparison Platforms. It describes 3 products, with prices such as Personal Loan Comparison at Free, Student Loan Comparison at Free and Mortgage Comparison at Free. Services it lists include Loan Consultation and Refinancing Guidance. The audience it names is Students, Young Professionals, Homebuyers, aged 18-45 (United States). Technologies it mentions include React, Node.js, AWS and MongoDB. The keywords it claims start with "personal loans", "student loans", "mortgage comparison" and "loan rates".
Status
Published
AI engines can read it
Lines
133
In the file
Size
5.6K
Characters
Sections
12
Updated Mar 18, 2026
What the file says
# Credible - Compare Loans & Save ## About Credible is a leading online platform that simplifies the process of comparing personal loans, student loans, and mortgages. By connecting users with top lenders, Credible enables individuals to find low rates quickly and efficiently. The platform serves a diverse audience seeking to save money on their borrowing needs, offering a user-friendly interface and transparent comparisons. With a commitment to helping consumers make informed financial decisions, Credible stands out in the competitive lending landscape. **Areas of Work:** Financial Services, Fintech, Comparison Platforms ## Things to Remember - **Website:** https://credible.com - **Address:** San Francisco, CA, United States - **Contact:** [email protected] - **Phone:** Not Available - **Hours:** Mon-Fri: 9AM-5PM - **Timezone:** America/Los_Angeles - **Currency:** USD - **Company Type:** Private - **Employees:** 150 employees - **Revenue:** $15M - **Hiring Status:** Yes, actively hiring ## Products - **Personal Loan Comparison** (Free): Compare personal loan offers from multiple lenders to find the best rates and terms for your needs. - **Student Loan Comparison** (Free): Find and compare student loan options to finance education with competitive interest rates. - **Mortgage Comparison** (Free): Explore mortgage options from top lenders to secure the best rates for home
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Personal Loan ComparisonFree
- Student Loan ComparisonFree
- Mortgage ComparisonFree
Services it tells AI about
- Loan ConsultationContact for quote
- Refinancing GuidanceContact for quote
Competitors it names
Audience it targets
Students, Young Professionals, Homebuyers · 18-45 · United States
Company type
Private · actively hiring
credible.com Organic Keywords
Google lists credible.com for about 49,700 keywords, which together bring an estimated 444,800 organic visits a month.
Ranking keywords
49.7K
Found in Google for this domain
Visits they bring
444.8K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
credible.com SEO Audit
The latest technical audit of credible.com scored 83 out of 100 overall. Performance is its weakest area at 61, while accessibility scores highest at 85. The audit makes 12 recommendations in all, and 3 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- HighEnhance Content on Personal Loan Rates
- CriticalImplement llms.txt
- HighOptimize Mobile Responsiveness
- MediumExpand FAQ Section
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
credible.com Competitors and Alternatives
Credible's company profile names lendingtree.com, sofi.com and bankrate.com as competitors. Its own llms.txt adds nerdwallet.com and creditkarma.com. Outside its market, the domains ranked closest to it in our worldwide ranking are jinair.com, lmadps.jp, dvdtalk.com and lotteimall.com.
credible.com Company Profile
Credible provides a platform where individuals can compare loan rates from different lenders all at once. The site covers personal loans for things like home improvements or debt consolidation, student loans for education expenses, and mortgages for buying or refinancing a home. By gathering offers in one place, it removes the need to contact lenders separately or fill out repeated forms. People enter their details o…
Founded in 2012 (about 14 years ago), Credible is based in San Francisco, United States. Its workforce is listed as between 101 and 200 employees. It was founded by Stephen Dash. Its profile files it under Financial Services, with further tags for Fintech, Comparison Platforms and Marketplace. Products on record for it: Personal Loan Comparison, Student Loan Comparison and Mortgage Comparison. Reported revenue is $15M (2022), and total funding is listed at $50M. Its tagline reads: "Better Loan Rates from Top Lenders".
- Sector
- Financial Services
- Headquarters
- San Francisco, United States
- Founded
- 2012
- Employees
- 101-200
- Revenue
- $15M (2022)
- Funding
- $50M
- Founders
- Stephen Dash
- Products
- Personal Loan Comparison, Student Loan Comparison, Mortgage Comparison
credible.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
credible.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for credible.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to credible.com
Neighbours of #40,609 in our worldwide ranking — each with its own report.
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