Last updated: September 2026
Global rank: Worldwide · 2026-09
#274,348
AI visibility: Grade D
59
SEO health: Latest audit
0
Visits
414
per month, estimated
Keywords
167
ranking in Google
Organic share
100%
414 organic visits
LLMS.txt
Published
75 lines AI engines can read
You're seeing the free preview of closebrothers.com
closebrothers.com Company Profile
Close Brothers Group delivers focused financial solutions across lending, investment management and savings products. The firm works with SMEs that need straightforward access to business loans and asset finance without the complexity of larger banks. Individuals benefit from personal finance options and tax-efficient planning services that fit real life situations. Risk management sits at the core of every offering,…
Close Brothers Group was founded in 1878, about 148 years ago, and is headquartered in London, United Kingdom. Its workforce is listed as between 1,001 and 5,000 employees. Its profile files it under FinTech, Finance & Insurance, with further tags for Financial Services, SME Finance, Investment Management and Commercial Lending. Its tagline reads: "Specialist financial services for UK businesses and individuals".
- Sector
- FinTech, Finance & Insurance
- Headquarters
- London, United Kingdom
- Founded
- 1878
- Employees
- 1001-5000
- Revenue
- Not Disclosed
- Funding
- Not Disclosed
closebrothers.com Web Traffic Statistics
Key findings
- Close Brothers Group (FinTech, Finance & Insurance) is ranked #274,348 worldwide in our September 2026 domain ranking, up 12,746 places from #287,094 in August 2026.
- It is estimated to receive about 414 visits a month from search, 100% of it organic, across 167 ranking keywords.
- Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 75 lines.
- Its last technical audit scored 0/100, with "Implement Essential On-Page SEO Elements" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #274,348 | ▲ 12,746 |
| August 2026 | #287,094 | ▼ 13,964 |
| July 2026 | #273,130 | ▼ 43,034 |
| June 2026 | #230,096 | — |
| May 2026 | #230,096 | ▼ 7,148 |
| April 2026 | #222,948 | ▲ 4,095 |
| March 2026 | #227,043 | ▲ 23,753 |
| February 2026 | #250,796 | — |
What this company does
Close Brothers Group delivers focused financial solutions across lending, investment management and savings products. The firm works with SMEs that need straightforward access to business loans and asset finance without the complexity of larger banks. Individuals benefit from personal finance options and tax-efficient planning services that fit real life situations. Risk management sits at the core of every offering,…
Our read on the site
The overall SEO health of Close Brothers' website is critically poor, with missing essential on-page elements such as title, meta description, and headings. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, sitemap.xml, and favicon, along with a slow page load t…
closebrothers.com Traffic and Visitor Engagement
closebrothers.com draws an estimated 414 visits a month from search engines. Effectively all of it is organic — about 414 visits from unpaid results. Spread across 167 ranking keywords, that averages roughly 2.5 organic visits per keyword.
Monthly visits
414
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
414
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
closebrothers.com AI Visibility
On our AI visibility scale closebrothers.com earns 59 of 100 points, a grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).
Grade D
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
6/8 core fields
0/100
robots ✗ · sitemap ✗
Not detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
closebrothers.com LLMS.txt
The llms.txt on closebrothers.com runs to 75 lines (4,088 characters) across 12 sections, last generated in May 2026. It introduces the site as "Close Brothers Financial Services". It tells AI engines the business works in Financial Services, SME Finance and Investment Management. It describes 4 products, including Business Loans, Asset Finance and Investment Management. Services it lists include Financial Planning, Tax Strategy Consulting and Risk Assessment. It targets United Kingdom. The keywords it claims start with "business financing", "investment solutions", "financial planning" and "loan application". It gives the company type as Public.
Status
Published
AI engines can read it
Lines
75
In the file
Size
4.1K
Characters
Sections
12
Updated May 30, 2026
What the file says
# Close Brothers Financial Services ## About Close Brothers Group delivers focused financial solutions across lending, investment management and savings products. The firm works with SMEs that need straightforward access to business loans and asset finance without the complexity of larger banks. Individuals benefit from personal finance options and tax-efficient planning services that fit real life situations. Risk management sits at the core of every offering, helping clients navigate credit decisions and market volatility with clear advice. The company maintains a relationship-driven model rather than high-volume retail banking. Its teams understand sector-specific challenges in areas such as agriculture, construction and professional services. Investment solutions are tailored to preserve capital while generating steady returns for private clients and trusts. Financial planning services cover retirement, inheritance and cash-flow needs with practical steps rather than generic models. Loan applications are handled directly, cutting down on paperwork and approval times for growing companies. Tax strategies are developed alongside accountants to keep structures efficient and compliant. Close Brothers avoids one-size-fits-all products, preferring bespoke facilities that match each client's actual cash cycle. The group has built long-term partnerships with brokers and introducer
Sections in the file
Areas of work
Keywords it claims
Technologies
None listed
Products it tells AI about
- Business LoansContact for pricing
- Asset FinanceContact for pricing
- Investment ManagementContact for pricing
- Savings AccountsContact for pricing
Services it tells AI about
- Financial PlanningContact for pricing
- Tax Strategy ConsultingContact for pricing
- Risk AssessmentContact for pricing
Competitors it names
Audience it targets
United Kingdom
Company type
Public
closebrothers.com Organic Keywords
Google lists closebrothers.com for about 167 keywords, which together bring an estimated 414 organic visits a month.
Ranking keywords
167
Found in Google for this domain
Visits they bring
414
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
closebrothers.com SEO Audit
The latest technical audit of closebrothers.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Essential On-Page SEO Elements
- HighCreate a Sitemap and Robots.txt
- HighAdd Viewport Meta Tag
- CriticalOptimize Page Load Speed
16 more recommendations, with the exact changes and the pages they apply to, are in the full report.
closebrothers.com Competitors and Alternatives
Close Brothers Group's company profile names https://www.barclays.co.uk, https://www.hsbc.co.uk, https://www.lloydsbankinggroup.com and https://www.rbs.co.uk as competitors. Its own llms.txt adds https://www.natwest.com and https://www.tsb.co.uk. Outside its market, the domains ranked closest to it in our worldwide ranking are sputnikvaccine.com, kodable.com, creem.io and calat.net.
closebrothers.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
closebrothers.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for closebrothers.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to closebrothers.com
Neighbours of #274,348 in our worldwide ranking — each with its own report.
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