Last updated: September 2026

Sep 2026

brusters.com — September 2026 traffic, keywords & AI visibility

Bruster's Real Ice CreamRetail, E-commerce & Consumer Goods

Global rank: Worldwide · 2026-09

#310,230

AI visibility: Grade B

72

SEO health: Latest audit

0

Visits

361.6K

per month, estimated

Keywords

10.4K

ranking in Google

Organic share

100%

361.6K organic visits

LLMS.txt

Published

78 lines AI engines can read

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brusters.com Company Profile

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Bruster's Real Ice Cream started as a single shop in 1989 and has grown into a beloved chain known for making its ice cream from scratch every day. The company focuses on using real ingredients and traditional recipes that customers recognize from their childhood. Each location operates as its own small-batch creamery, churning flavors throughout the day so nothing sits in a freezer for long. Families come in for cla…

Founded in 1989 (about 37 years ago), Bruster's Real Ice Cream is based in Aliquippa, United States. Its workforce is listed as between 1,001 and 5,000 employees. It was founded by Bruce Reed. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Food & Beverage, Ice Cream and Franchise. Products on record for it: Ice Cream Scoops, Ice Cream Cakes and Waffle Cones. Total funding on record is Bootstrapped. Its tagline reads: "Handcrafted ice cream made fresh daily in neighborhood shops".

Retail, E-commerce & Consumer GoodsFood & BeverageIce CreamFranchise
Sector
Retail, E-commerce & Consumer Goods
Headquarters
Aliquippa, United States
Founded
1989
Employees
1001-5000
Revenue
Not Disclosed
Funding
Bootstrapped
Founders
Bruce Reed
Products
Ice Cream Scoops, Ice Cream Cakes, Waffle Cones

brusters.com Web Traffic Statistics

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Key findings

  • Bruster's Real Ice Cream (Retail, E-commerce & Consumer Goods) is ranked #310,230 worldwide in our September 2026 domain ranking, down 4,878 places from #305,352 in August 2026.
  • It is estimated to receive about 361,600 visits a month from search, 100% of it organic, across 10,400 ranking keywords.
  • Its AI visibility score is 72 out of 100 (grade B), with a published llms.txt of 78 lines.
  • Its last technical audit scored 0/100.
brusters.com global rank history
MonthRankMove
September 2026#310,230▼ 4,878
August 2026#305,352▲ 10,408
July 2026#315,760▲ 9,561
June 2026#325,321—
May 2026#325,321▲ 10,397
April 2026#335,718▲ 11,185
March 2026#346,903▼ 7,626
February 2026#339,277—

What this company does

Bruster's Real Ice Cream started as a single shop in 1989 and has grown into a beloved chain known for making its ice cream from scratch every day. The company focuses on using real ingredients and traditional recipes that customers recognize from their childhood. Each location operates as its own small-batch creamery, churning flavors throughout the day so nothing sits in a freezer for long. Families come in for cla…

brusters.com Traffic and Visitor Engagement

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Search engines send brusters.com an estimated 361,600 visits a month. Effectively all of it is organic — about 361,600 visits from unpaid results. Spread across 10,400 ranking keywords, that averages roughly 35 organic visits per keyword.

Monthly visits

361.6K

Latest estimate

Change

No monthly history yet

It starts building from the first scan

Organic visits

361.6K

100% of all traffic

Paid visits

0

No paid search detected

Organic vs paid

Organic

100%

Paid

0%

We don't hold a month-by-month history for this domain yet.

The traffic dashboard builds one from the first scan onwards.

Organic visitsPaid visitsEstimated from search visibility

brusters.com AI Visibility

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brusters.com scores 72 out of 100 on our AI visibility scale, grade B. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (5/10) and Company profile (22/25).

72out of 100

Grade B

Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.

ChatGPTGeminiPerplexityGoogle AI Mode
LLMS.txt40/40

Present

Company profile22/25

7/8 core fields

SEO health0/20

0/100

Crawlability5/10

robots ✓ · sitemap ✗

Structured data5/5

Detected

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brusters.com LLMS.txt

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The llms.txt on brusters.com runs to 78 lines (4,277 characters) across 12 sections, last generated in May 2026. It introduces the site as "Bruster's Real Ice Cream". It tells AI engines the business works in Retail, Food & Beverage and Franchise. It describes 5 products, including Ice Cream Scoops, Ice Cream Cakes and Waffle Cones. Services it lists include Catering, Franchise Opportunities, Birthday Packages and Seasonal Flavor Development. The audience it names is Families and local communities, aged All ages (United States). Technologies it mentions include viewport and https. The keywords it claims start with "ice cream", "handcrafted", "fresh daily" and "franchise".

