Last updated: August 2026
Global rank: Worldwide · 2026-08
#363,315
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
48.2K
per month, estimated
Keywords
1.9K
ranking in Google
Organic share
100%
48.2K organic visits
LLMS.txt
Published
80 lines AI engines can read
You're seeing the free preview of bluebunny.com
bluebunny.com Web Traffic Statistics
Key findings
- Blue Bunny (Retail, E-commerce & Consumer Goods) is ranked #363,315 worldwide in our August 2026 domain ranking, down 63,073 places from #300,242 in July 2026.
- It is estimated to receive about 48,200 visits a month from search, 100% of it organic, across 1,916 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 80 lines.
- Its last technical audit scored 0/100, with "Implement Title and Meta Description" the highest-priority fix.
| Month | Rank | Move |
|---|---|---|
| August 2026 | #363,315 | ▼ 63,073 |
| July 2026 | #300,242 | ▲ 46,290 |
| June 2026 | #346,532 | — |
| May 2026 | #346,532 | ▲ 146,765 |
| April 2026 | #493,297 | ▲ 19,485 |
| March 2026 | #512,782 | ▼ 93,685 |
| February 2026 | #419,097 | — |
What this company does
Blue Bunny is a beloved American ice cream brand that's been delighting families for over a century with its wide range of frozen treats. From classic vanilla and chocolate to innovative flavors like Bunny Tracks and Load'd Sundaes, they offer something for every sweet tooth. The company focuses on quality ingredients and fun packaging that appeals to kids and adults alike. Their products are available in grocery sto…
Our read on the site
The overall SEO health of https://bluebunny.com is critically poor, with significant deficiencies in on-page elements and technical configurations. The absence of essential SEO components such as title tags, meta descriptions, and structured headings severely impacts the site's visibility and performance.
bluebunny.com Traffic and Visitor Engagement
Search engines send bluebunny.com an estimated 48,200 visits a month. Effectively all of it is organic — about 48,200 visits from unpaid results. Spread across 1,916 ranking keywords, that averages roughly 25 organic visits per keyword.
Monthly visits
48.2K
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
48.2K
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
bluebunny.com AI Visibility
bluebunny.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
Fix these first
- → Complete your company profile so AI answers about you stay accurate.
- → Add robots.txt and sitemap.xml so AI crawlers can read you.
bluebunny.com LLMS.txt
The llms.txt on bluebunny.com runs to 80 lines (4,095 characters) across 12 sections, last generated in May 2026. It introduces the site as "Blue Bunny Ice Cream". It tells AI engines the business works in Ice Cream Manufacturing, Frozen Novelties and Dessert Products. It describes 5 products, with prices such as Bunny Tracks Ice Cream at $4.99/pint, Load'd Sundaes at $5.49/8-pack and Big Fudge Bars at $4.29/6-pack. Services it lists include Ice Cream Catering, Custom Flavor Orders, Party Planning Ideas and Wholesale Distribution. The audience it names is Families, Children, Dessert Enthusiasts, aged All Ages (United States). Technologies it mentions include HTTPS, Content Management and E-commerce Elements. The keywords it claims start with "Blue Bunny ice cream", "frozen desserts", "ice cream recipes" and "sugar-free ice cream".
