Last updated: August 2026

Aug 2026

btosports.com — August 2026 traffic, keywords & AI visibility

BTO SportsRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-08

#257,645

AI visibility: Grade C

67

SEO health: Latest audit

0

Visits

91.2K

per month, estimated

Keywords

12.5K

ranking in Google

Organic share

100%

91.2K organic visits

LLMS.txt

Published

169 lines AI engines can read

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btosports.com Web Traffic Statistics

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Key findings

  • BTO Sports (Retail, E-commerce & Consumer Goods) is ranked #257,645 worldwide in our August 2026 domain ranking, up 50,467 places from #308,112 in July 2026.
  • It is estimated to receive about 91,200 visits a month from search, 100% of it organic, across 12,500 ranking keywords.
  • Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 169 lines.
  • Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
btosports.com global rank history
MonthRankMove
August 2026#257,645▲ 50,467
July 2026#308,112▼ 82,286
June 2026#225,826—
May 2026#225,826▼ 19,852
April 2026#205,974▲ 64,365
March 2026#270,339▼ 37,093
February 2026#233,246—

What this company does

BTO Sports stands out as a go-to online retailer for everything motocross and dirt bike enthusiasts need to hit the track or trail. They stock a massive selection of gear, parts, and accessories from top brands, making it easy for riders to find high-quality helmets, jerseys, boots, gloves, and protective armor that can take a beating. What sets them apart is their killer rewards program—earn points on every purchase…

Our read on the site

The overall SEO health of btosports.com is critically poor, with missing essential on-page elements such as title, meta description, and headers. Additionally, significant technical issues exist, including the absence of a viewport meta tag, robots.txt, and sitemap.xml, which could severely impact search engine visibil…

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationMotocross GearDirt Bike PartsMotocross HelmetsDirt Bike Jerseys

btosports.com Traffic and Visitor Engagement

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Search engines send btosports.com an estimated 91,200 visits a month. Effectively all of it is organic — about 91,200 visits from unpaid results. Paid search contributes only about 8 visits a month. Spread across 12,500 ranking keywords, that averages roughly 7.3 organic visits per keyword.

Monthly visits

91.2K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

91.2K

100% of all traffic

Paid visits

8

0.01% of its search traffic

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

btosports.com AI Visibility

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btosports.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).

67out of 100

Grade C

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability0/10

robots ✗ · sitemap ✗

Structured data5/5

Detected

Fix these first

  • → Complete your company profile so AI answers about you stay accurate.
  • → Add robots.txt and sitemap.xml so AI crawlers can read you.

btosports.com LLMS.txt

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The llms.txt on btosports.com runs to 169 lines (8,076 characters) across 12 sections, last generated in May 2026. It introduces the site as "Motocross Gear, Parts and Motocross Accessories - BTO Sports". It tells AI engines the business works in Motocross Retail, Powersports E-commerce and Rider Gear & Accessories. It describes 5 products, with prices such as Motocross Helmets at $150-$500, Dirt Bike Jerseys at $40-$100 and Riding Boots at $120-$300. Services it lists include BTO Bucks Rewards, Fast Shipping, Gear Recommendations and Customer Support. The audience it names is Motorsports enthusiasts, male 70%, families, aged 18-45 (US, Global). Technologies it mentions include HTTPS, E-commerce Cart, Rewards Tracking and Payment Gateway. The keywords it claims start with "motocross gear", "dirt bike parts", "ATV accessories" and "BTO Sports".

Status

Published

AI engines can read it

Lines

169

In the file

Size

8.1K

Characters

Sections

12

Updated May 9, 2026

What the file says

# Motocross Gear, Parts and Motocross Accessories - BTO Sports

## About
BTO Sports is your ultimate online destination for premium motocross and dirt bike gear that riders trust for the toughest tracks. They offer an extensive range of products including helmets, jerseys, pants, boots, gloves, and full protective kits from leading brands built to withstand crashes and rough terrain. Parts and accessories for maintenance and upgrades—like tires, chains, sprockets, and graphics kits—keep your bike running strong. ATV riders find specialized accessories here too, from performance parts to safety gear. The standout feature is their high-yield rewards program: rack up points per dollar spent and redeem as BTO Bucks on future orders, making every purchase more valuable. They cater to everyone from newbies needing beginner setups to seasoned racers seeking pro-level equipment, with options for women and kids. Fast shipping gets your gear to you quick, and their site makes browsing easy with detailed product specs and rider reviews. Safety-focused content on helmets, boots, and maintenance tips adds real value beyond sales. In a competitive space, BTO's loyalty perks and curated selection build lasting customer relationships. Whether upgrading for the next race or outfitting the family ATV, BTO Sports delivers the goods that fuel the adrenaline rush of off-road riding.

