Last updated: September 2026

Sep 2026

castlebergoutdoors.co.uk — September 2026 traffic, keywords & AI visibility

Castleberg OutdoorsRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#1,355,536

AI visibility: Grade D

59

SEO health: Latest audit

0

Visits

108

per month, estimated

Keywords

184

ranking in Google

Organic share

100%

108 organic visits

LLMS.txt

Published

79 lines AI engines can read

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castlebergoutdoors.co.uk Company Profile

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Castleberg Outdoors started as a small family-run operation in the UK and has grown into a trusted name for people who spend serious time outside. They sell everything from tents and sleeping bags to waterproof jackets and hiking boots, all chosen because they actually hold up when the weather turns. Their customers are weekend hikers, families heading out for their first camping trip, and experienced backpackers who…

Founded in 2014 (about 12 years ago), Castleberg Outdoors is based in Sheffield, United Kingdom. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Outdoor Gear Retail; and Camping Equipment. Total funding on record is Bootstrapped. Its tagline reads: "Gear built for real trails and real adventures".

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor Gear RetailCamping Equipment
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Sheffield, United Kingdom
Founded
2014
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped

castlebergoutdoors.co.uk Web Traffic Statistics

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Key findings

  • Castleberg Outdoors (Retail, E-commerce & Consumer Goods) is ranked #1,355,536 worldwide in our September 2026 domain ranking, down 860,475 places from #495,061 in August 2026.
  • It is estimated to receive about 108 visits a month from search, 100% of it organic, across 184 ranking keywords.
  • Its AI visibility score is 59 out of 100 (grade D), with a published llms.txt of 79 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
castlebergoutdoors.co.uk global rank history
MonthRankMove
September 2026#1,355,536▼ 860,475
August 2026#495,061▲ 653,947
July 2026#1,149,008▼ 250,835
June 2026#898,173—
May 2026#898,173▲ 1,210,838
April 2026#2,109,011▼ 1,206,908
February 2026#902,103—

What this company does

Castleberg Outdoors started as a small family-run operation in the UK and has grown into a trusted name for people who spend serious time outside. They sell everything from tents and sleeping bags to waterproof jackets and hiking boots, all chosen because they actually hold up when the weather turns. Their customers are weekend hikers, families heading out for their first camping trip, and experienced backpackers who…

Our read on the site

The SEO health of https://castlebergoutdoors.co.uk is critically poor, with missing essential on-page elements such as title, meta description, and H1 tags. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which could severely hinder search eng…

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor Gear RetailCamping Equipment

castlebergoutdoors.co.uk Traffic and Visitor Engagement

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Search engines send castlebergoutdoors.co.uk an estimated 108 visits a month. Effectively all of it is organic — about 108 visits from unpaid results. Spread across 184 ranking keywords, that averages roughly 0.6 organic visits per keyword.

Monthly visits

108

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

108

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

castlebergoutdoors.co.uk AI Visibility

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castlebergoutdoors.co.uk scores 59 out of 100 on our AI visibility scale, grade D. It takes full marks for LLMS.txt. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10), Company profile (19/25) and Structured data (0/5).

59out of 100

Grade D

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile19/25

6/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data0/5

Not detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

castlebergoutdoors.co.uk LLMS.txt

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The llms.txt on castlebergoutdoors.co.uk runs to 79 lines (5,005 characters) across 12 sections, last generated in May 2026. It introduces the site as "Castleberg Outdoors". It tells AI engines the business works in Retail, E-commerce & Consumer Goods; Sports, Fitness & Recreation; and Outdoor Gear Retail. It describes 5 products, including Summit Waterproof Jacket, Trail 2-Person Tent and Alpine Sleeping Bag. Services it lists include Gear Repair, Gear Advice, Bulk Orders and Sustainability Check. The audience it names is Outdoor enthusiasts and families, aged 25-55 (United Kingdom). Technologies it mentions include HTTPS. The keywords it claims start with "camping gear", "hiking equipment", "outdoor clothing" and "adventure gear".

Status

Published

AI engines can read it

Lines

79

In the file

Size

5.0K

Characters

Sections

12

Updated May 18, 2026

What the file says

# Castleberg Outdoors

## About
Castleberg Outdoors started as a small family-run operation in the UK and has grown into a trusted name for people who spend serious time outside. They sell everything from tents and sleeping bags to waterproof jackets and hiking boots, all chosen because they actually hold up when the weather turns. Their customers are weekend hikers, families heading out for their first camping trip, and experienced backpackers who need reliable kit without paying over the odds. The company focuses on practical, durable products rather than flashy marketing, which has helped them build a loyal following through word of mouth. Castleberg also shares straightforward advice on their site about choosing the right gear, looking after it, and staying safe on the trail. They work with a handful of smaller manufacturers who share their no-nonsense approach to quality. Over the years they've added more sustainable options, including recycled materials and repair services, because their customers asked for it. The business remains independent and still ships from a single warehouse in northern England. Their online store is simple to use and built around clear product information rather than upsells. Castleberg Outdoors keeps prices competitive by cutting out middlemen and focusing on volume sales of proven items. They serve both individual buyers and small outdoor clubs

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor Gear Retail

Keywords it claims

camping gearhiking equipmentoutdoor clothingadventure gearbackpacking suppliesoutdoor gear salescamping tips and trickshiking trail recommendationssustainable outdoor practicesfamily camping activities

Technologies

HTTPS

Products it tells AI about

  • Summit Waterproof JacketContact for pricing
  • Trail 2-Person TentContact for pricing
  • Alpine Sleeping BagContact for pricing
  • Hiker 35L BackpackContact for pricing
  • Merino Base Layer SetContact for pricing

Services it tells AI about

  • Gear RepairContact for pricing
  • Gear AdviceFree
  • Bulk OrdersContact for pricing
  • Sustainability CheckFree
  • Return SupportFree

Competitors it names

https://outdoorgearlab.comhttps://rei.comhttps://moosejaw.comhttps://backcountry.comhttps://campingworld.comhttps://cabelas.com

Audience it targets

Outdoor enthusiasts and families · 25-55 · United Kingdom

Company type

Private

castlebergoutdoors.co.uk Organic Keywords

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Google lists castlebergoutdoors.co.uk for about 184 keywords, which together bring an estimated 108 organic visits a month.

Ranking keywords

184

Found in Google for this domain

Visits they bring

108

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationOutdoor Gear RetailCamping Equipment

castlebergoutdoors.co.uk SEO Audit

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The latest technical audit of castlebergoutdoors.co.uk scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • CriticalAdd H1 and H2 Tags
  • HighCreate a Robots.txt File
  • HighCreate a Sitemap.xml

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

castlebergoutdoors.co.uk Competitors and Alternatives

Compare competitors

Castleberg Outdoors's company profile names https://outdoorgearlab.com, https://rei.com, https://moosejaw.com and https://backcountry.com as competitors. Its own llms.txt adds https://campingworld.com and https://cabelas.com. Outside its market, the domains ranked closest to it in our worldwide ranking are cargolift.com.br and cheaphotels.me.

https://outdoorgearlab.com
https://rei.com
https://moosejaw.com
https://backcountry.com
https://campingworld.com
https://cabelas.com

castlebergoutdoors.co.uk Traffic by Country

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Top customer markets

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