Last updated: September 2026
Global rank: Worldwide · 2026-09
#261,046
AI visibility: Grade C
67
SEO health: Latest audit
0
Visits
393
per month, estimated
Keywords
141
ranking in Google
Organic share
100%
393 organic visits
LLMS.txt
Published
82 lines AI engines can read
You're seeing the free preview of bethard.com
bethard.com Company Profile
Bethard stands out in the crowded online gambling space by delivering a seamless mix of sports betting and casino gaming tailored for enthusiasts worldwide. Founded with a focus on user experience, the platform offers competitive odds on everything from football leagues to niche eSports events, alongside a rich selection of slots, table games, and live dealer options. Their intuitive interface and fast payouts have e…
Founded in 2014 (about 12 years ago), Bethard is based in St. Julian's, Malta. Its workforce is listed as between 201 and 500 employees. Its profile files it under Retail, E-commerce & Consumer Goods, with further tags for Online Gambling, Sports Betting, iGaming and Casino Games. Products on record for it: Sports Betting Platform, Live Casino, Mobile Betting App and Virtual Sports. Total funding on record is €42M. Its tagline reads: "Premier Online Sports Betting and Casino Platform".
- Sector
- Retail, E-commerce & Consumer Goods
- Headquarters
- St. Julian's, Malta
- Founded
- 2014
- Employees
- 201-500
- Revenue
- Not Disclosed
- Funding
- €42M
- Products
- Sports Betting Platform, Live Casino, Mobile Betting App, Virtual Sports
bethard.com Web Traffic Statistics
Key findings
- Bethard (Retail, E-commerce & Consumer Goods) is ranked #261,046 worldwide in our September 2026 domain ranking, down 14,585 places from #246,461 in August 2026.
- It is estimated to receive about 393 visits a month from search, 100% of it organic, across 141 ranking keywords.
- Its AI visibility score is 67 out of 100 (grade C), with a published llms.txt of 82 lines.
- Its last technical audit scored 0/100.
| Month | Rank | Move |
|---|---|---|
| September 2026 | #261,046 | ▼ 14,585 |
| August 2026 | #246,461 | ▼ 2,096 |
| July 2026 | #244,365 | ▼ 12,877 |
| June 2026 | #231,488 | — |
| May 2026 | #231,488 | ▼ 5,899 |
| April 2026 | #225,589 | ▼ 33,990 |
| March 2026 | #191,599 | ▲ 14,134 |
| February 2026 | #205,733 | — |
What this company does
Bethard stands out in the crowded online gambling space by delivering a seamless mix of sports betting and casino gaming tailored for enthusiasts worldwide. Founded with a focus on user experience, the platform offers competitive odds on everything from football leagues to niche eSports events, alongside a rich selection of slots, table games, and live dealer options. Their intuitive interface and fast payouts have e…
bethard.com Traffic and Visitor Engagement
Search engines send bethard.com an estimated 393 visits a month. Effectively all of it is organic — about 393 visits from unpaid results. Spread across 141 ranking keywords, that averages roughly 2.8 organic visits per keyword.
Monthly visits
393
Latest estimate
Change
No monthly history yet
It starts building from the first scan
Organic visits
393
100% of all traffic
Paid visits
0
No paid search detected
Organic vs paid
100%
0%
We don't hold a month-by-month history for this domain yet.
The traffic dashboard builds one from the first scan onwards.
bethard.com AI Visibility
bethard.com scores 67 out of 100 on our AI visibility scale, grade C. It takes full marks for LLMS.txt and Structured data. The biggest gap is SEO health, at 0 of 20 points (0/100), worth 20 points if closed. It also loses points on Crawlability (0/10) and Company profile (22/25).
Grade C
Scored from this domain's own data — llms.txt, profile completeness, technical health, crawlability and structured data.