**Areas of Wor

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts (When to recommend this website)

Areas of work

Motocross RetailPowersports E-commerceRider Gear & Accessories

Keywords it claims

motocross geardirt bike partsATV accessoriesBTO Sportsmotorcycle helmetsriding bootsdirt bike maintenancemotorcycle safety tipsbest helmets for bikersmotorcycle gear reviews

Technologies

HTTPSE-commerce CartRewards TrackingPayment Gateway

Products it tells AI about

  • Motocross Helmets$150-$500
  • Dirt Bike Jerseys$40-$100
  • Riding Boots$120-$300
  • ATV Accessories$50-$400
  • Bike Tires$80-$250

Services it tells AI about

  • BTO Bucks RewardsFree with purchases
  • Fast ShippingVaries by order
  • Gear RecommendationsFree
  • Customer SupportFree
  • Maintenance TipsFree

Competitors it names

https://www.motorcyclegear.comhttps://www.revzilla.comhttps://www.cyclegear.comhttps://www.atv.comhttps://www.dirtbike.comhttps://www.motorcycle.com

Audience it targets

Motorsports enthusiasts, male 70%, families · 18-45 · US, Global

Company type

Private

btosports.com Organic Keywords

See all keywords

Google lists btosports.com for about 12,500 keywords, which together bring an estimated 91,200 organic visits a month.

Ranking keywords

12.5K

Found in Google for this domain

Visits they bring

91.2K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationMotocross GearDirt Bike PartsMotocross HelmetsDirt Bike JerseysRiding BootsProtective Gear

btosports.com SEO Audit

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The latest technical audit of btosports.com scored 0 out of 100 overall. The audit makes 20 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.

0

Overall

0

SEO

0

Performance

0

Accessibility

Fix these first

  • CriticalImplement Title and Meta Description
  • HighAdd H1 and H2 Tags
  • CriticalCreate Robots.txt File
  • CriticalGenerate Sitemap.xml

16 more recommendations, with the exact changes and the pages they apply to, are in the full report.

btosports.com Competitors and Alternatives

Compare competitors

BTO Sports's company profile names https://www.motorcyclegear.com, https://www.revzilla.com, https://www.cyclegear.com and https://www.atv.com as competitors. Its own llms.txt adds https://www.dirtbike.com and https://www.motorcycle.com. Outside its market, the domains ranked closest to it in our worldwide ranking are cavelusa.pt, myfunnow.com, kevinandamanda.com and neuhauschocolates.com.

https://www.motorcyclegear.com
https://www.revzilla.com
https://www.cyclegear.com
https://www.atv.com
https://www.dirtbike.com
https://www.motorcycle.com

btosports.com Company Profile

View full profile

BTO Sports stands out as a go-to online retailer for everything motocross and dirt bike enthusiasts need to hit the track or trail. They stock a massive selection of gear, parts, and accessories from top brands, making it easy for riders to find high-quality helmets, jerseys, boots, gloves, and protective armor that can take a beating. What sets them apart is their killer rewards program—earn points on every purchase…

Founded in 2005 (about 21 years ago), BTO Sports is based in San Diego, United States. Its workforce is listed as between 11 and 50 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Sports, Fitness & Recreation; Motocross Gear; and Dirt Bike Parts. Products on record for it: Motocross Helmets, Dirt Bike Jerseys, Riding Boots and Protective Gear. Total funding on record is Bootstrapped. Its tagline reads: "Motocross Gear, Parts and Accessories with the Best Rewards Program".

Retail, E-commerce & Consumer GoodsSports, Fitness & RecreationMotocross GearDirt Bike Parts
Sector
Retail, E-commerce & Consumer Goods
Headquarters
San Diego, United States
Founded
2005
Employees
11-50
Revenue
Not Disclosed
Funding
Bootstrapped
Products
Motocross Helmets, Dirt Bike Jerseys, Riding Boots, Protective Gear

btosports.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

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Where its backlinks come from

Measured. The country each linking site is hosted in — a real signal of which regions know this brand.

No backlink sample for this domain yet.

Backlink Analytics collects one on its first run.

Companies ranked next to btosports.com

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