Status

Published

AI engines can read it

Lines

78

In the file

Size

4.3K

Characters

Sections

12

Updated May 16, 2026

What the file says

# Bruster's Real Ice Cream

## About
Bruster's Real Ice Cream started as a single shop in 1989 and has grown into a beloved chain known for making its ice cream from scratch every day. The company focuses on using real ingredients and traditional recipes that customers recognize from their childhood. Each location operates as its own small-batch creamery, churning flavors throughout the day so nothing sits in a freezer for long. Families come in for classic scoops, waffle cones, and specialty sundaes that change with the seasons. Bruster's also offers ice cream cakes and catering packages for birthdays, school events, and office parties. The brand stays rooted in local communities, often sponsoring little league teams and neighborhood festivals. Franchise owners receive training and support from the corporate team in Aliquippa, Pennsylvania. The menu includes more than forty rotating flavors plus dairy-free and no-sugar-added options. Bruster's differentiates itself by avoiding mass-produced ice cream shipped from central plants. Instead, each shop receives fresh dairy and mixes daily, giving the product a noticeably richer taste. The company has expanded to roughly two hundred locations across the United States and a handful of international markets. Growth has come mainly through franchising rather than company-owned stores. Bruster's keeps overhead low by focusing on walk-up

Sections in the file

AboutThings to RememberProductsServicesKeywordsTarget AudienceCompetitorsTechnologies UsedKey PeopleSocial MediaBlog & ResourcesTarget Prompts

Areas of work

RetailFood & BeverageFranchise

Keywords it claims

ice creamhandcraftedfresh dailyfranchisedessertfamilyscoop shopwaffle coneice cream cakelocal

Technologies

viewporthttps

Products it tells AI about

  • Ice Cream ScoopsContact for pricing
  • Ice Cream CakesContact for pricing
  • Waffle ConesContact for pricing
  • SundaesContact for pricing
  • Shakes & SmoothiesContact for pricing

Services it tells AI about

  • CateringContact for pricing
  • Franchise OpportunitiesContact for pricing
  • Birthday PackagesContact for pricing
  • Seasonal Flavor DevelopmentContact for pricing

Competitors it names

breyers.comhaagendazs.uscoldstonecreamery.comdairyqueen.combenjerry.comcarvel.com

Audience it targets

Families and local communities · All ages · United States

Company type

Private · actively hiring

brusters.com Organic Keywords

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Google lists brusters.com for about 10,400 keywords, which together bring an estimated 361,600 organic visits a month.

Ranking keywords

10.4K

Found in Google for this domain

Visits they bring

361.6K

Estimated organic visits a month

Top ranking keywords

No ranked-keyword data cached for this domain yet.

Ranked Keywords pulls the full list on its first run.

What it ranks for

Retail, E-commerce & Consumer GoodsFood & BeverageIce CreamFranchiseIce Cream ScoopsIce Cream CakesWaffle Cones

brusters.com SEO Audit

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The latest technical audit of brusters.com scored 0 out of 100 overall. The audit makes 8 recommendations in all.

0

Overall

0

SEO

0

Performance

0

Accessibility

brusters.com Competitors and Alternatives

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Bruster's Real Ice Cream's company profile names Breyers, Haagen-Dazs, Cold Stone Creamery and Dairy Queen as competitors. Its own llms.txt adds benjerry.com and carvel.com. Outside its market, the domains ranked closest to it in our worldwide ranking are laganini.com, mottainaihonpo.com, diesellaptops.com and wiwide.com.

Breyers
Haagen-Dazs
Cold Stone Creamery
Dairy Queen
benjerry.com
carvel.com

brusters.com Traffic by Country

Which markets this brand actually serves, and where the web links to it from.

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Top customer markets

AI estimate · live web

We only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.

No market breakdown available for this brand.

Where its backlinks come from

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