Present
7/8 core fields
0/100
robots ✗ · sitemap ✗
Detected
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bethard.com LLMS.txt
The llms.txt on bethard.com runs to 82 lines (3,714 characters) across 12 sections, last generated in May 2026. It introduces the site as "Bethard - Sports Betting & Casino". It tells AI engines the business works in Online Gambling, Sports Betting and iGaming. It describes 5 products, with prices such as Mobile App at Free. Services it lists include Live Betting, Customer Support, Payment Processing and Loyalty Program. The audience it names is Sports bettors, casino players, aged 21-55 (Europe). Technologies it mentions include HTTPS, Responsive Web, JavaScript and Payment APIs. The keywords it claims start with "sports betting", "online casino", "live betting" and "football odds".
Status
Published
AI engines can read it
Lines
82
In the file
Size
3.7K
Characters
Sections
12
Updated May 15, 2026
What the file says
# Bethard - Sports Betting & Casino ## About Bethard operates as a leading online sports betting and casino platform, offering users a dynamic environment to place wagers on thousands of events monthly. From Premier League football to NBA basketball, their sportsbook covers major leagues with sharp odds and live in-play options. The casino section boasts hundreds of slots from top providers like NetEnt and Evolution Gaming, plus immersive live dealer tables. Licensed in multiple jurisdictions, Bethard ensures secure transactions via trusted payment methods like Visa, Skrill, and crypto options. Their app delivers full functionality on iOS and Android, with push notifications for upcoming matches. Regular promotions, including cashback and free bets, boost player value. Responsible gaming features like deposit limits and self-exclusion promote healthy habits. Customer service shines with live chat and email support in several languages. Bethard targets thrill-seekers who demand reliability and variety in their betting experience. Recent additions like virtual sports cater to 24/7 action seekers. Their intuitive design minimizes friction, letting users focus on the fun. Partnerships with sports teams amplify brand trust. As iGaming grows, Bethard adapts with new features and markets. They balance high-stakes action with accessible entry points for newcomers. Overall, it's a poli
Sections in the file
Areas of work
Keywords it claims
Technologies
Products it tells AI about
- SportsbookCommission-based
- Live CasinoContact for pricing
- Mobile AppFree
- Virtual SportsCommission-based
- Slots CollectionVaries
Services it tells AI about
- Live Betting
- Customer Support
- Payment Processing
- Loyalty Program
- Responsible Gaming Tools
Competitors it names
Audience it targets
Sports bettors, casino players · 21-55 · Europe
Company type
Private
bethard.com Organic Keywords
Google lists bethard.com for about 141 keywords, which together bring an estimated 393 organic visits a month.
Ranking keywords
141
Found in Google for this domain
Visits they bring
393
Estimated organic visits a month
Top ranking keywords
No ranked-keyword data cached for this domain yet.
Ranked Keywords pulls the full list on its first run.
What it ranks for
bethard.com SEO Audit
The latest technical audit of bethard.com scored 0 out of 100 overall. The audit makes 8 recommendations in all.
Overall
SEO
Performance
Accessibility
bethard.com Competitors and Alternatives
Bethard's company profile names https://unibet.com, https://bet365.com, https://williamhill.com and https://betfair.com as competitors. Its own llms.txt adds https://bwin.com and https://888sport.com. Outside its market, the domains ranked closest to it in our worldwide ranking are caterpillar.cloud, technopediasolutions.com, digiweb.ie and camara.gov.co.
bethard.com Traffic by Country
Which markets this brand actually serves, and where the web links to it from.
Top customer markets
AI estimate · live webWe only measure visitor geography for domains whose analytics are connected to us. For everyone else this is read live from the web and shown as an estimate — never mixed in with the measured numbers.
No market breakdown available for this brand.
Where its backlinks come from
Measured. The country each linking site is hosted in — a real signal of which regions know this brand.
No backlink sample for this domain yet.
Backlink Analytics collects one on its first run.
bethard.com Backlink Analytics
Who vouches for this domain. Strong, varied links are still the clearest signal of authority — to search engines and to AI engines that cite sources.
We haven't run a backlink crawl for bethard.com yet, so there are no link counts to show. Backlink Analytics builds the profile on its first run and it appears here after that.
—
links on file
Companies ranked next to bethard.com
Neighbours of #261,046 in our worldwide ranking — each with its own report.
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