Status
Published
AI engines can read it
Lines
80
In the file
Size
4.1K
Characters
Sections
12
Updated May 14, 2026
What the file says
# Blue Bunny Ice Cream ## About Blue Bunny stands as an iconic ice cream maker rooted in the heart of Iowa since 1913. They specialize in creamy, flavorful frozen desserts that range from traditional scoops to fun novelties like bars and cones. The brand has grown into a household name by prioritizing taste, variety, and value. Options include classics, sugar-free varieties, and loaded sundaes packed with mix-ins. Blue Bunny products fill freezer aisles in supermarkets everywhere, serving up joy for birthdays, barbecues, and lazy evenings. Their focus on quality dairy and innovative flavors keeps customers loyal. The company reaches families through grocery channels and also supplies foodservice spots. Transparent nutrition labeling supports informed choices amid dietary trends. Seasonal releases and party ideas add excitement to their lineup. Blue Bunny embodies American dessert culture with approachable pricing. Distribution prowess ensures freshness nationwide. From Bunny Tracks to Mini Swirls, each product tells a story of indulgence. They inspire home cooks with recipe tie-ins. Community ties in Le Mars strengthen their wholesome image. Modern twists like low-sugar options broaden appeal. Retail partnerships drive volume sales. Fun packaging draws in kids while adults savor nostalgia. Blue Bunny delivers consistent delight scoop after scoop. Their legacy continues through
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- Bunny Tracks Ice Cream$4.99/pint
- Load'd Sundaes$5.49/8-pack
- Big Fudge Bars$4.29/6-pack
- Mini Swirls$3.99/24-pack
- Sugar-Free Vanilla$4.79/pint
Services it tells AI about
- Ice Cream CateringContact for pricing
- Custom Flavor OrdersVaries
- Party Planning IdeasFree resources
- Wholesale DistributionTrade pricing
- Nutrition ConsultingFree info
Competitors it names
Audience it targets
Families, Children, Dessert Enthusiasts · All Ages · United States
Company type
Private
bluebunny.com Organic Keywords
Google lists bluebunny.com for about 1,916 keywords, which together bring an estimated 48,200 organic visits a month.
Ranking keywords
1.9K
Found in Google for this domain
Visits they bring
48.2K
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
bluebunny.com SEO Audit
The latest technical audit of bluebunny.com scored 0 out of 100 overall. The audit makes 12 recommendations in all, and 4 of the 4 listed first are rated high priority or critical.
Overall
SEO
Performance
Accessibility
Fix these first
- CriticalImplement Title and Meta Description
- HighAdd H1 and H2 Tags
- CriticalCreate a Robots.txt File
- CriticalCreate a Sitemap.xml File
8 more recommendations, with the exact changes and the pages they apply to, are in the full report.
bluebunny.com Competitors and Alternatives
Blue Bunny's company profile names https://www.benjerry.com, https://www.haagendazs.com, https://www.breyers.com and https://www.dreyers.com as competitors. Its own llms.txt adds https://www.edys.com and https://www.nestle.com. Outside its market, the domains ranked closest to it in our worldwide ranking are niit.edu.cn, bettingacademytanzania.com, multicuves.com and blog33out.shop.
bluebunny.com Company Profile
Blue Bunny is a beloved American ice cream brand that's been delighting families for over a century with its wide range of frozen treats. From classic vanilla and chocolate to innovative flavors like Bunny Tracks and Load'd Sundaes, they offer something for every sweet tooth. The company focuses on quality ingredients and fun packaging that appeals to kids and adults alike. Their products are available in grocery sto…
Founded in 1913 (about 113 years ago), Blue Bunny is based in Le Mars, United States. Its workforce is listed as between 501 and 1,000 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Consumer Goods, Frozen Desserts, Ice Cream and Food Manufacturing. Products on record for it: Bunny Tracks Ice Cream, Load'd Sundaes, Mini Swirls and Big Fudge Bars. Total funding on record is Acquired. Its tagline reads: "America's favorite ice cream since 1913".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- Le Mars, United States
- Founded
- 1913
- Employees
- 501-1000
- Revenue
- Not Disclosed
- Funding
- Acquired
- Products
- Bunny Tracks Ice Cream, Load'd Sundaes, Mini Swirls, Big Fudge Bars
bluebunny.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
bluebunny.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for bluebunny.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to bluebunny.com
Neighbours of #363,315 in our worldwide ranking — each with its own report.
Wait — let's zoom out.
You are looking at one domain. bluebunny.com competes in a market, and the same numbers exist for everyone in it — including the sites AI engines recommend instead of yours. Amrut.ai reads all of them, so you can see who is winning, why, and what to change first.
Everything above, for your own domainand the plan to fix it
Run the free scan on your site and get its AI visibility score, its gaps, and the exact next steps.
Look up another company
A brand name or a domain — the whole overview loads in seconds.